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  • 8/13/2019 SCOR ReferenceModel

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    Supply Chain Council&

    Supply Chain Operations Reference (SCOR)Model Overview

    Scott Stephens

    Chief Technology Officer

    Supply-Chain Council, Inc.

    303 Freeport Road

    Pittsburgh, PA 15215 USA

    www.supply-chain.org

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    Supply Chain Management Changing Times

    ! Eighteen months ago boom! Central issues

    !Revenue Capture!Demand forecast

    !Speed! One month ago bust

    ! Central Issues!Cost!

    Inventory! Now Uncertainty! Emerging Issues

    !Just-in-case vs. just-in-time!Consumer confidence

    ! Supply chain management is now a watchword in business, WallStreet, and in the news media

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    Supply Chain Management&

    The Supply Chain Council

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    The SCC is an independent, not-for-profit, global corporation withmembership open to all companies and organizations interested inapplying and advancing state-of-the-art supply chain managementsystems and practices.

    Over 700 Company Members

    Cross-industry representation

    Chapters in Australia/New Zealand, Europe, Japan, Korea,Latin America, and South East Asia with petitions for additionalchapters pending.

    Over 30 new members per month

    The Supply-Chain Council (SCC) has developed and endorsed theSupply Chain Operations Reference-model (SCOR) as the cross-industry standard for supply chain management

    The SCC was organized in 1996 by Pittiglio Rabin Todd & McGrath (PRTM) and AdvancedManufacturing Research (AMR), and initially included 69 voluntary member companies

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    SCC Organization - Chapters and Staffing

    SydneyAustralia / New Zealand

    Accantia

    SydneyAustralia / New Zealand

    Accantia

    SingaporeSouthEast Asia

    Intel

    SingaporeSouthEast Asia

    Intel

    Tokyo, Japan

    Hitachi

    Tokyo, Japan

    Hitachi

    Seoul, Korea

    Korean Management

    Assoc.

    Seoul, Korea

    Korean Management

    Assoc.

    Mexico City, Latin America

    EXEL

    Mexico City, Latin America

    EXEL

    Pittsburgh, PA

    Bayer

    Headquarters*Executive Director

    Pittsburgh, PA

    Bayer

    HeadquartersHeadquarters*Executive Director

    Amsterdam- Europe

    Siemens

    Amsterdam- Europe

    Siemens

    Under Development: Hong Kong, India

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    Membership

    ! 700+ SCC members,! Compos i t ion

    ! 40%: Pract i t io ners

    ! 25%: Enabl ing Techno logy Provid ers

    ! 20%: Consul tants! 15%: Universi t ies, Associat ion s, Government Organizat ions

    S CC Member Compos i tion

    P ractitioners

    S oftw are V en dors

    C on sultants

    U niversities/G ov.

    O rgs /A ssns .

    S CC Members hip by R egion

    N orth A m e rica

    E urop e

    Japan

    O the r

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    C-Dennis Zagrodnik Daimler/Chrylser

    VC -Paul Welch - Nokia

    Current Technical Committee Structure

    Integration Committee

    Plan Committee

    Source Committee

    Make Committee

    Deliver Committee

    Metrics Committee

    C-Peter Bolstorff Pragmatek

    V-Larry Gray CobreGroup

    C-Katie Kaspar -

    VC -Oscar ChappelTech Connection C -Ed Biancarelli Washington Group

    VC -Irving Briks BellSouth

    C -Dan Swartwood Pragmatek

    VC - Rick Hughes Lockheed Martin

    Intel Siemens

    RosettaNet

    George Brown INTELHerbert Heinzel - Siemens

    C- Major Scott Koster (USMC)

    Return Committee

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    Supply-Chain Operations Reference-model(SCOR) Overview

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    Quantify theoperationalperformance ofsimilar companiesand establishinternal targetsbased on best-in-

    class results

    Quantify theoperationalperformance ofsimilar companiesand establishinternal targetsbased on best-in-

    class results

    Benchmarking

    Characterize themanagementpractices andsoftware solutionsthat result in best-in-classperformance

    Characterize themanagementpractices andsoftware solutionsthat result in best-in-classperformance

    Best PracticesAnalysis

    Process ReferenceModel

    Capture the as-isstate of a process

    and derive thedesired to-befuture state

    Capture the as-isstate of a processand derive thedesired to-befuture state

    Business ProcessReengineering

    Capture the as-is stateof a process and derivethe desired to-be futurestate

    Quantify the operationalperformance of similarcompanies and establishinternal targets based onbest-in-class results

    Characterize themanagementpractices andsoftware solutionsthat result in best-in-class performance

    What is a process reference model?

