social media and healthcare
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Social Media & HealthcareIris Thiele Isip Tan MD, MSc @endocrine_witch Chief, University of the Philippines Medical Informatics UnitProfessor, University of the Philippines College of Medicine
eHealth SummitSMX, 28 Jul 2015
Tuesday, July 28, 15
#HealthXPH on Twitter
Dok Bru on Facebook
SOCIAL MEDIA AND HEALTHCARE
Researchon social networks
Tuesday, July 28, 15
#HealthXPH on Twitter
Dok Bru on Facebook
SOCIAL MEDIA AND HEALTHCARE
Researchon social networks
Tuesday, July 28, 15
@endocrine_witchTuesday, July 28, 15
@endocrine_witch@bonedoc@giasison@cebumd
Tuesday, July 28, 15
Hashtag Used to mark keywords or topics in a TweetCreated organically by Twitter users as a way to categorize messages
- Twitter Help Center
#
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#HealthXPH: A Series of Fortunate Events How it began ...www.endocrine-witch.net
Tuesday, July 28, 15
What is #HealthXPH? A collaborative effort
www.remomd.com
Tuesday, July 28, 15
It’s a collaborative effort of healthcare stakeholders -
healthcare professionals, institutions, academe, patients
and policy makers.
What is #HealthXPH@bonedoc
www.remomd.com Hands 2 by Eastophttp://www.freeimages.com/photo/1434811
Tuesday, July 28, 15
It will discuss, use and continually push the boundaries of social media and
other emerging technologies in healthcare to impact the Philippine healthcare landscape.
What is #HealthXPH?@bonedoc www.remomd.com
Tuesday, July 28, 15
It encourages collaboration and application of emerging technologies to
improve delivery of healthcare.
What is #HealthXPH?
@bonedoc www.remomd.com
App Sketching by Johan Larsson,https://flic.kr/p/dHLKPt
Tuesday, July 28, 15
What is #HealthXPH?@bonedoc
www.remomd.com
It is open and free.
It aims to educate all healthcare stakeholders.
Image credit: “Holding hands” by sbekulator http://www.sxc.hu/photo/835200
Tuesday, July 28, 15
Social media is going to impact Philippine healthcare. #HealthXPH wants to make it a positive one.
What is #HealthXPH?
@bonedoc www.remomd.com
Paparazzi by Shena Tschofen,https://flic.kr/p/bEjPKP
Tuesday, July 28, 15
What is #HealthXPH?
@bonedoc www.remomd.com
Social media and other emerging technology is
making it easier for patients to access their healthcare professionals, institutions and policy
makers. #HealthXPh will give insights on how to effectively manage this upsurge.
Paparazzi by Shena Tschofen,https://flic.kr/p/bEjPKP
Tuesday, July 28, 15
Social media opens new possibilities to participatory medicine
practice in the Philippines. #HealthXPH is taking advantage of that.
What is #HealthXPH?
@bonedoc www.remomd.com
Doctors with patient, 1999 by Seattle Municipal Archiveshttps://flic.kr/p/7bEsuE
Tuesday, July 28, 15
#HealthXPh Discussing Emerging Technologies that Impact Philippine Healthcarehttps://www.facebook.com/groups/HealthXPh/
Tuesday, July 28, 15
Tweet chat Pre-arranged chat through tweets that include a predefined hashtag to link those tweets together in a virtual conversation
- Susan Gunelius http://weblogs.about.com/od/twitterfaqs/f/TwitterFAQTweetChat.htm Multiple Tweets Plain by mkhmarketing
https://flic.kr/p/dVaqmj
Tuesday, July 28, 15
Tuesday, July 28, 15
www.endocrine-witch.net
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www.healthxph.net
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Impressions No. of tweets/participant x no. of followers that participant currently has; added up for all participants
Multiple Tweets Plain by mkhmarketinghttps://flic.kr/p/dVaqmj
Tuesday, July 28, 15
#HealthXPH registered onSymplur’s Healthcare Hashtag Project
25 July 2015
Tuesday, July 28, 15
#HealthXPH Symplur Stats1 Jan 2014 – 19 Feb 2015
Tuesday, July 28, 15
#HealthXPH Symplur StatsTweet Activity1 Jan 2014 – 19 Feb 2015
Tuesday, July 28, 15
#HealthXPH Symplur StatsTweet Activity2 Jan – 30 Jan 2014
Tuesday, July 28, 15
www.connectedaction.net
Social network analysis
using NodeXL
Marc SmithChief Social ScientistConnected Action Consulting Group
Tuesday, July 28, 15
Tuesday, July 28, 15
Tuesday, July 28, 15
#hcsmph 450 attendees
Tuesday, July 28, 15
Tuesday, July 28, 15
www.healthxph.net/manifesto
Tuesday, July 28, 15
Signing of #HealthXPh manifesto at #hcsmph
Philippine Medical AssociationPhilippine College of Physicians
Tuesday, July 28, 15
Doctors 2.0 & YouParis June 4-5, 2015
Tuesday, July 28, 15
Tuesday, July 28, 15
Philippine College of Physicians Annual Convention Manila, May 2015
Tuesday, July 28, 15
Social Media Day 2015 General Santos CityJune 2015
Tuesday, July 28, 15
#HealthXPH on Twitter
Dok Bru on Facebook
SOCIAL MEDIA AND HEALTHCARE
Researchon social networks
Tuesday, July 28, 15
McMahon KL. Power and Pitfalls of Social Media in Diabetes Care. Diabetes Spectrum Nov 2013;26(4):232-5.
