This article is about the Indian dairy cooperative. For the ancient city of Āmul along the Oxus,

see Türkmenabat. For the city in Iran, see Amol.

Amul (ANAND MILK UNION LIMITED)

Type Cooperative

Industry Dairy

Founded 1946

Headquarters Anand, India

Key people Chairman, Kaira District Cooperative Milk Producers'

Union Limited. (KDCMPUL)

Products See complete products listing.

Revenue  $2.15 billion (2010-11)

Employees 735 employees of Marketing Arm. However, real pool

consist of 2.8 million milk producers

Website www.amul.com

The Amul Plant at Anand featuring the Milk Silos

Amul ("priceless" in Sanskrit. The brand name "Amul," from the Sanskrit "Amoolya," (meaning

Precious) was suggested by a quality control expert in Anand.),[1] formed in 1946, is

a dairy cooperative in India. It is a brand name managed by an apex cooperative organisation,

Gujarat Co-operative Milk Marketing Federation Ltd. (GCMMF), which today is jointly owned by some

2.8 million milk producers in Gujarat, India.[2]

Amul is based in Anand, Gujarat and has been an example of a co-operative organization's success

in the long term. "Anyone who has seen … the dairy cooperatives in the state of Gujarat, especially

the highly successful one known as AMUL, will naturally wonder what combination of influences and

incentives is needed to multiply such a model a thousand times over in developing regions

everywhere."[3] The Amul Pattern has established itself as a uniquely appropriate model for rural

development. Amul has spurred the White Revolution of India, which has made India the largest

producer of milk and milk products in the world[citation needed]. It is also the world's biggest vegetarian

cheese brand .[4]

Amul is the largest food brand in India and world's Largest Pouched Milk Brand with an annual

turnover of US $1700 million (2009–10).[5] Currently Unions making up GCMMF have 2.9 million

producer members with milk collection average of 9.10 million litres per day. Besides India, Amul has

entered overseas markets such

as Mauritius, UAE, USA, Bangladesh, Australia, China, Singapore, Hong Kong and a few

South African countries. Its bid to enter Japanesemarket in 1994 did not succeed, but now it has fresh

plans entering the Japanese markets.[6] Other potential markets being considered include Sri Lanka.

Dr Verghese Kurien, former chairman of the GCMMF, is recognised as a key person behind the

success of Amul. On 10 Aug 2006 Parthi Bhatol, chairman of the Banaskantha Union, was elected

chairman of GCMMF.

History

The india District Co-operative Milk Producers' Union was registered on December 14, 1946 as a

response to exploitation of marginal milk producers by traders or agents of existing dairies in the small

town named Anand (in Kaira District of Gujarat).[7] Milk Producers had to travel long distances to

deliver milk to the only dairy, the Polson Dairy in Anand. Often milk went sour as producers had to

physically carry the milk in individual containers, especially in the summer season. These agents

arbitrarily decided the prices depending on the production and the season. Milk is a commodity that

has to be collected twice a day from each cow/buffalo. In winter, the producer was either left with

surplus / unsold milk or had to sell it at very low prices. Moreover, the government at that time had

given monopoly rights to Polson Dairy (around that time Polson was the most well known butter brand

in the country) to collect milk from Anand and supply it to Bombay city in turn. India ranked nowhere

amongst milk producing countries in the world because of its limitations in 1946 British Raj.

Angered by the unfair and manipulative trade practices, the farmers of Kaira District

approached Sardar Vallabhbhai Patel (who later became the first Deputy Prime Minister and Home

Minister of free India) under the leadership of the local farmer leader Tribhuvandas Patel. Sardar Patel

advised the farmers to form a Cooperative and supply milk directly to the Bombay Milk Scheme

instead of selling it to Polson (who did the same but gave low prices to the producers).[8] He

sent Morarji Desai (who later became Prime Minister of India) to organize the farmers. In 1946, the

farmers of the area went on a milk strike refusing to be further oppressed. Thus the Kaira District

Cooperative was established to collect and process milk in the District of Kaira in 1946. Milk collection

was also decentralized, as most producers were marginal farmers who were in a position to deliver 1-

2 litres of milk per day. Village level cooperatives were established to organize the marginal milk

producers in each of these villages.

The Cooperative was further developed and managed by Dr. V Kurien along with Shri H M Dalaya.

The first modern dairy of the Kaira Union was established at Anand. Indigenous research and

development and technology development at the Cooperative had led to the successful production of

skimmed milk powder from buffalo milk – the first time on a commercial scale anywhere in the world.

