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Media Kit
2016
in print • on screen • in person
published by
1 — eurofruit media kit 2016 eurofruit media kit 2016 — 1
About eurofruiteurofruit is Europe’s leading supplier of news, information for the international fresh fruit and vegetable business. Available in print, on screen and in person, eurofruit is the reference point for business leaders working in the European fresh produce supply chain. They are decision-makers who operate anywhere from seed to supermarket shelf; eurofruit provides quality news and information to give them a competitive edge, as well as presenting products and services to buyers.
Publication dateseurofruit is published 10 times a year at the start of each month, with double issues for July-August and November-December. Advertising and editorial deadlines are usually in the second week of the previous month. For precise dates, see p4-5 or fruitnet.com/eurofruit
Subscription ratesAnnual print and online subscription £220Annual online subscription £190Prices include postage and are subject to vat at the current rate.
Contents
2-3 General Information
4-5 Editorial Programme
6 Special Publications
7 Fruitnet.com
8-9 Print Advertising
10 Digital Advertising
11 Readership
12-13 Events
14 Contact Details
2015 • JAN
• FEB • M
AR
• AP
R • M
AY • JU
N JU
L AU
G • SEP • O
CT • N
OV
-DEC
EUR
OFR
UIT —
ISSUE 486
JULY 2015 — ISSUE 486www.eurofruitmagazine.com
THE INTERNATIONAL MARKETING MAGAZINE FOR FRESH PRODUCE BUYERS IN EUROPE
E U R O F R U I T
+All the latest on
southern Europe’s new table grape campaign
The key lessons from European Vegetable
Strategies in Brussels
THE BOARDROOM
CAPESPAN BOSS LOOKS FURTHER EASTWARD FOR
NEW GROWTHCAMPAIGNS
How Turkey’s produce traders are coping
with regional upheaval
FIELDSouth Africa’s Re:inc Innovation leads the
fightback for figs
Global Coverage
Italian film stars Serroplast are aiming to bring their table grape technology
to markets around the world
NEWS
VIEWS
TRENDS
BRANDS
ANALYSIS
INFORMATION
INSIGHT
IDEAS
COVER.indd 1 18/06/2015 12:30
gbp
Europe’s leading supplier of fresh produce industry news and analysis
1 — eurofruit media kit 2016 eurofruit media kit 2016 — 1
EUR
OFR
UIT —
ISSUE 474
JUNE 2014 — ISSUE 474www.eurofruitmagazine.com
THE INTERNATIONAL MARKETING MAGAZINE FOR FRESH PRODUCE BUYERS IN EUROPE
E U R O F R U I T
NEWS
VIEWS
TRENDS
BRANDS
ANALYSIS
INFORMATION
INSIGHT
IDEAS
2014 • JAN
• FEB • M
AR
• AP
R • M
AY JU
N JU
L • AU
G • SEP • O
CT • N
OV
-DEC
BOARDROOM
TOTAL PRODUCE ESTABLISHES NEW BUSINESS UNIT FOR STONEFRUITCAMPAIGNSBelgian produce eyes markets outside Europe
Sustainability Special: How Rotterdam’s new fresh produce market is set to offer another outlet
for securing long-term consumer demand
Growth from the ground up
+Nature’s Pride settles into its
environmentally friendly new headquarters
Full round-up from the Global Berry Congress
COVER.indd 1 13/05/2014 19:42
Year of publication44th year – 2016 (established January 1973)
PublisherMarket Intelligence Ltd – part of Fruitnet Media International132 Wandsworth Road, London sw8 2lb, UKTel +44 (0)20 7501 3700 info@fruitnet.comFax +44 (0)20 7501 0306 www.fruitnet.com/eurofruit
AdvertisingTel +48 (0)12 2002 129 advertising@fruitnet.com
EditorialTel +44 (0)20 7501 3703 editorial@fruitnet.com
SubscriptionsTel +44 (0)20 7501 0311 subscriptions@fruitnet.com
Payment termsPayment due 30 days from date of invoice, subject to stated terms. EU companies must provide a valid vat identification number in order to avoid local vat charges.
