3 killer secrets of email marketing

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copyright DestiNet 2011 www.newzapp.co.uk 3 killer secrets of email marketing? David Hazzard newzapp email marketing www.newzapp.co.uk @DavidHHazzard

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Presentation given by David Hazzard to Breakwater Networking Group at Regus, Plymouth19th July 2011

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Page 1: 3 Killer Secrets of Email Marketing

copyright DestiNet 2011

www.newzapp.co.uk

3 killer secrets of email marketing?

David Hazzardnewzapp email marketing

www.newzapp.co.uk@DavidHHazzard

Page 2: 3 Killer Secrets of Email Marketing

copyright DestiNet 2011

www.newzapp.co.uk

email marketing -?

•Create

•Send

•Track

Page 3: 3 Killer Secrets of Email Marketing

copyright DestiNet 2011

www.newzapp.co.uk

email marketing - Create

•Call to action

•Shorten your stories

•Terrorize NOT

Page 4: 3 Killer Secrets of Email Marketing

copyright DestiNet 2011

www.newzapp.co.uk

email marketing - Send

•Communicate concisely

•Schedule succinctly

•Test, test, test

Page 5: 3 Killer Secrets of Email Marketing

copyright DestiNet 2011

www.newzapp.co.uk

email marketing - Track

•Clicks & Opens

•Spatially Analyse

•Trounce the bounce

Page 6: 3 Killer Secrets of Email Marketing

copyright DestiNet 2011

www.newzapp.co.uk

email marketing – 3 killers

•Create Welcome page

•Send to a drip-feed plan

•Track

Page 7: 3 Killer Secrets of Email Marketing

copyright DestiNet 2011

www.newzapp.co.uk

find out more about newzapp

To find out more about newzapp email marketing you can:

● Visit www.newzapp.co.uk ● Call us on 0845 612 5544● Email [email protected] ● Twitter @NewZapp and @DavidHHazzard

Finally thanks to Darren