HCPs, social media & patient care
Ignore Like me
Build empire
Evaluate & refer
Patient education & support
Tuesday, July 28, 15
www.facebook.com/EndocrineWitch
Tuesday, July 28, 15
www.dokbru.endocrine-witch.net
Tuesday, July 28, 15
By OpenStax College [CC BY 3.0 (http://creativecommons.org/licenses/by/3.0)], via Wikimedia Commons
What’s an endocrinologist?
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#HealthXPH on Twitter
Dok Bru on Facebook
SOCIAL MEDIA AND HEALTHCARE
Researchon social networks
Tuesday, July 28, 15
“As opposed to the doctor-centric, curative model of the past, the future is going to be
patient-centric and proactive.”Elias A. Zerhouni MD, NIH Director
Dec 2007
Image by JD Hancockhttp://www.flickr.com/photos/jdhancock/4100030094/
Tuesday, July 28, 15
GMG ... Google Mo G*g*!
Tuesday, July 28, 15
Search the Internet for
health information, I can. Yes, hmmm.
Image credit“The true mystery of the world is the visible, not the invisible.” by JD Hancock,
http://www.flickr.com/photos/jdhancock/5813423429/in/set-72157626898819900
~80% find the health information they need
Pew Internet & American Life Project
Tuesday, July 28, 15
Existing content in the WWW does not meet the content needs of underserved communities.
Lazaras & Mora (2000). Online content for low income and underserved Americans: the digital divide’s new frontier.
Image credit“I fought the lawn ... and the lawn won.” by JD Hancock,
http://www.flickr.com/photos/jdhancock/3521006248/in/set-72157618524893239/
Tuesday, July 28, 15
Local-oriented contentAccessible to those with low literacyInformation in multiple languagesInformation created by the underserved communities
Lazaras & Mora (2000). Online content for low income and underserved Americans: the digital divide’s new frontier.
Image credit“I fought the lawn ... and the lawn won.” by JD Hancock,
http://www.flickr.com/photos/jdhancock/3521006248/in/set-72157618524893239/
More ...
Tuesday, July 28, 15
Image credit“Career-limiting move” by JD Hancock,
http://www.flickr.com/photos/jdhancock/3591682866/in/set-72157626809398652
Do we have an obligation for protective action to improve quality and
support safety of social networks?Weitzman et al. J Am Med Inform Assoc 2011;18:292-297
Tuesday, July 28, 15
Tuesday, July 28, 15
How is social media transforming healthcare in 2015? One of 9 semi-finalists
Tuesday, July 28, 15
#pregnancy #diabetes #gestational diabetes Symplur Signals
Tuesday, July 28, 15
Twitter Content Categories Dann S. First Monday 2010; 15(12)
ConversationalQueryReferralActionResponse
PhaticGreetingFourth wallBroadcastUnclassifiable
NewsHeadlinesSportEventWeather
Pass alongRTUGCEndorsement
StatusPersonalTemporalLocationMechanicalPhysicalWorkAutomatedActivity
Spam
Tuesday, July 28, 15
#HEALTHXPH TWEET CHAT SCHEDULE: Saturday 9 pm Manila time
Tuesday, July 28, 15
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