    ! Process reference models integrate the well-known concepts ofbusiness process reengineering, benchmarking, and processmeasurement into a cross-functional framework

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    Supplier

    Plan

    CustomerCustomersCustomer

    Suppliers

    Supplier

    Make DeliverSource Make DeliverMakeSourceDeliver SourceDeliver

    Internal or External Internal or External

    Your Company

    Source

    SCOR is structured around five distinctmanagement processes

    SCOR ModelSCOR Model

    Return Return ReturnReturn Return Return

    Return Return

    Building Block Approach

    Processes Metrics

    Best Practice Technology

    Supply Chain Operations Reference model

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    Customers

    Su

    ppliers

    P1 Plan Supply ChainPlanPlan

    P2 Plan Source P3 Plan Make P4 Plan Deliver

    Source Make Deliver

    S1 Source Stocked Products M1 Make-to-Stock

    M2 Make-to-Order

    M3 Engineer-to-Order

    D1 Deliver Stocked Products

    D2 Deliver MTO Products

    D3 Deliver ETO Products

    S2 Source MTO Products

    S3 Source ETO Products

    Supply-Chain Operations Reference-model(SCOR) 5.0 - Processes

    Return

    Source

    P5 Plan Returns

    Return

    Deliver

    Enable

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    #

    Level

    Schematic Comments

    1

    2

    3

    4

    ConfigurationLevel

    (ProcessCategories)

    ProcessElement Level

    (DecomposeProcesses)

    Plan

    DeliverMakeSource

    A companys supply chain can be configured-to-order at Level 2 from approximately 24 core processcategories.

    Companies implement their operations strategythrough their unique supply chain configuration.

    Companies fine tune their Operations Strategy atLevel 3

    Level 3 defines a companys ability to competesuccessfully in its chosen markets and consists of: Process element definitions Process element information inputs and outputs Process performance metrics Best practices, where applicable System capabilities required to support best

    practices

    ImplementationLevel

    (DecomposeProcess

    Elements)

    Companies implement specific supply chainmanagement practices at this level

    Level 4 defines practices to achieve competitiveadvantage and to adapt to changing businessconditions

    Su

    pplyChainOperationsReference

    model

    Top Level

    (Process Types)

    Level 1 defines the scope and content for the SupplyChain Operations Reference model

    Here basis of competition performance targets are set

    Notin

    Scope

    Description

    Balance Production Resources withProduction Requirements

    Establish DetailedProduction Plans

    Identify, Prioritize, and AggregateProduction Requirements

    Identify, Assess, and AggregateProduction Resources

    P3.1

    P3.3 P3.4

    P3.2

    SCOR Contains 3 Levels of Detail

    ReturnReturn

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    Mapping material flow

    Latin AmericanLatin American

    SuppliersSuppliers

    (D1)

    WarehouseWarehouse

    Other SuppliersOther Suppliers(D1)

    ManufacturingManufacturing

    European SupplierEuropean Supplier(S1)

    (SR1,SR3)

    Customer

    Customer

    Customer

    Customer

    (S1, D1)(SR1,DR1,DR3)

    (S1, S2, M1, D1)

    (SR1,SR3,DR3)

    (D2)

    (DR1)

    WarehouseWarehouse

    WarehouseWarehouse

    WarehouseWarehouse

    (S1, D1)(SR1,DR1,DR3)

    (S1, D1)(SR1,DR1,DR3)

    (S1, D1)(SR1,DR1,DR3)

    (S1)

    (SR1,SR3)

    (S1)

    (SR1,SR3)

    (S1)

    (SR1,SR3

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    Mapping the processes

    Consumer

    P2P2

    P4P4

    P3P3

    P4P4

    S1 D1 S1

    P2P2

    P2P2

    P3P3

    P4P4

    M2S2 D2

    M1 D1 S1S2D1

    M1

    EuropeanRM Supplier

    EuropeanRM Supplier

    Key OtherRM

    Suppliers

    Key OtherRM

    Suppliers

    S1

    AlphaRegional

    WarehousesRM Suppliers ConsumerALPHA

    P1P1

    P1P1

    P1P1

    Li ki S l Ch i P f Att ib t d

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    PerformanceAttribute

    Performance Attribute Definition Level 1 Metric

    Supply ChainDelivery Reliability

    The performance of the supply chain indelivering: the correct product, to the correctplace, at the correct time, in the correct condition

    and packaging, in the correct quantity, with thecorrect documentation, to the correct customer.

    Delivery Performance

    Fill Rates

    Perfect Order Fulfillment

    Supply ChainResponsiveness

    The velocity at which a at which a supply chainprovides products to the customer.

    Order Fulfillment Lead Times

    Supply ChainFlexibility

    The agility of a supply chain in responding tomarketplace changes to gain or maintaincompetitive advantage.

    Supply Chain Response Time

    Production Flexibility

    Supply Chain Costs The costs associated with operating the supplychain.

