presentatie linkedin - gic

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  • 1. Are U Linkedin?RCA Group- GIC -19102012
  • 2. Help!Questions?Tweet question @boxcob + #AreULinkedinNo Twitter account?iPad to the rescue!
  • 3. Personal profile Company Profile Marketing SolutionsRecruitment Solutions
  • 4. General informationProfessional business networkFounded: 2003Members worldwide: 154.727.127Members Belgium: 1.168.900Penetration of population: 11,21% Linkedin.comNr. 1 recruitment tool in the US
  • 5. Sharing information, reactive and proactive, without expecting anything in returnBoek: Lets Connect Jan Vermeiren
  • 6. Golden triangle of networking
  • 7. All things being equal, people do business with, and refer business to people they know, like and trustQuote: Netwerk- en doorverwijsexpert, Bob Burg
  • 8. Who is the founder of Linkedin?
  • 9. Personal Profile Company Profile
  • 10. Personal profileYour online resumeKeep it up-to-dateEnhance it with presentations, articles, skills, books read, Goal:=> Findability in search engines
  • 11. General informationPhoto - NameTitleArea - SectorCurrent Previous EducationImprove your profileConnectionsContact infoCustomized profile url
  • 12. Summary1. About your employer2. About your career3. About your personal life4. Specialties
  • 13. Your ActivitySatus updatesInteractions/conversationsconnections
  • 14. Complete your profileExperience LanguagesPublications CertificationsProjects EducationCourses RecommendationVolunteer Experience & Causes Additional information (groups)Skills & Expertise => Endorsements Personal information
  • 15. Complete your profile enhance with applications Slideshare Behance Wordpress Amazon Tripit Events
  • 16. Public profileEdit profile
  • 17. What is the biggest social business network in Germany?
  • 18. Your connections2nd degree = most importantYour network = first, second en third degreeQuality or quantity? => Differsity
  • 19. Lets interact with your networkHomepage news feedGroupsQuestion & Answer
  • 20. Lets interact with your networkHomepage news feedStatus updatesLike Comment - ShareLinkedin Today for latest news
  • 21. Lets interact with your networkGroupsDiscussionsVery intensiveBecome a top influencer
  • 22. Lets interact with your network Q&AAsk a QuestionAnswer QuestionsBecome an expert
  • 23. Other FeaturesPeople you may knowWhos viewed your profileYour Linkedin NetworkJobs you may be interested inGroups you may be interested inCompanies you want to follow
  • 24. How many connections are there between Barack Obama and me?
  • 25. Company profileAbout Us Follow buttonStatus updates Expand with Career pageEmployees can connect Followers/visitors statisticsAdd products and services
  • 26. Linkedin vs. Twitter/Facebook Most follow for incentives, Follow for news, insights, and rewards, or discounts.4 product information.5
  • 27. Engage your followers with relevant messages
  • 28. Your messages become trusted content on Sarahs home page Sarah Smith Business Analyst
  • 29. And your message is amplified when Sarah endorses it Marc Bassett Account Executive
  • 30. Recommendations are trusted Source: The Nielsen Company
  • 31. How many Linkedin members follow the company page of RCA Group?
  • 32. Advertising possibilitiesMarketing Solutions Recruitment Solutions Follow company Ad Career Page Recommendation Ad Picture yourself Ad Sponsored Polls Job posting Content Units inMails inMails Recruiters profile
  • 33. Follow Company Ads
  • 34. Estimated results 0,2% - 0,5% 0,4% - 0,8%
  • 35.
  • 36. Questions