[citation needed]

The success of the dairy co-operative movement spread rapidly in Gujarat. Within a short span five

other district unions – Mehsana, Banaskantha, Baroda, Sabarkantha and Surat were organized. In

order to combine forces and expand the market while saving on advertising and avoid a situation

where milk cooperatives would compete against each other it was decided to set up an apex

marketing body of dairy cooperative unions in Gujarat. Thus, in 1973, the Gujarat Co-operative Milk

Marketing Federation was established. The Kaira District Co-operative Milk Producers’ Union Ltd.

which had established the brand name Amul in 1955 decided to hand over the brand name to

GCMMF (AMUL).

Dr. Verghese Kurien, the World Food Prize and the Magsaysay Award winner, was the architect of

India’s White Revolution, which helped India emerge as the largest milk producer in the world.

Impressed with the development of dairy cooperatives in Kaira District and its success, Shri Lal

Bahadur Shastri, the then Prime Minister of India during his visit to Anand in 1964, asked Dr. V Kurien

to replicate the Anand type dairy cooperatives all over India. Thus, the National Dairy Developed

Board was formed and Operation Flood Programme was launched for replication of the Amul Model

all over India.[9]

[edit]GCMMF Today

GCMMF is India's largest food products marketing organisation.[citation needed]. It is a state level apex body

of milk cooperatives in Gujarat, which aims to provide remunerative returns to the farmers and also

serve the interest of consumers by providing affordable quality products. GCMMF markets and

manages the Amul brand. From mid-1990s Amul has entered areas not related directly to its core

business. Its entry into ice cream was regarded as successful due to the large market share it was

able to capture within a short period of time – primarily due to the price differential and the brand

name. It also entered the pizza business, where the base and the recipes were made available to

restaurant owners who could price it as low as 30 rupees per pizza when the other players were

charging upwards of 100 rupees.

[edit]Company info

The Gujarat Cooperative Milk Marketing Federation Ltd, Anand (GCMMF) is the largest food products

marketing organisation of India. It is the apex organization of the Dairy Cooperatives of Gujarat. This

State has been a pioneer in organizing dairy cooperatives and our success has not only been

emulated in India but serves as a model for rest of the World. Over the last five and a half decades,

Dairy Cooperatives in Gujarat have created an economic network that links more than 2.8 million

village milk producers with millions of consumers in India and abroad through a cooperative system

that includes 13,141 Village Dairy Cooperative Societies (VDCS) at the village level, affiliated to 13

District Cooperative Milk Producers’ Unions at the District level and GCMMF at the State level. These

cooperatives collect on an average 7.5 million litres of milk per day from their producer members,

more than 70% of whom are small, marginal farmers and landless labourers and include a sizeable

population of tribal folk and people belonging to the scheduled castes.

The turnover of GCMMF (AMUL) during 2008-09 was Rs. 67.11 billion. It markets the products,

produced by the district milk unions in 30 dairy plants, under the renowned AMUL brand name. The

combined processing capacity of these plants is 11.6 million litres per day, with four dairy plants

having processing capacity in excess of 1 million Litres per day. The farmers of Gujarat own the

largest state of the art dairy plant in Asia – Mother Dairy, Gandhinagar, Gujarat – which can handle

2.5 million litres of milk per day and process 100 MTs of milk powder daily. During the last year,

3.1 billion litres of milk was collected by Member Unions of GCMMF. Huge capacities for milk drying,

product manufacture and cattle feed manufacture have been installed. All its products are

manufactured under the most hygienic conditions. All dairy plants of the unions are ISO 9001-2000,

ISO 22000 and HACCP certified. GCMMF (AMUL)’s Total Quality Management ensures the quality of

products right from the starting point (milk producer) through the value chain until it reaches the

consumer.

Ever since the movement was launched fifty-five years ago, Gujarat’s Dairy Cooperatives have

brought about a significant social and economic change to our rural people. The Dairy Cooperatives

have helped in ending the exploitation of farmers and demonstrated that when our rural producers

benefit, the community and nation benefits as well.

The Gujarat Cooperative Milk Marketing Federation Ltd. cannot be viewed simply as a business

enterprise. It is an institution created by the milk producers themselves to primarily safeguard their

interest economically, socially as well as democratically. Business houses create profit in order to

distribute it to the shareholders. In the case of GCMMF the surplus is ploughed back to farmers

through the District Unions as well as the village societies. This circulation of capital with value

addition within the structure not only benefits the final beneficiary – the farmer – but eventually

contributes to the development of the village community. This is the most significant contribution the

Amul Model cooperatives has made in building the Nation.

