presentations that stick
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DESCRIPTIONThis presentation addresses the main points of a successful presentation, and delivers them in a way that's clear, relevant and memorable.
- 1. Presentations That Stick
8 Steps to Clear, Relevant and Memorable Presentations
James L. Watson
February 25, 2009
- 2. Who Said
It's amazing what clarity you get from psychotic jealousy..
Sigmund Freud, Psychiatrist
Dan Quayle, Senator and Spelling Bee Champ
Jack Nicholson, in Batman
Julia Roberts, in My Best Friends Wedding
- 3. Who Said
Never question the relevance of truth, but always question the truth of relevance.
Craig Bruce, Renowned Author
Albert Einstein, Renowned Physicist
Richard Nixon, Purveyor of Truth
Margaret Thatcher, Prime Minister
- 4. Who Said
When I was younger, I could remember anything weather it happened, or not.
Ronald Reagan, former President
Mark Twain, author & humorist
Barbara Streisand, actress & entertainer
Yogi Berra, contemporary philosopher
- 5. 1. Tell them whats in it for them.
- 6. Present the value up front.
Tune them in before they tune you out.
Issue a call to action.
Tell them why they should listen.
- 7. 2. Know your audience.
Phil Hatch, III
Ray Audie, Jr
Dru Laduke, CBC
David Green, Esq
Muffin Menard, Jr
Ray Audie, Jr
- 8. Who are they?
What are their backgrounds & biases?
What are their expectations?
Whats their level of expertise on your topic?
Tailor your message to fit your audience.
Know who will be in the room.
- 9. 3. Make it interactive.
- 10. Involve your audience at the start.
Ask for a show of hands.
Ask more questions.
Walk around the room.
Ask them for examples.
A good presentation is a conversation.
- 11. 4. Make it simple.
- 12. Give them a map to follow distribute an outline.
Use numbers: The 8 key steps
Summarize each point.
Tell them what you told them.
Make it easy to follow along.
- 13. 5. Present with Passion.
- 14. Your enthusiasm will be contagious.
Make your point with stories.
Use personal examples.
Own your message, and share it.
like you mean it.
- 15. 6. Make it memorable.
- 16. Be credible.
Use quotations and statistics.
Reference famous examples.
Give personal examples.
Great presentations become great memories.
- 17. 7. Make it visual.
- 18. Use stunning graphics & photos.
Use physical props.
Make slides concise.
6 bullets max; 6 words max.
Use 30+ point fonts.
People also listen with their eyes.
- 19. Be Prepared.
8. Be Prepared.
- 20. Practice, Practice, Practice.
60 minutes preparation for each minute of presentation.
Your audience will know.
Leave nothing to chance.
- 21. Tell them what you told them.
Tell them whats in it for them.
Know your audience.
Make it interactive.
Make it simple and clear.
Present with passion.
Make it memorable.
Make it visual.
Prepare, prepare, prepare.
- 22. Thank You!
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