04 — eurofruit media kit 2016
Editorial Programme 2016
SPECIAL FOCUS
IMPORTERS
MARKETS
PRODUCTS
COUNTRY SOURCES
REGIONAL SOURCES
DISTRIBUTION
SERVICES
MARKETING TRENDS
FEATURED EVENTS
DISTRIBUTED AT…* DIGITAL ONLY
SPECIAL FOCUS
IMPORTERS
MARKETS
PRODUCTS
COUNTRY SOURCES
REGIONAL SOURCES
DISTRIBUTION
SERVICES
MARKETING TRENDS
FEATURED EVENTS
DISTRIBUTED AT…* DIGITAL ONLY
January DEADLINE: 19/11/2016
FRUIT LOGISTICA
Netherlands
Germany
MelonsMangoesChicoryAsparagusBlueberries
ChilePortugalEgyptFranceItalyBrazilSouth Africa
Huelva, SpainSicily, Italy
New retail formatsWholesale markets
European portsLogistics
Taste, Flavour, QualityJuices
Fruit Logistica
FRUIT LOGISTICA
February DEADLINE: 12/1/2016
SUSTAINABILITY
Belgium
Austria & Switzerland
ExoticsPineapplesPomegranates
ColombiaIsraelPeruMexicoLatin America
Campania, ItalyPatagonia, Argentina
Supply chain efficiencyFoodservice & Horeca
PackagingTechnology
Clubs and geographical designationsOrganics
Fruit LogisticaBiofach
FRUIT LOGISTICA · BIOFACH · FRUCHTWELT BODENSEE* · GULFOOD · PROD EXPO*
March DEADLINE: 11/2/2016
BERRIES
Nordic countries
UK
BerriesPearsPeppersSaladsPersimmonsLegumes
IndiaBelgiumMalaysia
Eastern MediterraneanAntalya, Turkey
Shopper behaviour
Seed CompaniesLabelling
Heirloom varietiesHealth
Global Berry Congress
GLOBAL BERRY CONGRESS
July/August DEADLINE: 1/6/2016
UK
Germany, South-East Asia
Middle East, China
GrapesLemonsPlumsPomegranatesMangoes & PapayasPearsAvocadosPineapples
SerbiaSwitzerlandBrazilPolandPortugalIsrael
Flanders, BelgiumLoire, France
Convenience storesMerchandising
Road transportPorts
CSR & Sustainability
Asia Fruit Logistica
ASIA FRUIT LOGISTICA · ASIAFRUIT CONGRESS · FRUIT FOCUS
October DEADLINE: 5/9/2016
SPAIN
North America
Spain
BerriesCitrusAvocadosTomatoesPeppersBananasBrussels SproutsCherries
SpainSouth AfricaMexicoUnited StatesIsrael
Valencia, SpainVeneto, Italy
Category management
Post-harvest
New marketing strategies
Fruit A·raction, DOGKPMA Fresh Summit
FRUIT ATTRACTION · DEUTSCHE OBST & GEMÜSE KONGRESS · PMA FRESH SUMMIT
September DEADLINE: 1/8/2016
ITALY
Russia, Eastern Europe
Italy, North Africa
ApplesExoticsAsparagusPeppersCarrotsVegetablesBlueberriesSweet Potatoes
ItalyFranceGermanyCyprusUSPeru
Emilia-Romagna, ItalyLake Constance, Germany
Local sourcing
Crop Protection
Social Media
MacfrutWorld Food Moscow
MACFRUT · COOL LOGISTICS · FRESHMARKET · WORLD FOOD MOSCOW*
eurofruit media kit 2016 — 05
Editorial Programme 2016
Extensive distributionPrint and digital editions of the following eurofruit issues are distributed free at these events:
JANUARY• Fruit Logistica, Berlin
FEBRUARY• Fruit Logistica, Berlin• Biofach, Nuremberg• Gulfood, Dubai
MARCH• Global Berry Congress, Rotterdam
APRIL• Medfel, Perpignan• Fresh Produce India, Mumbai• FPJ Live, Birmingham
MAY• Fresh Produce Forum China, Chengdu
SEPTEMBER• Asiafruit Congress, Hong Kong• Asia Fruit Logistica, Hong Kong• Macfrut, Rimini• DOGK, Dusseldorf• Fresh Market, Warsaw• Cool Logistics Global, Bremen
