seo from nimble media

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engine optimization from nimble media SEO From Nimble Media Drive Targetted & website traffic Educate and Entertain Your Target Market Develop brand leadership Kickstart Business growth

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SEO Packages from Nimble Media

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Page 1: SEO from Nimble Media

Search engine optimization from nimble media

SEO From Nimble Media

Drive Targetted & website traffic

Educate and Entertain Your Target Market

Develop brand leadership

Kickstart Business growth

Page 2: SEO from Nimble Media

+ Who We Are Nimble Media is an Digital Marketing Services Agency based in Toronto, Canada. We are at the leading

edge of the digital content industry, providing engaging, entertaining and educational content for your digital

consumer and online community. Content about your business, its products and services, structured

towards achieving your digital marketing objectives. We create content that gets people talking with shares,

tweets, likes and recommendations. It’s the kind of content that builds brands, customer loyalty and drives

sales.

+ What We Do We utilize our suite of research tools and market intelligence to plan and develop a comprehensive digital

strategy that’s right for your business and unique brand. Our strategies establish and maintain your online

profile, drive qualified traffic to your business, and engage your customers (both new and loyal), all while

maximizing your publicity, exposure and search engine rankings. We’re digital media experts, content

authorities and search engine optimizers, and we’re for hire. With a staff of marketing professionals, web

designers, content strategists and over 40 writers and content creators as capable as they are diverse, we

have the talent, the team and the means to deliver an effective digital content strategy that’s right for your

business. And we offer this in a flexible, customizable and adjustable solution.

Work with Passionate Professionals

Who are Results Oriented and Data Driven

focused on delivering

Dependable and Affordable SEO services

Search engine optimization from nimble media

Page 3: SEO from Nimble Media

+ Market analysis and Website optimizationSEO is both an art and a science. The art of SEO is what separates the good from the great. Getting

influencers engaged in your content. Spreading the word on social media and in the forums. All of the

awesome and super important tenets of good digital marketing matter to SEO. On the technical side: it’s

incredibly important that we make sure at the onset of each campaign that we do a number of things. We

need to sit down for a consultation to discuss the campaign’s objectives and set out a good list of

preliminary keywords to rank. We need to take a look under the hood of your website to determine where

we sit and what needs to be done to your website to fine tune it for proper search rankings. We charge a

$350 website setup fee because this takes serious time. This is step one in a great search engine

optimization campaign. We check for over 150 items at the onset of a campaign, highlights are featured in

this chart.

Search engine optimization from nimble media

Setup -- Onsite Optimization

Market Analysis

Consultation to Define Goals

Extensive Keyword Research

Site Architecture Cleanup

Technical Error Cleanup

HTML Code Cleanup & Optimization

Title and Meta Tag Optimization

Google & Bing Analytics

Google Webmaster Tools

H tags Optimization

Website Content Writing and Optimization

Canonicalization/301 Redirect

Image & Hyperlink Optimization

Robots.txt Creation/Analysis

Sitemap Creation

Internal Link Structuring and Optimization

Google Authorship Markup

In tandem with getting under the hood and cleaning up your

website, we set out to understand who you are and what you do

best. This way, we can custom tailor our digital marketing

strategy to best fit the brand. What is your unique value

proposition? How can we position your brand appropriately? Are

there special influencers that we can feature in our blog? Do we

currently own any off-site channels (i.e. rate MD, yelp, etc.)? Do

we currently do any SEO work? What about Social Media?

From here we develop out our editorial strategy and calendar.

Working closely with our clients to developing the right

messaging, the right tone, and the right editorial path to reach the

most people within our target market. Across our blog and social

media channels. Why do we do this? Well – it’s an important part

of SEO, but it’s also a front-facing part of your business. If you let

an ESL write your blog, it’s going to look like garbage. We take

pride in not only generating quality search rankings for our

clients, but also in making you look good.

Page 4: SEO from Nimble Media

+ Link bait bloggingTraffic generation. Converting traffic into sales. Long-term results. Establishing your business as the

thought-leader in your industry. These are all reasons why we take blogging very seriously at Nimble Media.

After all, everything you publish helps define who you are. Effective blogging takes more effort than simply

throwing together a few posts about your latest products or services. You need posts that are impact-driven,

highly relevant and informational. Think shareable content. This can range from the latest news in your

industry (and how it relates to you and your customers) to evergreen content like “how-to” and “tips” posts,

to case studies that show how your service saved your customers time and money. The trick is to write the

type of valuable content that’s keyword-rich and Google friendly, thereby increasing traffic to your site. More

traffic means more sales. And compelling posts help establish you as the leader in your industry. Through all

this, you’ll not only see an uptick in unique visitors to your site, but many of those potential customers will

keep coming back to your site, day after day.

Simply put, a business that does not have an active, insightful blog will get passed by competitors that do.

As part of our digital marketing package, you’ll be assigned to one of our talented social media technicians

(SMTs). Working in concert with you, we’ll carefully craft an editorial style guide that utilizes keywords and

topics relevant to your industry. The blog posts will be packed with high-value information that’s both useful

and engaging. And your SMT will keep his or her pulse on the news and trends in your particular industry.