[edit]The Three-tier "Amul Model"

The Amul Model is a three-tier cooperative structure. This structure consists of a Dairy Cooperative

Society at the village level affiliated to a Milk Union at the District level which in turn is further

federated into a Milk Federation at the State level. The above three-tier structure was set up in order

to delegate the various functions, milk collection is done at the Village Dairy Society, Milk

Procurement & Processing at the District Milk Union and Milk & Milk Products Marketing at the State

Milk Federation. This helps in eliminating not only internal competition but also ensuring that

economies of scale is achieved. As the above structure was first evolved at Amul in Gujarat and

thereafter replicated all over the country under the Operation Flood Programme, it is known as the

‘Amul Model’ or ‘Anand Pattern’ of Dairy Cooperatives.

Responsible for Marketing of Milk & Milk Products Responsible for Procurement & Processing of Milk

Responsible for Collection of Milk Responsible for Milk Production

3.1 Village Dairy Cooperative Society (VDCS)

The milk producers of a village, having surplus milk after own consumption, come together and form a

Village Dairy Cooperative Society (VDCS). The Village Dairy Cooperative is the primary society under

the three-tier structure. It has membership of milk producers of the village and is governed by an

elected Management Committee consisting of 9 to 12 elected representatives of the milk producers

based on the principle of one member, one vote. The village society further appoints a Secretary (a

paid employee and member secretary of the Management Committee) for management of the day-to-

day functions. It also employs various people for assisting the Secretary in accomplishing his / her

daily duties. The main functions of the VDCS are as follows:

Collection of surplus milk from the milk producers of the village & payment based on quality &

quantity

Providing support services to the members like Veterinary First Aid, Artificial Insemination

services, cattle-feed sales, mineral mixture sales, fodder & fodder seed sales, conducting training

on Animal Husbandry & Dairying, etc.

Selling liquid milk for local consumers of the village

Supplying milk to the District Milk Union

Thus, the VDCS in an independent entity managed locally by the milk producers and assisted by the

District Milk Union.

3.2 District Cooperative Milk Producers’ Union (Milk Union)

The Village Societies of a District (ranging from 75 to 1653 per Milk Union in Gujarat) having surplus

milk after local sales come together and form a District Milk Union. The Milk Union is the second tier

under the three-tier structure. It has membership of Village Dairy Societies of the District and is

governed by a Board of Directors consisting of 9 to 18 elected representatives of the Village Societies.

The Milk Union further appoints a professional Managing Director (paid employee and member

secretary of the Board) for management of the day-to-day functions. It also employs various people

for assisting the Managing Director in accomplishing his / her daily duties. The main functions of the

Milk Union are as follows:

Procurement of milk from the Village Dairy Societies of the District

Arranging transportation of raw milk from the VDCS to the Milk Union.

Providing input services to the producers like Veterinary Care, Artificial Insemination services,

cattle-feed sales, mineral mixture sales, fodder & fodder seed sales, etc.

Conducting training on Cooperative Development, Animal Husbandry & Dairying for milk

producers and conducting specialised skill development & Leadership Development training for

VDCS staff & Management Committee members.

Providing management support to the VDCS along with regular supervision of its activities.

Establish Chilling Centres & Dairy Plants for processing the milk received from the villages.

Selling liquid milk & milk products within the District

Process milk into various milk & milk products as per the requirement of State Marketing

Federation.

Decide on the prices of milk to be paid to milk producers as well on the prices of support services

provided to members.

3.3 State Cooperative Milk Federation (Federation)

The Milk Unions of a State are federated into a State Cooperative Milk Federation. The Federation is

the apex tier under the three-tier structure. It has membership of all the cooperative Milk Unions of the

State and is governed by a Board of Directors consisting of one elected representative of each Milk

Union. The State Federation further appoints a Managing Director (paid employee and member

secretary of the Board) for management of the day-to-day functions. It also employs various people

for assisting the Managing Director in accomplishing his daily duties. The main functions of the

Federation are as follows:

Marketing of milk & milk products processed / manufactured by Milk Unions.

Establish distribution network for marketing of milk & milk products.

Arranging transportation of milk & milk products from the Milk Unions to the market.

Creating & maintaining a brand for marketing of milk & milk products (brand building).

Providing support services to the Milk Unions & members like Technical Inputs, management

support & advisory services.

Pooling surplus milk from the Milk Unions and supplying it to deficit Milk Unions.

Establish feeder-balancing Dairy Plants for processing the surplus milk of the Milk Unions.

Arranging for common purchase of raw materials used in manufacture / packaging of milk

products.

Decide on the prices of milk & milk products to be paid to Milk Unions.

Decide on the products to be manufactured at various Milk Unions (product-mix) and capacity

required for the same.