OCTOBER• Fruit Attraction, Madrid• PMA Fresh Summit, Orlando
NOVEMBER/DECEMBER• Eurofruit Business Forum, Dubai• World of Perishables, Dubai• Interpoma, Bolzano
Digital editions of these eurofruit issues can be downloaded at the following industry events:
FEBRUARYFruchtwelt Bodensee, FriedrichshafenProd Expo, Moscow
APRIL• Tomato Conference, Antwerp• Freskon, Thessaloniki• Expo 2016, Antalya
MAY• Fresh AgroMashov, Tel Aviv
SEPTEMBER• World Food Moscow, Moscow
SPECIAL FOCUS
IMPORTERS
MARKETS
PRODUCTS
COUNTRY SOURCES
REGIONAL SOURCES
DISTRIBUTION
SERVICES
MARKETING TRENDS
FEATURED EVENTS
DISTRIBUTED AT…
SPECIAL FOCUS
IMPORTERS
MARKETS
PRODUCTS
COUNTRY SOURCES
REGIONAL SOURCES
DISTRIBUTION
SERVICES
MARKETING TRENDS
FEATURED EVENTS
DISTRIBUTED AT…
April DEADLINE: 7/3/2016
NETHERLANDS
France
India
ApplesTomatoesBananasAsparagusVegetablesOnionsMangoesCitrus
FranceNetherlandsJordan
Piura, PeruCatalonia, Spain
Retail packaging
Ripening & ColdstorageAirfreight
Mini vegetables
FPJ LiveMedfel
FPJ LIVE · FRESH PRODUCE INDIA · TOMATO CONFERENCE* · MEDFEL · FRESKON* · EXPO*
May DEADLINE: 4/4/2016
FRANCE
Spain
France
CitrusKiwifruitMelonsAvocadosCherriesApricotsBlackberriesGrapes
EcuadorAustriaThailandHungary
Bri·any, FranceNile Valley, Egypt
Discounters
Sorting & Grading
Bagged salads
FRESH PRODUCE FORUM CHINA
June DEADLINE: 3/5/2016
TURKEY
UK
Brazil
StonefruitDried Fruit & NutsBrassicasHerbsRaspberriesFigsGrapefruitDragon fruit
TurkeyPolandPeru
West AfricaMurcia, Spain
Nordic retail
Big data in supply chainsLaboratories
Snack productsRamadan
FRESH AGROMASHOV*
Nov/Dec DEADLINE: 3/10/2016
MIDDLE EAST
Germany
Poland
StonefruitOrangesGrapesKiwifruitDried Fruit & NutsChilliesLycheesMangoes
PeruMoroccoEcuadorSenegalTurkey
South Tyrol, ItalyAlmería, Spain
Premium retail
Customs brokersSo¹ware
eurofruit 500Christmas
Eurofruit Business ForumWOP Dubai
EUROFRUIT BUSINESS FORUM · WOP DUBAI · INTERPOMA
ISSUE500
2016 • JAN
FEB • M
AR
• AP
R • M
AY • JU
N • JU
L • AU
G • SEP • O
CT • N
OV
-DEC
EUR
OFR
UIT —
ISSUE 491
JANUARY 2016 — ISSUE 491fruitnet.com/eurofruit
THE INTERNATIONAL MARKETING MAGAZINE FOR FRESH PRODUCE BUYERS IN EUROPE
E U R O F R U I T
In a store not far, far away…
3-5 FEBRUARY 2016
VISIT US AT HALL 6.2
STAND A-06
FRUITNET MEDIA INTERNATIONAL ; EUROFRUIT PRODUCTION “FRESH PRODUCE: THE TASTE AWAKENS” TASTE, FLAVOUR, QUALITY NEW RETAIL FORMATS MERCHANDISING BRANDING CLUB VARIETIES JUICES GERMANY NORWAY NETHERLANDS RUSSIA BERRIES AVOCADOS MELONS BRAZIL / PERU £ EGYPT
COVERV4.indd 1 14/12/2015 15:57
Special Publications
FRESH FOCUS LATIN AMERICA 2016/17eurofruit’s flagship annual Fresh Focus Latin America supplement provides essential analysis of the region’s thriving fruit and vegetable export business. Distributed to a broad global subscriber base and widely available at trade shows throughout the year, this is an invaluable marketing tool for any company involved in Latin American produce.
