mobile apps in retail
Post on 28-Nov-2014
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Mobile Apps In RetailThe New Killer Apps!
#RetailApps
Apperianpresents
@JSchwendt@APPERIAN
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Joe SchwendtLead Solutions Architect
“Apps are simple,Great apps are art.”
jschwendt@apperian.com
Kiosks
Consumer Self-ServiceComparison Shopping
Inventory ManagementPoint Of SaleAugmented Reality
Age VerificationLoyalty Programs
Kios
ks#RetailApps
@JSchwendt
@APPERIAN
Product Recommendations
Lead Capturing
Demonstrations
E-Catalog
Attraction is everything
Age V
erif
icat
ion
#RetailApps
@JSchwendt
@APPERIAN
Reduce Risk
Speed Speed Speed!
Mailing List Information Gathering
Controlled Sales (Alcohol, Guns, Pharmacy)
2nd Form of Identification
Loya
lty
Prog
ram
s#RetailApps
@JSchwendt
@APPERIAN
Dynamic and individual Rewards
EVERYONE HATES CARRYING 50 CARDS!
Push Notifications to stay top of mind
Give Consumers control
Virtual Barcodes
Incorporate Stored Value
Cons
umer
Self
-Ser
vice
#RetailApps
@JSchwendt
@APPERIAN
Apple is the Model
Think like YOUR
Customer
Com
pari
son S
hopp
ing
#RetailApps
@JSchwendt
@APPERIAN
Get used to it!
it’s happening on your sales Floor Today
Differentiate on product and Service
Manage Your Presence In These Social Apps
Inve
ntor
y M
anag
emen
t#RetailApps
@JSchwendt
@APPERIAN
Reduce the pain involved
live
Pocketable
Fast
Fun
Gameplay
Poin
t Of S
ale
#RetailApps
@JSchwendt
@APPERIAN
Everyone on the Dance Floor
Empower Your Entire SalesforcePaperless Transactions
No Lines, No Waiting
Augm
ente
d Rea
lity
#RetailApps
@JSchwendt
@APPERIAN
Experiment
Virtual Fitting Rooms
Bring Products to Life
KioskS
Consumer Self-ServiceComparison Shopping
Inventory ManagementPoint Of SaleAugmented Reality
Age VerificationLoyalty Programs
What’s your next App?
#RetailApps @JSchwendt@APPERIAN
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