Conduct long-term Milk Production, Procurement & Processing as well as Marketing Planning.

Arranging Finance for the Milk Unions and providing them technical know-how.

Designing & Providing training on Cooperative Development, Technical & Marketing functions.

Conflict Resolution & keeping the entire structure intact.

We[who?] move to the year 2008. The dairy industry in India and particularly in the State of Gujarat looks

very different. India for one has emerged as the largest milk producing country in the World. Gujarat

has emerged as the most successful State in terms of milk and milk product production through its

cooperative dairy movement. The Kaira District Cooperative Milk Producers’ Union Limited, Anand

has become the focal point of dairy development in the entire region and AMUL has emerged as one

of the most recognized brands in India, ahead of many international brands.

Today, we have around 176 cooperative dairy Unions formed by 1,25,000[quantify] dairy cooperative

societies having a total membership of around 13 million farmers on the same pattern, who are

processing and marketing milk and milk products profitably, be it Amul in Gujarat or Verka in Punjab,

Vijaya in Andhra Pradesh or a Nandini in Karnataka. This entire process has created more than 190

dairy processing plants spread all over India with large investments by these farmers’ institutions.

These cooperatives today collect approximately 23 million kgs. of milk per day and pay an aggregate

amount of more than Rs.125 billion to the milk producers in a year.

[edit]Impact of the "Amul Model"

The effects of Operation Flood Programme are more appraised by the World Bank in its recent

evaluation report. It has been proved that an investment of Rs. 20 billion over 20 years under

Operation Flood Programme in 70s & 80s has contributed in increase of India’s milk production by

40 Million Metric Tonne (MMT) i.e. from about 20 MMT in pre- Operation Flood period to more than

60 MMT at the end of Operation flood Programme. Thus, an incremental return of Rs. 400 billion

annually have been generated by an investment of Rs. 20 billion over a period of 20 years. This has

been the most beneficial project funded by the World Bank anywhere in the World. One can continue

to see the effect of these efforts as India’s milk production continues to increase and now stands at

90 MMT. Despite this fourfold increase in milk production, there has not been drop in the prices of

milk during the period and has continued to grow.

Due to this movement, the country’s milk production tripled between the years 1971 to 1996. Similarly,

the per capita milk consumption doubled from 111 gms per day in 1973 to 222 gms per day in 2000.

Thus, these cooperatives have not just been instrumental in economic development of the rural

society of India but it also has provided vital ingredient for improving health & nutritional requirement

of the Indian society. Very few industries of India have such parallels of development encompassing

such a large population.

These dairy cooperatives have been responsible in uplifting the social & economic status of the

women folk in particular as women are basically involved in dairying while the men are busy with their

agriculture. This has also provided a definite source of income to the women leading to their economic

emancipation.

The three-tier ‘Amul Model’ has been instrumental in bringing about the White Revolution in the

country. As per the assessment report of the World Bank on the Impact of Dairy Development in India,

the ‘Anand Pattern’ has demonstrated the following benefits:

The role of dairying in poverty reduction

The fact that rural development involves more than agricultural production

The value of national ‘ownership’ in development

The beneficial effects of higher incomes in relieving the worst aspects of poverty

The capacity of dairying to create jobs

The capacity of dairying to benefit the poor at low cost

The importance of commercial approach to development

The capacity of single-commodity projects to have multi-dimensional impacts

The importance of getting government out of commercial enterprises

The importance of market failure in agriculture

The power & problems of participatory organisations

The importance of policy

[edit]Achievements of the "Amul Movement"

1. The phenomenal growth of milk production in India – from 20 million MT to 100 million MT in a

span of just 40 years – has been made possible only because of the dairy cooperative

movement. This has propelled India to emerge as the largest milk producing country in the

World today.

2. The dairy cooperative movement has also encouraged Indian dairy farmers to keep more

animals, which has resulted in the 500 million cattle & buffalo population in the country – the

largest in the World.

3. The dairy cooperative movement has garnered a large base of milk producers, with their

membership today boasting of more than 13 million member families.

4. The dairy cooperative movement has spread across the length and breadth of the country,

covering more than 125,000 villages of 180 Districts in 22 States.

5. The dairy cooperatives have been able to maintain democratic structure at least at the grass-

root level with the management committee of the village level unit elected from among the

members in majority of the villages.

6. The dairy cooperatives have also been instrumental in bridging the social divide of caste,

creed, race, religion & language at the villages, by offering open and voluntary membership.

7. The dairy cooperatives have been successfully propagating the concepts of scientific animal

husbandry & efficiency of operations, which has resulted in low cost of production &

processing of milk.