PublishedJuly 2016
Deadline3 June 2016
DistributionSent to subscribers and distributed free to visitors at:• Asia Fruit Logistica• Fruit Attraction• Fruit Logistica• Macfrut• PMA Fresh Summit• World of Perishables
PublishedOctober 2016
Deadline7 October 2016
DistributionSent to subscribers and distributed free to visitors at:• Asia Fruit Logistica• Fruit Attraction• Fruit Logistica• PMA Fresh Summit• World of Perishables
PublishedAugust 2016
Deadline18 July 2016
DistributionSent to subscribers and distributed free to visitors at:• Asia Fruit Logistica• Fruit Attraction• Fruit Logistica• Macfrut• World of Perishables
PublishedNovember 2016
Deadline4 November 2016
DistributionSent to subscribers and distributed free to visitors at:• Eurofruit Business Forum• Fruit Logistica• World of Perishables
THE EUROFRUIT GUIDE TO FRESH PRODUCE TECHNOLOGY & PACKAGINGA special supplement showcasing cu·ing-edge technologies that are helping the business to grow by driving improvement in fresh produce. Distributed at several of the industry’s major international trade events, this publication represents a valuable opportunity to present your product or service to thousands of key buyers.
FRESH FOCUS SPAIN 2017Firmly established as a powerhouse of production as well as a major market, Spain is a fundamental player in not just Europe’s fruit and vegetable business but the entire global fresh produce supply chain. Our supplement charts its progress as an exporter and identifies the leaders in the pack when it comes to supplying safe, dependable and high-quality products.
FRESH FOCUS MIDDLE EAST 2017As a region, rapidly expanding economies and populations in the Middle East are providing suppliers around the globe with an increasing array of commercial options outside of their traditional markets. Our annual supplement can help identify the right opportunities and business partners, a key component when it comes to making that growth a reality.
A special supplement by
In partnership withIn partnership with
The EurofruitGuide to Fresh ProduceTechnology & Packaging 2016
Cover.indd 10 20/08/2015 14:59
F R E S H F O C U SL AT I N A M E R I C A
2015/2016
PERU
ASIA
MEXICO
BERRIES
CHILE
LOGISTICS
SUSTAINABILITY
BRANDS
BRAZIL
THE ANNUAL PUBLICATION FROM EUROFRUIT, ASIAFRUIT AND AMERICAFRUIT
Shippers explore South East Asian potential
Mexico sets out stall as transshipment hub
Zespri makes inroads in Latin America
Fruitnet Peru-Asia Forum prepares for
take off
Plotting a steady course
How can Latin American producers stack the odds of success in their favour?