    Cost of Goods Sold

    Total Supply Chain ManagementCosts

    Value-Added Productivity

    Warranty / Returns ProcessingCosts

    Supply Chain AssetManagementEfficiency

    The effectiveness of an organization in managingassets to support demand satisfaction. Thisincludes the management of all assets: fixed and

    working capital.

    Cash-to-Cash Cycle Time

    Inventory Days of Supply

    Asset Turns

    Linking Supply Chain Performance Attributes andLevel 1 Metrics

    upp y a n car ap na ys s

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    upp y a n car ap na ys sNEW Product Line

    50%

    $30M Revenue

    $30M Indirect Cost

    35 days

    97 days

    0%

    63%

    Supply Chain SCORcard Performance Versus Comp et i t ive Populat ionOverview Metrics SCOR Level 1 Metrics Actual Parity Advantage Superior Value from Improvements

    Delivery Performance to

    Commit Date85% 90% 95%

    Fill Rates 94% 96% 98%

    EXTER

    NAL

    SupplySupply

    ChainChain

    ReliabilityReliability

    Perfect Order Fulfillment 80% 85% 90%

    Order Fulfillment Lead times7 days 5 days 3 days

    Flexibility

    Responsiveness

    Production Flexibility 30 days 25 days 20 days

    Total SCM ManagementCost 19% 13% 8% 3%

    INTERNAL Cost Warranty Cost NA NA NA NA NA

    Value Added Employee

    ProductivityNA $156K $306K $460K NA

    Inventory Days of Supply 119 days 55 days 38 days 22 days NA

    AssetsCash-to-Cash Cycle Time

    196 days 80 days 46 days 28 days

    Net Asset Turns (Working

    Capital)2.2 turns 8 turns 12 turns 19 turns NA

    Supply Chain ResponseTime 82 days 55 days 13 days

    45 days

    $7 M Capital Charge

    Key enabler to cost andasset improvements

    $30M Revenue

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    S1 D1 S1

    M2S2 D2

    M1 D1 S1

    S2

    D1M1

    S1

    Cycle Time

    ScheduleAchievement

    Perfect OrderFulfillment

    DeliveryPerformance

    Supplieron time delivery

    Perfect OrderFulfillment

    Supplieron time delivery

    Perfect OrderFulfillment

    On Time

    In Full

    Docs

    Damage

    On Time

    In Full

    Docs

    Damage

    RevenueAccounts Receivable

    Cash Flow

    Decomposing Metrics

    EuropeanRM Supplier

    EuropeanRM Supplier

    Key OtherRM

    Suppliers

    Key OtherRM

    Suppliers

    ConsumeAlpha

    RegionalWarehouses

    RM Suppliers ConsumerALPHA

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    Consumer

    RMSuppliers

    S1 D1 S1

    M2S2 D2

    M1 D1 S1

    S2

    D1M1

    S1

    Cycle Time

    ScheduleAchievement

    Perfect OrderFulfillment

    DeliveryPerformance

    Supplieron time delivery

    Perfect OrderFulfillment

    Supplieron time delivery

    Perfect OrderFulfillment

    On Time

    In Full

    Docs

    Damage

    On Time

    In Full

    Docs

    Damage

    RevenueAccounts Receivable

    Cash Flow

    Perfect OrderFulfillment

    Actual - 85%

    Perfect OrderFulfillmentGoal 95%

    ScheduleAchievementActual 95%

    Perfect OrderFulfillment

    Actual 90%

    Delivery

    PerformanceActual 99%

    Supplieron time delivery

    Actual 85%

    MetricsConflict

    Inventory

    Under-performance

    Process

    Systems

    Under-performanceProcess

    Systems

    Performance Measurement

    ConsumeAlpha

    RegionalWarehouses

    RM Suppliers ConsumerALPHA

    EuropeanRM Supplier

    EuropeanRM Supplier

    Key OtherRM

    Suppliers

    Key OtherRM

    Suppliers

    SCOR Project Roadmap

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    Material FlowMaterial Flow

    SCOR Level 1

    OperationsOperations

    StrategyStrategy

    Analyze Basisof

    Competition

    SCOR Level 2

    Configuresupply chain

    AlignPerformance

    Levels, Practices,and Systems

    Implementsupply chain

    Processes andSystems

    Implementsupply chain

    Processes and

    Systems

    SCOR Project Roadmap

    Competitive Performance RequirementsPerformance MetricsSupply Chain ScorecardScorecard Gap AnalysisProject Plan

    AS IS Geographic MapAS IS Thread DiagramDesign SpecificationsTO BE Thread DiagramTO BE Geographic Map

    Informationand Work Flow

    AS IS Level 2, 3, and 4 MapsDisconnectsDesign SpecificationsTO BE Level 2, 3, and 4 Maps

