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SMART · IMPRESSIVE · EASY
FONSVIEW IPTV/OTT SOLUTION
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Agenda
FONSVIEW IPTV/OTT SOLUTION
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Fonsview IPTV/OTT Solution
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IPTV/OTT Headend System
A/V Signal
Secret Key
Exchange
STB
Smart Phone
Tablet
PC/
LAPTOP
TS, H.265
Mobile TV 3GPP/HLS, H.264
Internet TV HLS/MSS/ADS, H.265
Mobile TVHLS, H.265
Main
Headend
Back up
Delivery Network
Management
SystemControl/monitor system
Content
ProtectDRM Server
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IPTV/OTT Service Management Platform
STSC
NMS
TMS
CMS
TVMS
OSS/AAA
• CMS: Content
Management
including digital
metadata and
advertisement
• TMS: OTT Terminal
Management
• TVMS: TV Message System
• STSC: Statistic Analysis Center
• OSS/AAA: Subscriber and
Billing management
• NMS: OTT Elements and
Devices Management
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CMS - Content Management System
Diversified content type
• Manage multi types media contents including movie,
TVshow, music, karaoke, book, and etc.
• Manage advertisement and promotions
Complete Content lifecycle
• Workflow for content add, verify, publish and unpublish
• Contents are released based on content or user policies
Easy Maintenance
• User-friendly Web GUIs
• Manually input meta data
• Batch import meta data
Standardized
• User-friendly Web GUIs
• Manually input meta data
• Batch import meta data
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OSS - Operation Support System
• Add/modify/delete users
• Create/modify/delete orders,
authorization
User and Subscriber Management
• Flexible to define product with different
prices policy
• Pay per view or Pay by period (monthly)
Purchase & Billing
• Content/service provider management:
activate/deactivate/set credits of CPs
and SPs.
• Clear interface to integrate with 3rd
party payment system.
Easy 3rd System Management &
Integration
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NMS – Network Management System
Configuration
Management
• Network inventory and
topology
• Network element
configuration
• Software installation and
upgrade
Performance
Management
• Real-time PM Monitoring for
System NEs
• Performance threshold
management for Host
• NE and network-wide PM
statistics and analysis
Fault Management
• Real-time alarm/event
surveillance, historical alarm
• Fault diagnosis & localization
• Alarm filtering & level/severity
redefinition, acknowledgement
& clearing
• Alarm statistics and analysis
Signaling Tracing and
System Log
• End-to-end signal tracing,
trouble tracing and test
• System log and user
operation log, log control
and archive
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TMS – Terminal Management System
Terminal
Management
LAN of Site 1
LAN of Site n
TMS Server
DB
HTTP
SNMP
HTTP
SNMP
ACS
ACS
ACS
Firewall
Firewall
Home
STB
STB
HTTP
TR069
HTTP
TR069
STB management
Over The Air upgrade
Advanced architecture
B/S architecture, Large capacity
Adapt Ajax and Flex technologies
User friendly
Centralized TMS and distributed ACS
Standardized system
IETF/TISPAN/CTC standard,
support HTTP/SNMP, TR069
Adopt TR106 data model
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TVMS – TV Message System
OTT STB3rd Apps
Message Gateway Cluster
3rd Service
System
Management UI
Multi-types of Message•Text/ Picture/ Video
Flexible message sending rules: •By user group / STB group
•By schedule / send immediately
•Persistence message & Non-
persistence message
Open interfaces message push capability for other systems
TV Message System
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STSC – Statistic Center
• Big-data based Platform
• Professional
and rich charts
User related metrics
• Online users
• Total users
• Active users
• User increases
Easy to add any customized
statistics
Content related metrics•Movies / TV shows
•Radios/Music
•Channels statistics
•Catch up TVs
•Ads displays/clicks
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• Intelligent pipe for multi types content delivery, such as web page, media content ,and application package.
• Fully functional streaming server for multi services.
• Flexible and customizable deployment solution.