FRESH
FOC
US LATIN
AM
ERIC
A—
2015/2016
COVER.indd 1 21/07/2015 12:42
F R E S H F O C U SS P A I N
2016
THE ANNUAL PUBLICATION FROM EUROFRUIT, ASIAFRUIT AND AMERICAFRUIT
How can Spain realise its market diversifi cation goals?Global ambitions
MARKET OVERVIEW
APPLES AND PEARS
BERRIES
TABLE GRAPES
INNOVATION
+Asian importers
give their view on Spanish produce
ADDING VALUE
QUALITY ANDINNOVATION KEY TO
EXPORT GROWTH
NEW VARIETIESThe rise of club and licensed varieties in
Spain
COVER FFSpain.indd 1 13/10/2015 14:51 Printed for Fruitnet.com from Asiafruit Magazine (Fresh Focus Middle East 2015) at www.exacteditions.com. Copyright © 2015.
06 — eurofruit media kit 2016
Fruitnet.com
Keeping you posted
Grow your business
Global coverage
Fruitnet.com brings together several of the fresh produce industry’s leading publications to provide a single, reliable source of news, insight and analysis. Fruitnet.com is the only news provider that can deliver informed and high-profile coverage of the entire global fresh produce business, reporting on developments in all major markets via an international network of reporters. The coverage is comprehensive, but not congested; Fruitnet.com’s editors select only the most relevant and important stories for publication.
Advertising on Fruitnet.com puts your company in front of tens of thousands of key decision-makers in the global fresh produce business. For more details of banner options and prices, please see subsequent pages.
Fruitnet.com is part of Fruitnet Media International, which publishes the following titles: eurofruit, asiafruit, americafruit, fresh produce journal, produce plus and fruchthandel magazine.
100%9:41 AM
9:45 AM 100%iPad
Fruitnet Daily News is a free, premium-quality news service sent via email to more than 19,600 fresh produce industry professionals worldwide every day. The service includes carefully selected stories, interviews and features produced by the editors and journalists behind eurofruit, asiafruit and americafruit, published by Market Intelligence. To receive Fruitnet Daily News, visit fruitnet.com/eurofruit and enter your email address, or contact:Michelle Walsh michelle@fruitnet.comSubscriptions +44 20 7501 0311
Fruitnet Media International also organises live events for the fresh produce business all over the world. These are excellent opportunities to see emerging markets and make new contacts. The group’s events include Asiafruit Congress, Deutscher Obst & Gemüse Kongress, Eurofruit Business Forum @ WOP Dubai, Eurofruit Congress Southern Hemisphere, FPJ Live, Global Berry Congress, Asiafruit Market Insight, Fresh Produce Forum China, Fresh Produce India and Fruitnet Peru-Asia Export Forum.
Daily news service
Live events
eurofruit media kit 2016 — 07
Fruitnet.com — the global fresh produce industry’s best online source of news and analysis
Print Advertising
1/2 page spread
420mm x 144mm +3mm bleed on all sides
1/2 page horizontal
171mm x 127mmBleed 210mm x 143mm
+3mm on all sides
£1,550
1/2 page vertical
71mm x 256mmBleed 88mm x 297mm
+3mm on all sides
£1,550 £2,275
1/4 page horizontal
171mm x 61mm171mm x 83mmBleed 210mm x 99mm
+3mm on all sides
1/3 page horizontal
£1,290
1/3 page vertical
46mm x 256mmBleed 63mm x 297mm
+3mm on all sides
£1,290 £1,100
1/4 page vertical
71mm x 127mm
£1,100
Inside front cover Inside back cover
210mm x 297mm + 3mm bleed on all sides
210mm x 297mm + 3mm bleed on all sides
Back cover
210mm x 297mm + 3mm bleed on all sides
£3,200 £3,000 £2,450
171mm x 260mm
1/1 page
£2,100
1/1 page bleed
210mm x 297mm +3mm bleed on all sides
£2,100
420mm x 297mm +3mm bleed on all sides
Double page spread
£3,800
Front section*
210mm x 297mm +3mm bleed on all sides
£2,700
All prices quoted are in gbp. For other currencies, please speak to a member of the advertising team.
There are no additional charges for bleed or printing over centrefold, but the minimum advert size for this is 1/2 page.