8. The movement has been successful because of a well-developed procurement system &

supportive federal structures at District & State levels.

9. Dairy Cooperatives have always been proactive in building large processing capacities, which

has further propelled growth of milk production.

10. The dairy cooperatives are among those few institutions in India, which still cherish a strong

Cooperative identity, values and purpose. They still boast of idealism & good will of members

and employees.

11. The dairy cooperatives have removed the poor farmers of India from the shackles of agents &

middlemen and provided an assured market for their produce. As these are the institutions

run by farmers themselves, it has also resulted in fair returns to the members for their

produce

12. Dairy cooperatives have been able to create a market perception of honesty & transparency

with their clean management

[edit]Achievements of GCMMF

2.8 million milk producer member families

13,759 village societies

13 District Unions

8.5 million liters of milk procured per day

Rs. 150 million disbursed in cash daily

GCMMF is the largest cooperative business of small producers with an annual turnover of Rs.

53 billion

The Govt. of India has honoured Amul with the “Best of all categories Rajiv Gandhi National

Quality Award”.

Largest milk handling capacity in Asia

Largest Cold Chain Network

48 Sales offices, 3000 Wholesale Distributors, 5 lakh retail outlets

Export to 37 countries worth Rs. 150 crores

Winner of APEDA award for nine consecutive years

[edit]Amul Brand Building

GCMMF (AMUL) has the largest distribution network for any FMCG company. It has nearly 50 sales

offices spread all over the country, more than 3,000 wholesale dealers and more than 5,00,000

retailers.

AMUL is also the largest exporter of dairy products in the country. AMUL is available today in over 40

countries of the world. AMUL is exporting a wide variety of products which include Whole and

Skimmed Milk Powder, Cottage Cheese (Paneer), UHT Milk, Clarified Butter (Ghee) and Indigenous

Sweets. The major markets are USA, West Indies, and countries in Africa, the Gulf Region, and

[SAARC] SAARCneighbours, Singapore, The Philippines, Thailand, Japan and China.

In September 2007, Amul emerged as the leading Indian brand according to a survey by Synovate to

find out Asia's top 1000 Brands.[10]

In 2011, Amul was named the Most Trusted brand in the Food and Beverages sector in The Brand

Trust Report,[11] published by Trust Research Advisory.

[edit]Products

Amul's product range includes milk powders, milk, butter, ghee, cheese, Masti

Dahi, Yoghurt, Buttermilk chocolate, ice cream, cream, shrikhand, paneer, gulab jamuns, flavoured

milk, basundi, Nutramul brand and others. In January 2006, Amul plans to launch India's first sports

drink Stamina, which will be competing with Coca Cola's Powerade and PepsiCo's Gatorade.[12]

In August 2007, Amul introduced Kool Koko, a chocolate milk brand extending its product offering in

the milk products segment. Other Amul brands are Amul Kool, a low calorie thirst quenching drink;

Masti Butter Milk; Kool Cafe, ready to drink coffee and India's first sports drink Stamina.

Amul's sugar-free Pro-Biotic Ice-cream won The International Dairy Federation Marketing Award for

2007.[citation needed]

Dairy Industry in IndiaWorld Production

Rank Country Production (109kg/y)

1 India 114.4

2 United States 79.3

3 Pakistan 35.2 (needs validation)

4 China 32.5

5 Germany 28.5

6 Russia 28.5

7 Brazil 26.2

8 France 24.2

9 New Zealand 17.3

10 United Kingdom 13.9

11 Ukraine 12.2

12 Poland 12

13 Netherlands 11.5

14 Italy 11.0

15 Turkey 10.6

16 Mexico 10.2

17 Australia 9.6

18 Egypt 8.7

19 Argentina 8.5

Indian Dairy Industry Scenario

13% of the total production of the milk is contributed by India. The large vegetarian sector of the India feed upon

the dairy products of India.

This part of the industry has helped the India economy in better possible ways. Some of the glaring problems of

the economy are dealt with much ease. The unemployment and the rates of poverty have diminished as this

sector has provided ample scope to these fields. The industry has seen rapid growth in recent years. The best

possible technologies are undertaken and the resources are used in fullest extent so that the sector reaches the

booming phase.

India houses the largest livestock in the world. 50% percent of the buffalo and 20 % the cattle are present in India

in respect to world. Moreover the milk and the milk products of India are highly acclaimed in different parts of the

world. It ranks first in producing dairy products in India. Some of the past reports of the past year found that when

the production of milk was 72 million then the demand reached 80million. So the country under the regulatory

bodies have gone far to increase the production of milk and other milk products to higher extent.