IPTV/OTT Content Delivery Network – Architecture
Live Program
Transcoding Transcoding
VOD ProgramManagement
Cache &
Streaming Access & Dispatching
Storage & Distribution
Central Node
Edge NodeEdge Node
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CDN Highlight Features
• Perfect content management:
including content ingestion,
archiving, retrieval, and deletion
• Intelligent content distribution:
provide distribution modes based
on popularity and policies
• Multiservice transmission: support
multiple terminals and networks
• Independent network
management and billing
End-to-end
• Enhanced QoS: transport
contents of different formats and
bit rates to users as the quality
requirements of CSP
• High reliability: provide high
quality contents for users any time
and any place
• Excellent scalability: support
millions of users
Carrier class
• Flexible routing and dynamic load
balancing: efficient resource
utilization
• COTS platform: good scalability &
low TCO
• Flexible networking: plan the CDN
node number and distribution
based on the broadband network,
user geographic distribution, and
content formats
Low cost
• Content popularity and use status
can be tracked, and user watching
mode and behaviors can be
recorded
• Nodes of the system can be
monitored and managed to help
carriers understand the traffic
model of the CDN
• Support multiple business modes,
such as B2B and B2C
Operatinal
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CDN Components
Central
Node
SH/SE
GSLB VODLD/TVLD
SSCMM
SC
SH/SE SH/SE
SC
SH/SE
SC
SH/SE …
SC
SH/SE …
SC
SH/SE …
HTTP/RTSP HTTP/RTSP
HTTP/RTSP
Regional
Node
Edge
Node
SS SS
SS SS SS
GSLB• Redirect the STB request to the nearest CDN and proper
server according to resources usage and load of server
CMM• Content upload and storage management
• Statistics and analysis
VODLD• Scalable VOD content acquisition
• Content slicing
• Creation of trick mode hints
TVLD• Imports live TV to OTT system
• Metadata analyzing
SS: Streaming server• SC redirects the signaling of STB
• SH deals with signaling of STB
• SE deliveries the streaming to STB
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CDN Streaming Methods
Content Storage
Multi-Screen Delivery
FLV/HTTP
RTP/RTSP
HLS
MP4/HTTP
Live TV
VOD
HTTP
NFS/AFS
FLV
HLS
TS/RTP
FTP/HTTPStatistics & Analysis
Content Ingestion
Content Distribution
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Diversified Smart Terminal Family
OTT + DVB
Pure OTT
Featured Box
Linux
•
• hybrid
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Agenda
MAIN SERVICES
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Live TV Time shift TV
Catch-up TV
VOD
Search Bookmark & Favorite
Fonsview IPTV/OTT Diversified Services
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Fun Games
APP MarketParental Control
Text to Speech Weather
Picture in Picture
Fonsview IPTV/OTT Diversified Services
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Multi-Screen
Share
Multi-Screen
Place-Shifting
Multi-Screen
Recommend
Multi-Screen
Subscribe
Anytime
Anywhere
Any device
Multi-Bitrate
Interactive Multi-screen Experience
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• Emergency Message
• Important Notice
• Specified News
• News Release
Rolling MessageStatic Message
TV Message
• Quiz Message
• Voting Message
• Questionnaire Message
Interactive Message
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• Song Classification
• New Song Recommendation
• Song Search
• Massive Songs in the Cloud
• MV (HD & SD)
Main Menu
Fun Karaoke
Song Select Song List
• Play List
• Favorite
• Bookmark
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• STB Boot up Page AD
• Menu Page Image AD
• Menu Page Text AD (Static or Dynamic)
• VOD Playing Page (Static or Dynamic)
• Channel Playing Page (Static or Dynamic)
• Volume Bar AD
• Channel List AD
• Channel Zapping AD
• VOD Insertion AD (Before/During/After Playing)
• VOD Pause AD
• Program Info Bar AD
EPG Image & Text AD Program Related ADOverlay Image& Text AD
Advertising
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Enterprise Services (Hospitality)
• Introduction to Hotel Facilities
• Rooms
• Meetings
• Leisure
• Welcome Message
• Consumption Message
• Checking-out Reminder
Room Messages Hotel Info Hotel Services
• Room Dinner Order
• SPA Order
• My Bill
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Highlights of Fonsview IPTV/OTT Solution