All print materials should be submitted as pdf files saved at a resolution of 300dpi. Fonts should be embedded and pictures must be cmyk, not rgb.
We are happy to design and produce your advertisement, including translation if required, at cost price.
*The front section of eurofruit consists of the Contents, Colophon, The Ripening Room and The Boardroom.
Other ratesDesign & Production 10% of list priceExtra colour (with 4-colour advert) £240Special colours (eg Pantone) £420vat (UK companies only) 20 per cent
DiscountsTwo or more adverts 5 per centFour or more adverts 10 per centSix or more adverts 15 per centEight or more adverts 20 per centTen or more adverts 25 per cent(Applied to adverts within 12-month period)
Discounts—agenciesUK agency commission 10 per centOther agency commission 15 per cent
ArtworkPlease supply artwork as one of following:—Print-ready pdf—InDesign or Illustrator CS5.5 or earlier • All fonts must be supplied/outlined • Images must be 300 dpi in cmyk—Photoshop CS5.5 or earlier: • Saved as jpg, tiff or eps (cmyk only) • Minimum 300 dpi
How to send your artwork—To design@fruitnet.com (max 25MB)—Via WeTransfer for larger files—Via ftp (contact us for details)—On CD/dvd to: Market Intelligence Ltd, 132 Wandsworth Road, London sw8 2lb, UK
gbp
08 — eurofruit media kit 2016
eurofruit media kit 2016 — 09
Print Advertising
Bookmarks £3,175
Brochure on pageWith full page £3,030With half page £2,470
Belly wrapTo specific page £3,175Standard £3,055
Fold-out covers £3,680
Fold-out pagesDouble (three pages) £3,055Triple (five pages) £3,680
Fold-out map £3,140
Bound-in cardA4 £3,175A6 £2,510
Magazine insertsOn page £1,965Inside front cover £1,675
Promotional merchandiseAffixing £1,820Mousemat £4,895Keyring £3,680
Article brochures2 pages, 1,000 copies £9202 pages, 2,000 copies £1,5254 pages, 1,000 copies £1,5254 pages, 2,000 copies £2,090
Run-ons and reprints
Custom-made advertising
The bound-in bookmark is 200mm tall by 50mm wide, and printed and laminated front and back. Only available for eurofruit’s January edition, it is an eye-catching way of reaching readers as well as thousands of visitors to Fruit Logistica. For example, it can be used to announce your stand number and exhibitor details, highlighting your company to those a·ending the show. For other editions, a mini bookmark printed with your own design clips to the top of any page. The mini bookmark is detachable and magnetic, which makes it a useful gi¹ that readers will want to keep and re-use.
The brochure on page adds value to traditional print advertising. You can affix a small, light brochure to a full page or half page advertisement, so that readers can remove it and keep your details to hand. We can also design the brochure for you, for an additional fee.
Our belly wraps offer an extremely direct method of talking to readers. The wraps consist of detachable strips of paper printed with your message and wrapped around the magazine. To read the issue, the wrap must be removed; this guarantees the message will be seen. The wrap can also be inserted into the magazine, taking readers directly to your article or advertisement.
In order to have a major impact on readers, you can a·ach a full-page advert to the front cover, with a further double-page spread of advertising on the reverse. We will also flag the presence of your fold-out on the front cover itself.
Foldout pages offer as many as five full pages of standard advertising to publicise your latest product, service or development. Compared with standard page advertisments, the rate per page is excellent value and the format guarantees a big impact on readers.
Sent out with eurofruit to all subscribers, the fold-out map is a stunning, high-quality A1 sheet that can be used to demonstrate key information such as production areas, supply routes or trade data – at the same time promoting your company brand, products and services. The pages on the reverse side can also be used.
Made from a heavier weight of paper, the bound-in card can be placed anywhere in an issue so that the magazine opens directly to it. The 4-colour, double-sided piece of A4 or A6 card can be laminated and/or perforated, allowing it to be removed with ease. It is an excellent way, for example, to publicise an event by supplying a reply card, or it can be used as a brochure outlining product info and special offers.