The preset production of milk as marked in the year 2009- 2010 is 112mt which follows a growth rate of 4%. But

the recent research confirmed that by 2012-21 the growth rate must increase to 5.5% where the quantity

produces should be 180mt. this is only due to higher the consumption rate. More over the country is stressing on

the milk product industries to increase there production rate, all the public and the private sector s of milk

production are taken into grant.

The per capita availability of milk is 253grams/day. The government is trying hard to increase these rates too.

Rate of Milk Production

In 1950 the production of milk was 17 million tonnes

In 1996 the production of milk was 70.8 million tonnes

In 1997 the production of milk was 74.3 mT

In the recent years from 2009-2011 the production is 112mt

The Projected rate of production of milk in 2020 would become 240 mT

However so as to meet the rising demand of the consumer the production is expected to rise up to 220-

150 mt by 2020.

If the above figures are achieved then India would be able to contribute to 30-35% to world's milk

production.

Key areas on which the dairy farms depend in India:

1. The competitive nature, the cost of production and the productivity of the animals: The demands for not

only the milk products are on demand but the quality is the important craze. So the lower the cost of

production of the milk the profit would be more and the competitive market would also get enhanced.

Moreover the quantity of animals is also to be increased and a better health care are to be provided to

them.

2. Proper care should be given t the cycle of production, processing and marketing of the commodities so

produced. Proper legal backups are to be taken to increase the quality so that it can compete and be at

ape with the international standards.

3. The countries dairy farms must utilize their resources well and make the final products that come easy

of these sources. As India is the leading house of buffalos then it must concentrate on making much

more of Mozzarella cheese and target them to the audience.

4. The country should import high and higher value of milk products than lower values as this would help

them to meet up the challenges of the growing international produce.

To increase the scope of milk production proper investments are to be done and they come in good opportunities

in this sector. Apart from the main stream of dairy production some of the literally opposites, though linked in

some way or other, finds a good ground of investments that can boost up the production and other grounds in

dairy farming.

They are as under:

The investor would invest to bring out the finest buffaloes and hybrid cows

To bring in more dairy cultures, probiotics, dairy biologics, enzymes and coloring materials for food

processing

To enhance fermentation derived foods and industrial products alcohol, citric acid, lysine, flavor

preparations, etc.

Bio-preservative ingredients based on dairy fermentation, viz., Nisin, pediococcin, acidophilin, bulgarican

contained in dairy powders.

To bring in quality dairy food processing equipments.

To bring in good quality of food packaging equipment.

To built in warehouse of north American and European qualities so to enhance the storing.

Industry segments:

Cheese is growing at 15% per annum

Ice-creams are growing at 15 % per annum

Chocolates this mark as the 4% of the total sweet confectionary consumed by the people

Biscuits- this cover a wide range of production and contribute a huge in the industry

Bread and bakery products share a 37% and a 75% of the industries share.

Fluid milk- the annual growth rate from 2010-2013 is 6.8 %

Some of the other dairy products are like curd, ghee, khoa, powdered milk and soon that is much in

demand in India and is widely consumed.

Advantages of milk industry in India:

Due to high production of milk the scope of milk processing would also increase

There is a improved purchasing power of the consumer

The transport facilities are easy and are readily available

The manufacture instruments of high quality are coming along

Apart from the cooperative and public milk sectors there are certain upcoming private sectors

There is highly trained and wide recourse of man power

The natural resource of the country is such wide that it gives scope for further widening.

To boost up the industry two major aspects are to be dealt with and they are

1. To introduce the value added products like condensed milk, cheese, khoa, ad even to fuel the baby

foods. More over the chocolate and the ice-cream industry also have to increase their growth rate.

2. To enhance the export. The country should export quality good so too meet the levels of international

market.

Delhi Milk Co OperativesThe Dairy industry in Delhi has progressed by leaps and bounds after the Operation Flood II implemented by the

National Dairy Development board. The credit for the success of the dairy industry in Delhi also largely goes to

the many Delhi Milk Co Operatives. 

Delhi Milk Scheme (DMS)

The Delhi Milk Scheme was incorporated in 1959. The primary objective behind the set of the Delhi milk scheme

was to ensure the supply of wholesome milk to the citizens of the capital at cost effective rates keeping the

interest of the milk producers in mind. The Delhi Milk Scheme is involved in manufacture and sale of milk

products like Table Butter, Ghee, Yoghurt, Paneer and Chhaas. It also produces Flavored Milk as an allied

activity. Initially the installed capacity of the Delhi Milk Scheme for processing was 2.55 lakh liters of milk daily.

