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September, 2012 An Introduction West Midlands Group Matt Beckett

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September, 2012

An Introduction

West Midlands Group

Matt Beckett

• An ag-chem business specialising in the development and

manufacture of proprietary chemistries:

– Adjuvants, Crop protection, Plant nutrition and Seed treatments

• Owned by Agrium (owners of Landmark since Dec 2010)

• Approx $1B in sales across 52 different countries

• Developers and owners of LI 700 (dist. via Nufarm)

• Loveland Products sold exclusively through Landmark

Product Overview

• Awaken® ST is a complex of zinc ammonium acetate with potash and a balanced micronutrient seed treatment package including boron, copper, iron, manganese, molybdenum and zinc.

Nutrient Analysis

Analysis Weight W/V %

Nitrogen (N) 6.00

Soluble Potash (K20) 1.00

Boron (B) .03

Copper (Cu) .25

Iron (Fe) .25

Manganese (Mn) .25

Molybdenum (Mo) .001

Zinc (Zn) 5.05

Soil Particle

Zn++

Zn++

Mg++

Mn++

Fe++

Cu++

Ca++

Ca++

Ca++

Ca++

Mg++

Developing

Root

6 days after seeding 14 days after seeding

Fast emergence

Loveland Products trial New Norcia 2011

Trial fertiliser regime (too heavy)

– 85 kg Macro Pro Extra (9.7-11.2-11.2), 100 kg urea, 60 L of Flexi N

Treatments Rate/ha

Untreated nil

NutriSync M 730 ml/ha

Consensus 145 ml/ha

Awaken 4 L/ha

Treatments Rate/ha

Untreated Nil

Dividend 2.6 L/T

Intake IF 400 ml/ha

Awaken ST 2.6 L/T

Consensus 260 ml/T

Wheat foliar trial:

Barley seed dressing trial:

New Norcia wheat trial Yield t/ha & Protein %

3.08

3.14 3.16

3.31

2.95

3

3.05

3.1

3.15

3.2

3.25

3.3

3.35

GSP NutriSync M 730 ml Radiate 145 ml Awaken 4 L

LSD (P=.05) .19 CV = 3.0

11

.7%

11

.9%

11

.4%

12

.0%

Consensus 145 mL

New Norcia barley seed dressing trial Yield t/ha & Protein %

3.12 3.13 3.16

3.19

3.23

3

3.05

3.1

3.15

3.2

3.25

3.3

3.35

3.4

3.45

3.5

Awaken ST Untreated Dividend Consensus (LPI 6194)

Intake IF

LSD (P=.05) .25

CV = 4.6

11

.1%

10

.9%

11

.0%

11

.2%

10

.7%

Adjuvants:

Seed treatments:

Herbicides:

Fungicides:

Matt Beckett LPPG (Landmark Proprietary Products Group) Sales Manager – West

0419 496 338

[email protected]

Thanks!