Inserting your own company brochure or flyer into an issue of eurofruit is a simple but effective way of placing extended company information in our readers’ hands. For an additional charge, we can also design your promotional material for you.
eurofruit now offers a variety of merchandise items that can be affixed to the magazine front cover or mailed to subscribers with an issue. These include usb sticks, keyrings and mouse mats. We can have some of these products manufactured, although usb sticks must be supplied by you the client. If you have any other items of promotional merchandise that would be suitable for inclusion, please feel free to contact us.
Due to increased demand for reproductions of eurofruit editorial and advertising pages, we are now offering a bespoke brochure service. As such, we can reproduce articles from the magazine on an even higher-quality paper stock, as part of a two-page or four-page A4 booklet that incorporates other promotional material such as display advertising. The brochures can be distributed to existing or prospective clients, giving them an opportunity to learn more about your company’s activities.
Please contact us for further details of our standard page run-ons and reprint services.
Please contact us to discuss further innovative advertising ideas.
Would you prefer to speak to one of the eurofruit team about our various advertising options?
Please feel free to contact:
Advertising ManagerArtur Wiselka+48 12 200 2129artur@fruitnet.com
Or turn to p11 for a full list of advertising contact details…
Bound-in bookmark
£3,175
Fold-out cover
magazine cover on reverse
third page on reverse
£3,680
Belly wrap
from
£3,055
gbp
ONLINE AT FRUITNET.COM/EUROFRUIT
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FRUITNET DAILY NEWS – FREE EMAIL SERVICE
Digital Advertising
Web – super1 £395
Web – shared2 £80
Web – central3 £120
Web – small side1 £80
Web – large side1 £120
Email – central4 £240
Email – large central4 £360
Email – small side4 £140
Email – large side4 £200
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jpg · png · gif 980 x 100 490 x 100
jpg · png · gif 468 x 60 468 x 60
jpg · png · gif 700 x 90 980 x 100
jpg · png · static gif 240 x 160 980 x 100
jpg · png · gif 240 x 400 490 x 100
jpg · png · static gif 468 x 100 —
jpg · png · static gif 468 x 200 —
jpg · png · static gif 240 x 160 —
jpg · png · static gif 240 x 400 —
file types size (pixels) (price) gbp desktop mobile* weekly monthly
Notes1—Appears on all eurofruit pages
2—Rotating position is shared equally between maximum of four advertisers
3—Central banners are only available on the eurofruit homepage
4—Email banner advertisements are positioned in the order that the respective bookings were made, which means banners purchased later will be placed further down the newsle·er.
All prices quoted are in gbp. For other currencies, please speak to a member of the advertising team (see Contacts on p11).
All banner files should be submi·ed in one of the file formats above at a maximum resolution of 100dpi. Images must be rgb, not cmyk.
We are happy to design and produce your banner advert, including translation if required, at cost price (see right).
Animated banners are not permi·ed on Fruitnet Daily News or as a small side banner on Fruitnet.com.
Other ratesAnimated banner production £72Static banner production £48vat (UK companies only) 20 per cent
Discounts—bulk ordersTwo adverts 15 per centThree adverts 20 per centFour adverts 25 per centFive or more adverts 30 per cent(Applied to adverts within 12-month period. These discounts are also available to companies purchasing banner advertisements on other websites that form part of the Fruitnet group)
Discounts—agenciesUK agency commission 10 per centOther agency commission 15 per cent
Discounts—extended durationFour weeks 5 per centEight weeks 10 per cent12 weeks 15 per cent26 weeks 25 per cent52 weeks 35 per cent
ArtworkPlease ensure you include the following:—Mobile version (*website only)—Banner url location (flash files only)—Web link for banner click—Contact email address and name
Where to send your artwork—design@fruitnet.com (max 25mb)—Via WeTransfer for larger files—Via ftp (contact us for details)—By post to: Market Intelligence Ltd, 132 Wandsworth Road, London sw8 2lb, United Kingdom
gbp
10 — eurofruit media kit 2015
fruitnet.com/eurofruit
21,500 unique visitors per month
eurofruit magazine
average monthly circulation
8,000F R U I T N E TD A I LY N E W S
£1,580
£320
£480
£320
£480
£960
£1,440
£560
£800
eurofruit media kit 2016 — 11
Readership
ONLINE
Publishing latest news and up-to-date information on the global fresh produce industry portal Fruitnet.com, eurofruit delivers useful, up-to-date and relevant content to an extensive network of readers around the world via its homepage, its daily email service Fruitnet Daily News and various social media including Twitter, Facebook and LinkedIn.