However keeping in mind the rising demand for milk in Delhi the processing capacity was increased and almost

doubled to 5.00 lakh liters of milk per day.

The Delhi Milk Scheme over the years has been procuring raw or fresh milk from the neighboring State Dairy

Federations. 

The Delhi Milk Scheme has a wide network of almost 1298 outlets spread across the different parts of Delhi.

List of Delhi Milk Co Operatives

Bikanerwala Foods Pvt Ltd

Daily Foods

Delhi Milk Scheme

Fun Foods Pvt Ltd

Rattan Milk Products

Rupa Dairy (Regd)

Rupa Ice Cream Parlour

VRS Foods Limited

Nanak Food Industries

Ganga Dairy Pvt Ltd

Garhwal Paneer Bhander

Haldiram Foods Ltd

Kandhar Dairies

Mother Dairy Fruit & Vegetable Ltd.

Nagar Milk Products

Narula Paneer Store

Pure Dairy Farm Products

Raj Dairy (Regd)

Mother Dairy Delhi

Delhi is home to one of the world's biggest milk plants known as Mother Dairy. Mother Dairy is the country's first

automated dairy. It handles over 800,000 liters of milk daily. After Mother Dairy Delhi the second Mother Dairy

plant was established in Gandhinagar in Gujarat. 

Products of Delhi Milk Co Operatives

Cheese

Ice Cream Cones

Ice Cream Sticks

Indian Sweets

Milk

Milk Fats

Canned Milk

Can Milk (??)

Cheese Slice

Milk Products

Powdered Milk

Flavored Milk

Chaas

Fresh Milk

Ghee

Ice Cream

Ice Cream Bars

Madhya Pradesh Milk CooperativesThe Madhya Pradesh Milk Cooperatives are under the state owned Madhya Pradesh State Cooperative Dairy

Federation Limited (MPCDF). There are five such cooperative unions under the MPCDF.

Madhya Pradesh Dairy Industry:

The apex authority of the dairy sector of the state is the Madhya Pradesh State Cooperative Dairy Federation

Limited (MPCDF). The prime objective of the MPCDF is to increase production of milk based products, enhance

milk procurement, milk processing and endorse and market the products.

Production of dairy products in Madhya Pradesh Dairy Industry:

The state's milk federation, the MPCDF's products are branded as Sneha and Sanchi. The products under the

Sanchi brand are listed below:

Sanchi Gold High Fat Milk

Sanchi Shakti Standardised Milk

Sanchi Urja Double Tonned Flavoured Milk

Sanchi Taza Tonned Milk

Sanchi Smart Double Tonned Milk

Sanchi Salted Butter Milk (Mattha)

Sanchi Plain Butter Milk (Mattha)

Sanchi Shrikhand

Sanchi Sweet Curd

Sanchi Plain Curd

Sanchi Bio Magic Probiotic Curd

Sanchi Lassi

Sanchi Chhena Kheer

Sanchi Chhena Rabdi

Sanchi Peda

Sanchi Paneer

The products under the Sneha brand are listed as:

Sneha Table Butter

Sneha Skimmed Milk Powder

Sneha Ghee

Growth of Dairy Industry in Madhya Pradesh:

The figures as of April 2011 are summarized below:

2011-12 2011-12

Target Achieved (until April 2011)

No. of Functional Milk Routes 289 293

Number of Dairy Societies Functioning 4491 4041

Average Procurement of Milk (KGPD) 6,57,914 5,90,462

Turnover (in Crores) 819.90 68.81

Net Profit (in Lakhs) 1080.00 136.83

The dairy sector of the state has registered incredible growth and in some divisions it has achieved higher

standards then set by itself as the figures until April 2011 report.

For enhanced growth of the cattle, the MPCDF also produces few products namely the Sudana Balanced

Cattlefeed and the Sudana Super Gold Balanced Cattlefeed.

Madhya Pradesh Cooperative Milk Producers Association:

The development and the implementation of the dairy programmes of the Government are under the authority of

the Madhya Pradesh State Cooperative Dairy Federation Ltd or known as MPCDF located in Bhopal. Five each

milk cooperative unions and dairy units are controlled by the MPCDF. The major brands are Sneha and Sanchi

and the chief products are ghee, Flavoured milk, butter, lassi etc. The prime objective carried out by MPCDF is

better organization of the cooperative societies of the dairy sector on the formula followed by Anand (Anand Milk

Union Limited). Higher milk procurement, better care for animals, supply and marketing of the products are the

other major objectives of MPCDF.