This includes setting up Google alerts and monitoring various Twitter feeds of competitor sites and relative

news outlets.

Search engine optimization from nimble media

Companies with an active blog report 67% more leads

Blogs give websites 434% more indexed pages and 97%

more indexed links

Companies that blog Regularly earn five times more traffic

68% of consumers spend time reading content from a

brand they are interested in

Page 5: SEO from Nimble Media

+ social media marketingNimble Media understands the value of social media content as it pertains to the development and

maintenance of your brand’s digital presence. More importantly, we understand how to properly structure

social media content in the grander scheme of a digital marketing strategy. Increasingly, social media cues

define search rankings. There’s a natural play for search engines when it comes to social media. The more

people that engage with you on social media, the more times your links are shared, the more relevant and

authoritative your website must be within a certain context.

Our talented group of social media technicians will make sure your voice is heard loud and clear in all social

media spheres. Not only will they update your social media feeds across your desired platforms, but they’ll

keep their pulse on the latest trends. They’ll reach out to other thought-leaders in your industry. And, most

importantly, they’ll engage your social community. This presents your company as modern, competent and

reliable. It drives traffic to your website. It helps increase sales. It builds a loyal customer base that will keep

coming back. And it helps to build out your search rankings. Nimble Media's social media strategy includes

daily curated content within a specific industry, featuring information and content your company wants to

present through the most popular social media platforms.

Search engine optimization from nimble media

72% of internet users are on social media. Typically for 37

minutes each day

8 in 10 small businesses are using social media to attract

new customers

7 in 10 are more likely to make a purchase based on a

social media referral

75% of americans use social media to guide their purchase

decisions

Page 6: SEO from Nimble Media

+ Link buildingThere are 3 central pillars of SEO. High quality on-site content. An optimized and fine-tuned website. And

your inbound link profile. Making sure that we own a serious profile of inbound links from the right sources

at the right time is the name of the game for owning high quality local search rankings. We go about this in 3

distinct ways. The first is through genuinely high value link-bait blog content. The second is through a killer

social media campaign that pulls on the right linking levers. The third is through the following four common

best practices.

+ Social bookmarkingA social bookmarking service is a centralized online service which enables users to add, annotate, edit, and

share bookmarks of web documents. Places like Delicious, DIGG, StumbleUpon are high value places where we

can contribute and earn social link juice to our websites. We build 5 to 20 high quality social bookmarks each

month for your website.

+ Web 2.0 linksArguably the most important current backlinks, web 2.0 properties are places like wordpress, blogger, tumblr, etc.

that allow you to build out a solid profile of high domain authority high-PR links.

+ directory and business listing submissionsWe make sure to not only post and contribute to relevant local business directories and business listings, but also

post to directories that Google cares about and tracks. Places that have solid domain authority that we can

borrow for our SEO campaign.

+ map submission and optimizationFinally. What’s good local SEO if you aren’t found on various local maps? From Google, to Bing, Yelp, and

everything in between. We’ll make sure that your business is found on every and all maps where a potential

patient might be looking for you!

Search engine optimization from nimble media

Page 7: SEO from Nimble Media

+ Monthly reportingNimble Media’s Digital Marketing Packages are self-serve. We have developed a set of research and

analysis that we push into monthly client reports for all subscription-based accounts. We track key metrics

across all of our digital marketing activities and present our findings in our monthly reports. The findings,

insights, and analysis helps us to fine tune and recalibrate our strategy on an ongoing basis. Our monthly

reports allow you to see real results from your digital marketing package, ranging from the keywords that

were targeted, to the most successful blog posts to the days that had the highest amount of traffic and what

tweets/posts gained the most traction. The bottom line? Nimble Media’s Monthly Report shows what worked

and what didn’t. We gather trending data that is useful, high value, and exploitable. We use a variety of top-

tier analytics, tracking, and social media measurement tools to fine-tune our processes for your account.

While these tools are readily available, our experience in digital marketing allows us to generate quality

insights that are impactful and can resonate through our client’s industries.

Search engine optimization from nimble media

Page 8: SEO from Nimble Media

+ Plans and PackagesPayment must be made upfront each month. Pre-payment of 6-months earns you an 8% discount overall.

Pre-payment of 12-months earns you a 12% discount overall. Contract work is subject to 30 day written

cancellation notice.

Discipline Price Details

Blogging$280

2 Weekly Articles

Social Media Management

$480

3-4 Posts a Day Across 4 Networks

Influencer Outreach

$480

Daily Engagement and Reach Out

Forum Marketing

$240

1-2 Posts a Day Across 2 Forums

Web 2.0s$480

1 Post Daily Across 7 Web 2.0s

PBN$500

1 New Private Blog Setup Each Month

Submissions$480

1 Post Daily Across 8 Submission Disciplines

Total $2,940

Discounted Down to $2400 All-In

Search engine optimization from nimble media

Page 9: SEO from Nimble Media

+ The team

+ Satisfied Partners

Jacob RigdonExecutive Editor

Keith BairdDirector of social

David Tile Founder and CEO

Patrick SmithDirector of Search

+ Thanks for your consideration!

David TileFounder and CEO, Nimble Media

[email protected]: david_tile

Twitter: @davidtile

Search engine optimization from nimble media