WIth a worldwide monthly circulation that averages 8,000 readers, eurofruit is the leading print publication for senior executives and decision-makers in the international fresh produce business. More than 80 per cent of the magazine’s monthly mailed circulation are paying subscribers, and a large number of copies are distributed at all major industry trade events across the globe. eurofruit is also distributed via a dedicated app available on iPad and Android devices.
By country %United Kingdom 19.3United States 13.1Netherlands 5.9South Africa 4.9Spain 4.3India 4.1Australia 3.9Italy 3.7Germany 3.2New Zealand 3.2Other 31.2
By device %Desktop 73.5Smartphone 19.5Tablet 7.0
By country %United Kingdom 15.1Netherlands 7.9United States 7.1South Africa 5.9Italy 4.6Germany 4.4France 3.5New Zealand 3.4Belgium 2.5Spain 2.5Greece 2.3Australia 1.7India 1.7Peru 1.0United Arab Emirates 1.0Other 27.5
By sector %Exporter 18.8Importer 17.0Import-Export 14.4Producer 7.5Transport & Logistics 7.5Technology & Packaging 6.9Retail 4.6PR & Marketing 4.5Industry Association 3.9Supplier 3.7Wholesaler 3.2R&D 3.1Non-Governmental 2.2Government 1.2Seed Developer 0.6Other 1.0
fruitnet.com/eurofruit
21,500 unique visitors per month
eurofruit magazine
average monthly circulation
8,000
fruitnet daily news
19,600+ recipients
Online data from AWStats and Google Analytics show average figures for November 2014–October 2015
fruitnet.comunique visitors
63,000+ per month
FOR MORE INFORMATION,
+44 20 7501 3725
events@fruitnet.com
CONTACT THE EVENTS TEAM
dogkongress.de
fpjconferences.com
THE BELFRY · 21 APRIL 2016
asiafruitcongress.com
HONG KONG · 6 SEPTEMBER 2016
E V E N T S 2 0 1 5 / 1 6quALITy EvENTS FOR THE GLOBAL FRESH PRODuCE INDuSTRy
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B U S I N E S S F O R U M
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14 — eurofruit media kit 2015
Editorial
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Editor Mike Knowles +44 20 7501 3702 michael@fruitnet.com
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Latin America Editor Maura Maxwell +44 20 7501 3706 maura@fruitnet.com
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Senior Journalist Luisa Cheshire +44 20 7501 3700 luisa@fruitnet.com
Staff Writers Gabrielle Easter +44 3 9040 1603 gabrielle@fruitnet.com
Ma·hew Jones +44 3 9040 1604 ma·hew@fruitnet.com
Martyn Fisher +44 20 7501 0301 martyn@fpj.co.uk
Nina Pullman +44 20 7501 0318 nina@fpj.co.uk
Southern Africa Correspondent Fred Meintjes +27 21 712 8817 fred@fruitnet.com North America Correspondent Jeff Long +1 805 966 0815 jeff@fruitnet.com Advertising Manager Artur Wiselka +48 12 2002 129 artur@fruitnet.com Account Executive Felix Moritz +44 20 7501 0313 felix@fruitnet.com
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Italy Giordano Giardi +39 059 786 3830 giordano@fruitnet.com
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