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Social Media Kenny Smith www.kennysmith.org www.twitter.com/kennysmith www.linkedin.com/in/kennydsmith

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Slideshow for a presentation to a TCF100 class, summer 2010.

TRANSCRIPT

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Social Media

Kenny Smith

www.kennysmith.orgwww.twitter.com/kennysmith

www.linkedin.com/in/kennydsmith

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In a word:

What is social media?

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In a word:

What is social media?

Conversation.

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Shirky: Making history

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http://media.photobucket.com/image/Rathergate/luckiedog1/rathergate.jpg

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http://www.powerlineblog.com/archives/2004/09/007703.php

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globalvoicesonline.org/2008/05/12/china-78-scale-earthquake-felt-across-most-of-china/

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http://tweetip.tumblr.com/post/34518599/earthquake-sichuan-china-1st-tweets-timeline

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"The reports of my death are greatly exaggerated."

Abe Vigoda - TimeFidel Castro - CNNBob Hope - CNNDick Cheney - CNNRonald Reagan - CNNMiley Cyrus - ReutersJames Earl Jones - Pittsburgh radioSteve Jobs - BloombergTed Kennedy - Wikipedia

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PRINCIPLES OF JOURNALISM REMAIN

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Social Media Revolution

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JOURNALISM

PUBLIC RELATIONS

MARKETING

CUSTOMER SERVICE

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twitterfall.com

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United breaks guitars

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Smartphone growth

18.9 percent of mobile phone customers use smartphones

49.2 percent of survey respondents look to enter the smartphone market within two years

-- Nielsen

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Gains on traditional mobile phones

New smartphone sales reach 28 percent of overall purchases

47 percent increase in the category’s share since 2008

-- NPD Group

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iPhone

Age diverse

55+ approximately equal to 13-24

-- Nielsen

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Predictions

Pew surveyed 1,196 Internet activists, leaders and creators about the effect of the Internet on social, political, and economic life in the near future.

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Predictions

Mobile devices will be the world’s primary connection tool to the Internet by 2020.

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JOURNALISM

PUBLIC RELATIONS

MARKETING

CUSTOMER SERVICE

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QUESTIONS?

CORRECTIONS?

OBSERVATIONS?

CONVERSATION?

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Social Media

Kenny Smith

www.kennysmith.orgwww.twitter.com/kennysmith

www.linkedin.com/in/kennydsmith