facebookソリューション 20130130

Download Facebookソリューション 20130130

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  • 1. Copyright MindFree Co.,Ltd. All rights reserved.
  • 2. 1. Facebook - 1. - 2. Facebook - 3. - 4. - 5. Facebook - 6. Facebook - 7. 2. Facebook 3 BCEI=Facebook 4 5 Copyright MindFree Co.,Ltd. All rights reserved.
  • 3. Copyright MindFree Co.,Ltd. All rights reserved.
  • 4. 2012 12 1-1. Facebook mixi, Twitter, Facebook, Google+, Linkedin 10 1,800 Facebook Twitter mixi Facebook Copyright MindFree Co.,Ltd. All rights reserved.
  • 5. 1-2. Facebook Facebook SNS Facebook -------------------- 92% TV -------------------- 47% Facebook Facebook Copyright MindFree Co.,Ltd. All rights reserved.
  • 6. 1-3. Facebook Facebook Facebook ( ) ( ) Facebook ( ) morau 1,082 831 2012 9 19 9 25 Copyright MindFree Co.,Ltd. All rights reserved.
  • 7. 1-4. Facebook Copyright MindFree Co.,Ltd. All rights reserved.
  • 8. 1-5. Facebook Q: Facebook Facebook [ ] [ ] 17.7 25.0 Facebook 1 1 Facebook Copyright MindFree Co.,Ltd. All rights reserved.
  • 9. 1-5. Facebook Q Facebook Facebook 12.4 Copyright MindFree Co.,Ltd. All rights reserved.
  • 10. 1-6. Facebook Facebook Facebook Copyright MindFree Co.,Ltd. All rights reserved.
  • 11. 1-7. Copyright MindFree Co.,Ltd. All rights reserved.
  • 12. Copyright MindFree Co.,Ltd. All rights reserved.
  • 13. 2. Copyright MindFree Co.,Ltd. All rights reserved.
  • 14. 2. 1. Facebook Facebook 1,800 10% Facebook People of Voice 10% Facebook 100 3% 180 Facebook 10% / 100 = 18,000 18,000 0.03 = 60 2. 3. UU PV / UU PV P16 P17 P18 Copyright MindFree Co.,Ltd. All rights reserved.
  • 15. 2. P16 P18 P19 P20 Copyright MindFree Co.,Ltd. All rights reserved.
  • 16. 2. Facebook 1. . Facebook 4 Twitter Youtube 2 . 3 . ROI / KGI / KPI 4 . Copyright MindFree Co.,Ltd. All rights reserved.
  • 17. 2. Facebook 2. 2 . Facebook CRM 2 2 . 2 3 . Facebook 2 4 . Facebook Facebook Facebook Q&A Facebook Copyright MindFree Co.,Ltd. All rights reserved.
  • 18. 2. Facebook 3. 1.2 . Facebook 3.4 . 5.6 . 7.8.9 . Facebook E Copyright MindFree Co.,Ltd. All rights reserved.
  • 19. 2. Facebook 5. Facebook 1. Facebook 2 . Facebook 3 . Facebook 4 . WEB 5 . Facebook Copyright MindFree Co.,Ltd. All rights reserved.
  • 20. 2. Facebook 7. 1. 2 . 3 / 365 24 3 . / 10 00 19 00 4 . NG 5 . Copyright MindFree Co.,Ltd. All rights reserved.
  • 21. 2. Facebook . Facebook 2 . 3 . Copyright MindFree Co.,Ltd. All rights reserved.