proffesional communication - intercultural communication

HW0310Proffesional Communication

Oral Presentation : Intercultural Communication

Presentation Structure

Zhafir Aglna TijaniIntroduction

Mohamad Ichiko AbdussalamCulture Differences in International Business

Zhou Shi TongCulture Differences in Communication

Korde Swarnima RakeshConclusion and Recommendation

What is Intercultural Communication ?

Communication is the management of messages with the objective of creating a meaning

(Griffin, 2005)

Intercultural Communication

Negotiate Shared Meanings

Problemsmay arise from different meanings

Message SentIs NOT THE SAME as

Message Received

Interpretation ofNon – Verbal Behaviour

Variation ofCommunication Style

Lack of Knowledge and Awareness

The Case Study

ChinaHostAmerican

There are Differencesbetween two culture

InternationalBusiness

CommunicationStyle

Cultural Differences in

International Business

The Video

The Video

Formality

Initial ContactMatters

Greeting Behaviour

Social Custom

Show Interest and Have some Knowledge of Local Language

Learn Local non-VerbalModes of Communication

Learn Factual Knowledgeabout Local Culture

Tolerance and Openness

People are SensitiveTowards Criticism Made

Against Their Culture

Respect Each Otherand Collaborate with Them

Formality

Social Custom

Tolerance and Openness

Cultural Differences in International Business

Cultural Differences in Communication

Culture Thought Behaviour

The Video

The Video

Orientation

Short-term

Long-term

Contract

Partner

Short-term

Partner“Take a look at the contract now“

Contract

Long-term

“We need more time“(to get to know you)

Contract

Social OrientedTask Oriented

Contract

Dining TableOffice Desk

Contract

Dining TableTask Oriented

“I can eat now so we don’t have to waste time“

Contract

Social OrientedOffice Desk

“We have booked a restaurant“

Context

Low-Context

High-Context

Straightforward

Read between the Line

Read between the LineNo Objection = Agreement

Low-Context

No Agreement = Objection

High-Context

Short-term VS Long-term Orientation

Task Orientation VS Social Orientation

Low Context VS High Context

Cultural Differences in Communication

Conclusion and Recommendation

Culture Communication

Influences

Reinforces

Cultural differences areInevitable

Different Non-Verbal Behaviour

Lack of Knowledge and Awareness

It may lead toMisunderstanding

Let’s Recap

Clash of Communication Style

American Communication

Chinese Communication

What is Said What is not Said

“I” Focus “We” Focus

(Seemingly) Impolite and Direct Talk

Polite and Indirect Talk

Assertive and Expressive Speech Hesitant and Reticent Speech

Self-Enhancing Talk Self-Effacing Talk

Public Personal Question Private Personal Question

Manner of Greeting

Manner of Conversation

Eating During a Meeting

Issues in Case Study

Casual Demeanour

What could they do differently ?

Background Research of Host Culture

Reserved and Formal Conversation

Culture Awareness

American Perspective

Understand Nuances of American Culture

Open Mind

Culture Awareness

Chinese Perspective

What can we learn ?

Make an Effort for Meaningful, Goal Directed

Social Interaction

Avoid Assumptionsand Passing

Hasty Judgements

CelebrateMulticulturalDifferences

Build Cultural Intelligence (CI) &

Cultural Sensitivity (CQ)

Thank You

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