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sagecrm.com 8 reasons why customer leads are out and contacts are in

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8 Reasons Why Customer Leads Are Out and Contacts Are In

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Page 1: 8 Reasons Why Customer Leads Are Out and Contacts Are In

sagecrm.com

8 reasons why customer leads are out and contacts are in

Page 2: 8 Reasons Why Customer Leads Are Out and Contacts Are In

sagecrm.com

Leads are often cold

11

Page 3: 8 Reasons Why Customer Leads Are Out and Contacts Are In

sagecrm.com

Contacts are warm

Page 4: 8 Reasons Why Customer Leads Are Out and Contacts Are In

sagecrm.com

12 Leads are generated and prequalified

Page 5: 8 Reasons Why Customer Leads Are Out and Contacts Are In

sagecrm.com

Contacts are nurtured

Page 6: 8 Reasons Why Customer Leads Are Out and Contacts Are In

sagecrm.com

13 Leads are short-term in focus

Page 7: 8 Reasons Why Customer Leads Are Out and Contacts Are In

sagecrm.com

Contacts require a long-term view

Page 8: 8 Reasons Why Customer Leads Are Out and Contacts Are In

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14 Lead generation is often sporadic

Page 9: 8 Reasons Why Customer Leads Are Out and Contacts Are In

sagecrm.com

The nurturing of contacts is on-going

Page 10: 8 Reasons Why Customer Leads Are Out and Contacts Are In

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15 The objective of a lead is a meeting

Page 11: 8 Reasons Why Customer Leads Are Out and Contacts Are In

sagecrm.com

The objective of a contact is to build a relationship

Page 12: 8 Reasons Why Customer Leads Are Out and Contacts Are In

sagecrm.com

16 Leads are found in many places

Page 13: 8 Reasons Why Customer Leads Are Out and Contacts Are In

sagecrm.com

Contacts live in a CRM tool

Page 14: 8 Reasons Why Customer Leads Are Out and Contacts Are In

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17 Leads go stale

Page 15: 8 Reasons Why Customer Leads Are Out and Contacts Are In

sagecrm.com

Contacts last forever

Page 16: 8 Reasons Why Customer Leads Are Out and Contacts Are In

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18 Leads require a campaign

Page 17: 8 Reasons Why Customer Leads Are Out and Contacts Are In

sagecrm.com

Contacts require a

conversation

Page 18: 8 Reasons Why Customer Leads Are Out and Contacts Are In

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