• Colorful entertainment
services
• Amazing EPG and OSD
effects
• Convenient operation
experience
Good User experience High Reliability & Flexibility Deep CustomizationOpen Architecture
• HA architecture
• Flexible solution for
different scales of system
• Strong R&D strength to
guarantee deep & fast
• customization on
innovative requirements
• Open and standard
interfaces
• Seamlessly integrated with
3rd party systems
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CDN Extension (Xinjiang)
•50,000 users at 2012
•74,180 hrs Media Content Storage
•6 Regional Nodes
End-to-End OTT Platform
(SiChuan)
• 100,000 users
• RTP, HLS streaming
• Smart CDN
End-to-End OTT Platform (Anhui)
• 500,000 users
• 1 central node, 8 regional nodes 4K IPTV Platform (Shanghai)
• 300,000 users
• 4K EPG/CDN/CMS
• H.264, H.265
• RTSP, HLS
• VCDN
Hybrid End-to-End Platform
• CABLE TV: one of the three largest TV providers in HK
• DVB (Broadcasting) + OTT (VOD + Catch up TV)
• 400,000 users (Phase 2, planning)
• HLS, adaptive Streaming
• DRM integrated
Converged OTT Platform (Liaoning)
• 150,000 users
• Acceleration for file downloading,
webcache and webpage
• RTSP, HLS, FLV, MP4
• Virtual Cloud technology
IPTV Platform (Heilongjiang)
• 40+Sites
• 300 Live Channels
• 100,000 hrs VOD
• Concurrent User: 130k- 300k
IPTV Platform Upgrade
(Wenzhou)
• 200,000 users
• IPQAMHybrid End-to-End Platform
• CNS: 2nd largest cable provider in TW
• DVB (Broadcasting) + IP VOD
• 1500 VOD channels
• HLS, adaptive Streaming
Domestic Market
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Domestic Market
China Mobile – Sichuan
End-to-End OTT Platform
Liaoning Radio & Television
Converged OTT Platform
China Telecom – Shanghai
4K IPTV Platform
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HK CABLE TV – Hybrid End-to-End Platform
• CABLE TV: one of the three largest TV providers in HK
• Hybrid End-to-End Platform:
DVB (Broadcasting) + OTT (VOD + Catch up TV )
• Capacity: 30,000 users (Phase 1)
400,000 users (Phase 2, planning)
• Adaptive Streaming
• DRM integrated
• EPG Portal – HBBTV supported
End-to-End Platform
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Multi-Screen OTT TV Platform for Iseema (Iran)
• Capacity: 120,000 users (Phase1) , 880,000 users (Phase2, planning)
• TV Channels: 50 SD, 10 HD
• Radio Channels: 20
• AOD, VOD: 30,000 hours
• Multi-Screen: Android OTT STB, IOS/Android Smart Phone,
Windows/MAC PC
• HTTP Adaptive Streaming: 400K, 800K, 1.3M, 1.8M, 2.5M
• Bandwidth: 94G (Phase1)
• Multi-Broadband Operators: TCT, Asia tech, TCI, …
• Pure OTT mode: ISeema (Operator owner, license owned) + multi-
content providers + multi-broadband operators
• APP Market
• SQM
• End-to-end Turnkey Solution
• Flexible CDN architecture supports various extreme IP network
condition
• Diversified services: Radio, AOD (Music), Karaoke, Game, Shopping ,
etc.
Infrastructure Strength and Benefits
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Multi-Screen OTT TV Platform for CDNplus (Thailand)
• Current Stream: 100,000
• Channels: 300
• Terminal: STB (OTT, OTT + DVB-T2)
IOS/Android Tablet
IOS/Android Smart Phone
Windows PC
• HTTP Adaptive Streaming (multi-bitrate): 400K, 800K, 1.3M,
1.8M, 2.5M
• Bandwidth: 250G
• Joint operation: OTT Operator + Telecom. Carrier + CP/SP +
Advertisement Agency
• Real 4-screen integration platform
• Whole Thai territory covered
• Highly content aggregation
• Highly targeted advertising
• APP Market
Infrastructure Strength and Benefits
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Why Fonsview
• Matchless User Experience
• Open Architecture
• Deep Customization
• Low CAPEX and OPEX
One-stop Solution Provider Mature Success Cases Win-Win PartnershipFlexible Business Models
• Customers vary from
Telcom, MSO, CP,
Enterprises, etc.
• Domestic and Overseas
• Various Successful
Business Models Covered
on these cases
• Long-term Cooperation
Market Behavior Trend
Analysis for Partners to
increase ARPU and ROI
• Guarantee Maximum
revenues for Both sides
• Direct Sell mode, Revenue
Share mode, Leasing mode,
and innovative business
models into consideration
• Market trend navigated
• Profit joint partnership
• Case-by-case TCO ROI
analysis
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THANK YOU
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