c4 c people4climate_work bank presentation
DESCRIPTION
World Bank with Connect4Climate is going to open a sustainable fashion design competition, challenging emerging fashion designers to create mainstream clothing with minimal textile waste. The competiton will be open to designers from all over the world. We made an analysis of the economical, social, fashion industry of all the countries around the world. We choce the ones with more potential to develop a sustainable fashion industry. After this theoretical analysis we made a confrontation between our data and the opinion of the people on the road. Our aim was to sense the real opinion of the people about the link between climate change and fashion industry. We made surveys around the city of Milan in order to know how fashion industry can help fighting climate change. Then, we created a blog with the pictures and the opinions of the people we interwied about the climate change and sustainable fashion, called "People for Climate".TRANSCRIPT
Next4Climate
Research on
Fashion and Sustainability
COULD FASHION BE
SUSTAINABLE?
Summary
• 1.Research • Results
First Enquiry Method
• 2 Survey• Results
Second Enquiry Method
• 3 People 4 Climate • Results
Our Proposal
1. Research
Analysis of the economical, social, fashion industry of all the
countries around the world.
Choice of the ones with more potential to develop a
sustainable fashion industry.MAIN REASONS
WHY
High percentage of:•Young designers•Fashion events•Fashion design school and academies
•Increasing interest in fashion and textile industry
WHERE?
We analyzed 194 potential fashion markets all around the world, finding out the 34 most active
ones.
PHILIPPINES
CANADAKENYA
CHILE
SWIT
ZERL
AND
BOTS
WAN
A
TURKEYPERU CZECH REPUBLIC
MAL
TA
PAKISTAN
PORTUGALAUSTRIA
QATAR
GERMANYGUATEMALA
SPAIN
HU
NG
ARY
HONG KONG
RWAN
DA
JAPANNETHRLANDS
SLOVAK REPUBLICG
REECE
HONDURASLEBANON
FRANCE
NORWAY
ISRAEL
POLANDMYANMAR
Hanae Mori: the only japanese woman
present or Paris and NY
runwaysVeronica
Silva Ofebre: rare material in jewelry es volcanic lava
4° EU fashion market
Environmentally friendly
methods are growing
Jamuri Wear dressed Akon, Beyonce,Jay Z
Seamless construction: cut
and seal fabric without sewing
Attractive fashion industries
Africa9%
America19%
Asia and Oceania25%
Europe47%
PortugalSpainGreeceFrance
SwitzerlandAustriaMaltaGermany
BotzwanaQuatarRwanda
ChilePerù
HondurasCanada
MyanmarPhilippines
PakistanLebanon
IsraelJapan
2. Survey
InterviewsMilan Design Week
• Confrontation between our data and the opinion of the people on the road.
• Aim: real opinion of the people about the link between climate change and fashion industry.
581 interviews
471 Italian
110Foreigners
35 Foreigner countries
Overall
italians foreigners
81%
19%
Italians vs. Foreigners rate
<30 30-45 45-60 >60
49%27% 18%
6%
AGE GROUPS
Overall
completely disagree disagree neutral agree completely agree0%
10%
20%
30%
40%
The fashion industry can contribute to fight climate change?
>60: Less open to the idea that fashion industry can help to fight climate change.
completely disagree
disagree neutral agree completaly agree
0%
10%
20%
30%
40%
The fashion industry can educate young people about sustainability?
>60: less open to the idea that fashion industry can help to fight climate change.
completely disagree
disagree neutral agree completaly agree
0%
10%
20%
30%
40%
You would rather pay more for a fashion product with a zero impact on climate change?
>60 are in favour of sustainable fashion which does not affect the product’s price.
completely disagree
disagree neutral agree completely agree
0%
10%
20%
30%
40%
50%
60%
The issue of “climate change” should be priority in politics
Most participants completely agree that climate change should be a priority in politics.
3. People4Climate
http://mastermicri.tumblr.com/
Overall
84 pics
59 women 25 men18 foreigner 14 different
countries
