defining and executing a geospatial strategy

Defining & Executing a Geospatial StrategyJim VanOstenbridgePaul BurgessJohn Gjika

What is a Strategy?Why is it important?

A Strategy is an essential method applied by leaders that guides change in organizational

behavior and function to realize intended outcomes.

Point A:

Current State

Point B:

Future State

Roadmap

Today’s challenges for Federal Agency Executives

• Shrinking budgets

• Workforce modernization

• Loss of institutional knowledge

• Lack of situational awareness

• Unfunded Federal mandates

• Customer experience

• Accountability

• Fraud, waste, and abuse

• Transparency

• IT Modernization

• Standards compliance

• Decision authority

• Agency reorganization

• FedRAMP and FISMA compliance

• Compliance with Geospatial Data Act

• Operational Security

• Data center consolidation

What is a Geospatial Strategy?

A geospatial strategy is a plan to help you achieve your business goals and outcomes

through the application of GIS, mapping, and location intelligence.

A Geospatial Strategy is Essential

Achieving Maximum Impact

Ensures you can deliver on the vision

Build your Understanding

Understand

Mission / Purpose Goals & Objectives Success Criteria Challenges

• Mission / purpose or reason for existing

• How the business fits together

• Key players and where they are

StructureUnderstand

Mission / Purpose

Key Players

Executive Sponsor

Technical LeadershipChampion

UnderstandMission / Purpose

Goals and Objectives

Understand

Mission / Purpose Goals & Objectives Success Criteria

• Strategic high level goals of the organization

• Tactical objectives to achieve strategic goals

Challenges

Success Criteria

Understand


• Measurable indicators of progress toward intended goals and objectives

Challenges

Understand


• Identify problems in the way of meeting goals & objectives

• What’s the business impact?

Challenges

People

TechnologyProcess

UnderstandChallenges

Today’s challenges for Federal Agency Executives

Example: One Federal Decision Executive Order

Understand

Mission / Purpose Goals & Objectives Success Criteria

• Reduce time to decision <2 years

• Standardize interagency coordination

• One Federal "Record of Decision"

• Bolster Lead Agency Authority

• Cost avoidance and reduction

• Reduced burden and time

• Streamlined and simplified permitting process

• Defensible and repeatable processes

Challenges

• Duplication of Efforts

• Inefficient decision processes

• Accountability• Lack of

transparency• Variance in review

timelines• Lack of reliable data

Streamline Process for Environmental Review and Permitting for Major Infrastructure Projects• 18 Federal agencies,

35 bureaus, State and Local gov'ts, etc

• Multi-party stakeholders coordinating reviews, sharing data and analysis

Building the Plan: Esri Method - Connecting Business to Technology

Plan

Business Processes Information & Technology Workforce Capabilities Roadmap

• Identify future state geospatial capabilities that satisfy business challenges

Building the Plan: Software, Data, & Workflows

Plan

Business Processes Information & Technology Workforce Capabilities

• Identify software, data, and workflows required by future state capabilities

Roadmap

Building the Plan: Workforce development and training

Plan

Business Processes Information & Technology Workforce Capabilities

• Define necessary skills aligned to technology & workflows

Roadmap

Building the Plan: Crafting the Roadmap

Plan

• Create a prioritized gameplan to solve the challenge

Business Processes Information & Technology Workforce Capabilities Roadmap

A Roadmap is comprised of sequenced, prioritized activities

People

ProcessTechnology Activity 2 Activity 3Activity 1

Roadmap

Prioritization

Must Haves

EA

SE T

O L

AU

NC

HLO

WH

IGH

BUSINESS IMPACTLOW HIGH

Quick Wins

ACTIVITY 5

ACTIVITY 3

ACTIVITY 2

ACTIVITY 4

ACTIVITY 1

Buy-in on the Plan: Key Players

Executive Sponsor

Technical LeadershipChampion

PlanRoadmap

Animal Disease Outbreak Response and Management

Mitigate Wildlife Damage

Protect the Flying Public from Bird Strikes

BioSecurity – Protecting Agriculture from Invasive Plant Pests and Diseases

Agriculture Policy & Legislative Affairs

Executing a Geospatial Strategy

Activity ActivityActivity

Act

Act

Executing an Activity

Prepare

Implement

Operate

Review

Executing APHIS’ Facilities and Personnel Operations Dashboard

Prepare

Implement

Operate

Review

Act


Prepare

Implement

Operate

Review


Prepare

Implement

Operate

Review

• Define your scope• Design enabling technologies• Communicate resource needs• Manage change


Prepare

Implement

Operate

Review


• Build and deliver solutions• Configure first (COTS)• Handover to operations• Begin delivering business

value• Share results, success


Prepare

Implement

Operate

Review




• Monitor performance metrics• Measure scope of use, adoption• Support the solution portfolio


Prepare

Implement

Operate

Review




• Monitor performance metrics• Measure scope of use, adoption• Support the solution portfolio

• Intended outcomes realized?

• What’s changed?• Evaluate Utilization,

adoption• Revisit workforce

development plan

Common IT issues that a Geospatial Strategy helps to address

• Employing interoperable, scalable practices

• Supporting open standards and open data

• Reducing technical debt, Buy vs. Build

• Complying with Federal security mandates

• Including sustained support and maintenance

• Scaling to meet increasing internal demands

• Enabling internal and external data coordination

• Preparing your workforce to adopt technology innovations

Architecting ArcGIS: Best Practices

https://go.esri.com/bp

A Geospatial Strategy is Essential

Achieving Maximum Impact

Ensures you can deliver on the vision

Defining and Executing your Geospatial Strategy

1. To change the function and behavior of your organization, you need a strategy

2. Understand your organization’s mission, goals, objectives, and challenges

3. Develop a plan of activities prioritized aligned with your understanding

4. Act to design, build, and deliver solutions per your plan

5. Review and share your accomplishments

6. Revisit and adjust your geospatial strategy

Questions?Jim VanOstenbridgePaul BurgessJohn Gjika

Print Your Certificate of AttendancePrint Stations Located at L Street Bridge

Tuesday Wednesday12:30 pm – 6:30 pm GIS Solutions Expo Hall D

5:15 pm – 6:30 pm GIS Solutions Expo SocialHall D

10:45 am – 5:15 pm GIS Solutions Expo Hall D

6:30 pm – 9:00 pm Networking ReceptionNational Museum ofNatural History

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Defining & Executing a Geospatial StrategyJim VanOstenbridgePaul BurgessJohn Gjika

defining and executing a geospatial strategy

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