public relations
TRANSCRIPT
A PR Quickie
Presented by Lindsey Fair
Define Your Publics
CustomersStaffBoard Members
SuppliersVolunteersInfluencers
MediaPartnersGovernment
Labour SpecialistsInstitutionsProspects
Goal??
Become the Cool Kid on Campus
How??
Be Found...Everywhere they look!
Tactics
The Press Kit
Tactics
The News Conference
Tactics
The Author
Tactics
The Committee Member
Tactics
The Firefighter
The Spin Doctor
What do you say??
The Media Release
Contact Info || Headline || Location || Party Invite || What || Quote || Why || RSVP || -30-