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GROUP MEMBERS

SAAD MUNAMISHAHZAIB ZAIDIMUHAMMAD YUSUFWAJIHA SOHAILSIDRA KHAN

MBA 1ST SEMESTER

IQRA UNIVERSITYKARACHI , PAKISTAN

MANAGEMENT

INTRODUCTIONZONG is the first International brand of China Mobile launched in Pakistan. China Mobile is the world's largest telecom operator. Having a customer base of over 300 million customers, its network routes 700 million text messages every day and handles 250 million calls every hour.

HISTORYPaktel was the first ever company granted license to carry out cellular phone services in Pakistan. However after the launch and rapid success of its competition in 1998, it lost market share. In 2003, Millicom Corporation bought Paktel .Paktel was acquired in 7 April 2008 with the brand name of ZONG by China Mobile.ZONG is the first International brand of China Mobile launched in Pakistan.

Vision Statement "Making communication exciting”

Mission Statement "To be the leading mobile operator of Pakistan by continuously innovating and

offering exceptional quality services"

MANAGEMENT

PLANNING

ORGANIZING

LEADING

CONTROLLING

MANAGEMENT FUNCTIONS

Goals at beginning.Current Objectives.Decide course of action.Future planning

PLANNING

Mobilink Telenor U-Fone Warid Zong0

5000000

10000000

15000000

20000000

25000000

30000000

35000000

40000000

33,378,161

26,667,079

20,533,78717,587,798

13,927,683

Total cellular subscriber Dec 2012

Series 1

Goals at beginning

Current Objectives.Spread network all over PakistanCustomer satisfaction. Increase their sales.Regards their supplier as essential team members.Leading cellular network

Decide Course Of Action.

OFFERS

Future Planning More Transparency and increase flow of information

between CMCC and Zong. Acquisition of other cellular companies in Pakistan. Market leadership by utilizing strengths of acquired

companies.

ORGANIZING

ResourcesZong have different departments to organize their resources.•Human Resources Department•Engineering Department•Finance Department•Administration Department•Regulatory and corporate Affairs department•Legal Department•Information Technology Department•Marketing Department•Sales and distribution department•Customer services Department

Being a multinational company Zong has huge resources in terms of capital. It has billions of capital to invest in various projects. So far CMPaks has invested more than US$ 1100 million in the telecom sector in Pakistan.

LEADING

Leading is the process of influencing others to engage in the work behaviors to reach organizational goals.

•What makes Zong unique?•Motto (Make dot. Believe)•Zong Training Institute.•Salaries and bounces etc.•Joint venture

ARRANGING DIFFERENT PROGRAMS

CONTROLLING

Controlling is the task of ensuring that the activates are producing the desire result.• Take corrective actions.• Compare performance with the standards• Measure actual performance• Establish standards to measure performance.

CONCLUSION

“Good management is the art of making problems so interesting and their solutions so constructive that everyone wants to get to work and deal with them.” Paul Hawken

"Management is nothing more than motivating other people."Iacocca, Lee