why your business needs a website
DESCRIPTION
This presentation was done forCentral Florida Legal Nurse ConsultantsI was asked to present on: Web Design features for Legal Nurse ConsultantA. The purpose of a business websiteB. Building and maintaining the website 1. Necessary features 2. Features that maximize your marketing 3. Maintaining and updating the site –importance of keeping current and responsiveTRANSCRIPT
Gennia HolderTime To Go Virtual.com
WHY EVERY SUCCESSFULLEGAL NURSE CONSULTANT NEEDS A WEBSITE
75 years ago
Expensive luxuryNOT crucial to business growth
Agenda
Purpose of a Business Website
Features your Website Should Have
Maximize Your Marketing
Maintain and update
Wrap-up
COMPETITIVE EDGE
85% of internet users find websites using search engine
VISIBLITY
76% of those won’t do business with someone who doesn’t have a website
CREDIBILITY
You could be missing important business opportunities with no website or a poorly designed website
Visibility Competitive Advantage Credibility
Website's design was more important than credibility indicators such having a privacy policy, awards or certifications
Home About Services Reviews Contact
Within 3 seconds website needs to answer “What does this site offer”
Is your website sticky?Do they keep coming back?How long to do stay?
Blog
Social Media links
Sign up for updates
Useful Resources
Newsletter
Free reports
Call to ActionContact Info
Above the fold
Tips Maximize Your Marketing
Domain name
Sign up form
Bullet points
Every Page
Logo Designer
Web Designer
Web Copywriter
Search Engine Optimization Expert
Choose Your Team
ASSEMBLE YOUR TEAMWeb Copywriter SEO ExpertLogo DesignerWeb Designer
5 page website
Each page should haveCall to actionContact information
Maximize Marketing - MAKE IT STICKYOffer free report/tip sheetOptimize for Search EnginesStart blogging
Your website needs regular check-ups, too
MAINTAIN & UPDATE SITES REGULARLY
Rewarded by Search Engines and increased traffic to your website
THE END . . .
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Gennia Holder407-243-8560www.timetogovirtual.comwww.socialmediacoffeetalk.com