    Develop,Test, andRoll Out

    OrganizationTechnologyProcessPeople

    SCOR Level 3

    SCOR I l t ti

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    SCOR Implementations

    ! Plan, development, and formation of a company to support a new product line

    (Complete)! Re-engineering of supply chain processes for a corporation (138 divisions, 190

    countries, 770 sites) (In process)

    ! Implementation of SCOR processes corporate-wide

    ! Level 1 Metrics used as executive evaluation criteria

    ! Re-organization of logistics groups into Plan, Source, Make, Deliver (Complete)

    ! Multiple organizations

    ! Collaborative forecasting

    ! Contracts and purchase orders

    Thinking is easy, acting is difficult, and

    to put one's thoughts into action is the

    most difficult thing in the world. Goethe

    SCOR P j t A Wid R f Ad ti

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    SCOR Projects A Wide Range of AdoptionSCOR Projects A Wide Range of Adoption

    ! Consumer Foods

    ! Project Time (Start to Finish) 3 months

    ! Investment - $50,000 US

    ! 1st Year Return - $4,300,000 US

    ! Electronics

    ! Project Time (Start to Finish) 6 months

    ! Investment - $3-5 Million US

    ! Projected Return on Investment - $ 230 Million US

    ! Software and Planning

    ! SAP bases APO key performance indicators (KPIs) on SCOR Model

    ! Aerospace and Defense

    ! SCOR Benchmarking and use of SCOR metrics to specify performancecriteria and provide basis for contracts / purchase orders

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    Supply Chain Council Outreach

    ! SCOR Workshops (2000)

    ! Atlanta, January 20-21

    ! Chandler, AZ (Intel), February 8-9

    ! Fountainbleu, March 9-10

    ! Oregon (Intel) March 28-29

    ! Chicago, April 12-13

    ! Sydney, May 4-5

    ! Singapore, June 1-2

    ! Detroit, June 22-23

    ! London, July 11-12! Philadelphia (SAP), July 18-19

    ! Waldorf, Germany (SAP), August 1-2

    ! Auckland, NZ, August 3-4

    ! Singapore (SAP), August 8-9

    ! Chandler, AZ (Intel) August

    ! Amsterdam, September 28-29

    ! Tokyo, October 5-6

    ! Mexico City, October 12-13

    ! St. Louis, October 26-27

    !Sydney, November 6-16 (3 - public, SAP, CHH)

    ! Hanover, Germany November 9-10

    ! Oslo, Norway Dec 3-5

    !Currently working with Intel to develop an instructor training course

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    2000 - 2001 Technical Accomplishments

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    2000 2001 Technical Accomplishments

    ! Released Version 5.0! Completed Return Processes

    ! Began updating the Models best practice (e-business)

    ! Began metrics restructure and glossary update

    ! (Note of caution to users previous to SCOR 5.0)! Research

    ! Joint APICS research publication

    ! Continued support of Penn State / Manugistics Research

    ! Formation of Research Strategies Advisory Board! Workshop material development and conduct

    ! 5 versions of workshop developed and delivered Over 500members have attended SCOR Workshops with companies likeIntel, HP, EDS, US Department of Defense, Compaq Baxter, SAP,

    hosting in-house Workshops

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    SCOR Model Timeline - 6.0

    ! After completing Version 5.0 changes committees began workingVersion 6.0 - tentatively scheduled for release in Spring 2002

    !Metrics Revision and Decomposition Trees! Return Metrics and Best Practice Complete

    ! Best Practice and e-Business Improvement

    !Collaboration

    SCOR Model Directions

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    SCOR Model Directions

    ! Changes anticipated to shift from structural issues to implementationissues

    ! Product Development

    ! Customer/Supplier Relationship Management

    ! Import / Export! E-business

    ! Reverse logistics / warranty returns

    ! Inventory optimization

    ! Service environment! Synchronizing advanced planning and business planning

    ! Special Industry Groups / International Chapters

    ! Finance and metrics

    ! Benchmarking regional issues

    SCC provides the forum - SCOR documents the

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    plearning

    ! Process Model provides a toolset for rapidly modeling and understanding thesupply chain

    !

    Metrics provide a toolset for evaluating the supply chain and rapidly identifyinghigh value opportunities

    ! Best practices and features provide a candidate list of improvement options

    ! The SCOR Model is the only model of its type that links these elements andprovides a means for assessment of the supply chain outside of the individual

    organization! Council members have demonstrated dramatic implementation successes in

    virtually every industry in every region of the world.

    ! The pace and number of SCOR implementations is accelerating and more and

    more organizations are adopting SCOR as the framework for their supply chainimprovements.

    The Bottom Line -

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    The Bottom Line

    ! Council members have demonstrated dramatic implementationsuccesses in virtually every industry in every region of the world.

    ! The pace and number of SCOR implementations is accelerating andmore and more organizations are adopting SCOR as the framework fortheir supply chain improvements.