improve engagement and relevance with verdata

Background Location Ad Server-

Ads Anywhere Anytime

Manages triggered notification ad distribution to apps, based on context

and location data – when App is in the background.

Publishers’

Options for

Advertising

WWW.VERDATAMOBILE.COM 2

Serve display ads (mainly banners) based on the type of hosting app

Serve display ads (mainly banners) determined by app type and location while using the app

Serves notification ads based on location and context when app is closed or in the background

In app location

focused Ad Servers

Proximity aware

background ads

management

Ad Servers

You Want to Reach Customers When

They’re Closest to Store


But are worried about being:

Intrusive

Annoying

Excessive

Spam-like

App will be uninstall

Our Solution

WWW.DESIGNERSPARADISE.COM 4

Phone

Collect location in the background easily while conserving battery life.

Backend

Manage offers and campaigns with an easy CMS.

Targeting

Context aware algorithms to automatically target the right customers.

All done seamlessly.

Targeting

Backend

Phone


Verdata Offers

Performance & Traction


10%-32% CTR

500K

Leading

Credit

card

company

Merchants Notifications Sent Customers

+250


Mobile Catalogue M-commerce ? 2-12 weeks retention Engagement? Generic (Impersonalized) Sends push notifications

App Today

Add Localayer


Target by gender, age, interests, click through history and more.

Time of day, speed of movement, location history and more.

User is NOT driving/at a meeting etc.

Use purchase and browsing history to target offline .

Get the offer when a store is nearby.

Personalized To User Context Aware

Offline to Online Relevant Location and Time

Benefits


Attract foot traffic Generate actual sales Personalized notifications to user Increase brand engagement Higher retention and usage

3x-4x lift in store visitation and shopping frequency significant lift in customer engagement 50% increase in year-over-year sales higher average order values with each purchase

Brand benefits

Customers that are engaged through location:

1 2

Management


• 4 minutes to setup a campaign

• Target unlimited number of stores and and manage per store

• Set different rules for different stores

• Track exposures and clicks and

• Measure and scale campaign on the growth

• Option for API into your current CMS

SIMLE TO OPERATE Verdata CMS

improve engagement and relevance with verdata

Technology