Institutional Arrangements

SAFA(OAA) “Show”

National Government(Government Guarantees)

“Stage”

FIFA“Franchise Owner”

2010 FIFA World Cup

SA 2010Organising Committee

2010 FIFA World Cup ™

6 March 2008

Cape Town

and the Western Cape

ObjectivesCape Town: 2010 Host City

Host semi finals and events successfully

Party capital

Maximum public benefit and lasting legacy

Infrastructure and Economic Opportunities

Social cohesion ‘a Home for All’

Environmental integrity

Desirable destination for investors, trading partners and tourists

Geographic spread of benefits

4

Benefits of Mega Events

Economic development

Infrastructure

Jobs and working experience

Brand recognition

Social legacy

Environmental sustainability

Cooperative governance

Focused delivery

Disciplined management

Green Point Stadium

V&A Waterfront

Granger Bay Boulevard

Somerset Hospital

Cape Town International Convention Centre

CT Station

To Airport

Central public viewing area

Economic Development

Multi-functional international Stadium

Infrastructure, Public Transport and Pedestrian Network

Metropolitan Urban Renewal

Athlone and Philippi Stadium upgrades

CTICC expansion: world-class facility to attract more business tourism and events to Cape Town

Airport, station, road upgrades and new plant eg hotels

Supplier registration: http://www.greenpointstadium2010.co.za

Link: www.capetown.gov.za/fifaworldcup

SMME 30% procurement

B&Bs and township accommodation

Infrastructure expansion

Brand Recognition:CAPE TOWN, SOUTH AFRICA

Research during 2002/3 indicated

CAPE TOWN widely recognizable name

‘The Cape’ next most widely known

2010 FIFA World Cup = ‘an African World Cup’ (at last!)

Cape Town = one of nine Host Cities

City and Provincial governments working very closely to deliver a successful 2010 World Cup

Africa and South Africa likewise

Represented in the Host City and 2010 logos

Social Legacy

Urban park for all (residents and visitors)

Football not just for the ‘Cape Flats’ – building non-racial, non-class and non-gendered sport

Building stadium attendance figures – not just sitting at home watching English Premier League!

Taking kids off the streets, engaging actively

Teaching Fair Play, Fair Life

Reaching out – Centres for Hope, Dreamfields

Rural outreach

Building tolerance, understanding, countering xenophobia

Newlands Stadium during “90min for Mandela”

“1000 Day Countdown” Cape Town

Environmental sustainability

GREEN GOAL - German legacy:

Public transport

Energy efficiency

Water efficiency

Waste minimisation

FIFA to help us achieve at least what was done in Germany plus

Carbon credits/offsets

Environmental awareness

Brazil 2014 focusing on rain forests

Dr. Blatter and Dr. Jordaan with Mayor Zille and Premier Rasool

Cooperative governance

Governance

City of Cape Town is contracting authority

FIFA Host City Agreement

National funding

Service Providers

Close cooperation with Province

Meetings between Mayco and Cabinet Committee

Joint Project Team

Provincial funding

5

Focused Delivery and Disciplined Management

Planning, operationalisation, delivery

No delays – kick-off 11 June 2010!

Manage human resources and budgets

Overcome challenges

Work together for common delivery

Improve safety and security systems

Upgrade public transport

Focus and communicate!

We look forward to welcoming you back up to, during and beyond 2010!