Madhya Pradesh Milk Cooperative Societies:

Several milk associations are there in the state. These are enlisted below:

Bhopal Dugdh Sangh Sahakari Maryadit, Bhopal

Gwalior Dugdh Sangh Sahakari Maryadit, Gwalior

Indore Milk Union Coop Ltd., Indore

Jabalpur Dughdh Sangh Sahakari Maryadit, Jabalpur

Raipur Dugdh Sangh Sahakari Maryadit, Raipur

Sagar Dugdh Sangh Sahakari Maryadit, Sagar

Ujjain Dugdh Sangh Sahakari Maryadit, Ujjain.

Maharashtra Milk Co OperativesThe dairy industry in Maharashtra has come a long way. Maharashtra today stands as one of the important

contributors of milk to the country. About two decades back Maharashtra produced only 19 lakh liters of milk per

day whereas currently the state produces 112 lakh liters per day.

The Maharashtra milk cooperatives are largely responsible for the growth of the dairy industry in the state. There

are 25 registered milk co-operative societies in Maharashtra which involves about 25 lakh people both directly

and indirectly. The milk in the state comes from 20 lakh people and 25 registered co-operative societies. Sangli

Kolhapur and Khandesh are the major centers responsible for producing buffalo milk while the other parts of the

state produce cow's milk.

Maharashtra Rajya Sahakari Dudh Mahasangh Maryadit (MRSDMM)

The Maharashtra Rajya Sahakari Dudh Mahasangh Maryadit is the Apex body that administers all the

commercial dairy activities in the state. This federation was established to successfully implement the operation

flood in Maharashtra. The MRSDMM was set up with the objective of procuring milk from the different member of

the milk unions at standardized rates.

MRSDMM is also continuously working for the upliftment of farmers in the rural areas by acting as a link between

them and the consumers thereby ruling out the question of middlemen.

Milk Products

Pasteurized Toned Milk

Standardized milk

Full cream milk

Double toned Milk

Ghee

Skimmed Milk Powder

Cheese

Flavoured Milk

Ice-creams

Butter

Milk Sweets

Butter Milk

Milk Khoa

Curd

Fruit Drinks

List of Maharashtra Milk Co Operatives

Akola Zilha Dudh Utpadak Sahakari Sanstha Sangh Maryadit, Akola.

Beed Zilla Madhyavarti Sahakari Dudh Utpadak Va Purvatha Sangh Maryadit

Vani Vibhagiya Sahakari Dudh Utpadak Sangh Ltd, Dindori

Satara Zilla Sahakari Dudh Utpadak Sangh Maryadit, Satara

Amravati Zilha Sahakari Dudh Utapadak Sahakari Sangh Maryadit, Amravati.

Amrutsagar Sahakari Dudh Vyavasayik Sangh Maryadit, Akole.

Aurangabad Dist Coop Milk Producers' Union Ltd, Aurangabad.

Baramati Taluka Sahakari Dudh Utpadak Sangh Ltd, Baramati.

Bhandara Dist Coop Milk Producers' Union Ltd, Bhandara.

Bhoom Taluka Sahakari Dudh Utpadak Va Purvatha Sangh Maryadit, Bhoom.

Buldana Jilla Sahakari Dudh Utpadak Sangh Maryadit, Buldana

Jalna Zilla Dudh Utpadak Sahakari Sangh Ltd, Jalna.

Jawli Taluka Sahakari Dudh Purvatha Sangh Ltd, Medha.

Kej Taluka Sundar Sahakari Dudh Vyavasaik Purvatha Sangh Ltd, Kej,

Kolhapur Zilla Sahakari Dudh Utpadak Sangh Ltd, GokulDairy, Kolhapur.

Koyana Sahakari Dudh Utpadak Prakriya Sangh Ltd, Khodashi

Krishna Khore Sahakari Dudh Utpadak Va Purvatha Sangh Ltd, Miraj.

Krishna Valley Sahakari Dudh Purvatha Sangh Ltd, Wai.

Latur Zilla Sahakari Dudh Utpadak Va Purvatha Sangh Maryadit,

Mayur Coop Milk Producers' Ltd, Kolhapur.

Nagpur Zilha Nootan Dudh Utpadak Sahakari Sangh Maryadit, Nagpur.

Nanded Zilha Sahakari Dudh Utpadak Sangh Maryadit, Nanded.

Nasik Dist Coop Milk Producers' Union Ltd, Nasik.

Shindkheda Taluka Dudh Utpadak Krishipurak Udhyog Sahakari Sangh Ltd, Dondaicha.

Shirpur Taluka Dudh Utpadak Va Krishipurak Udyog Sahakari Sangh Ltd, Shirpur.

Wardha Zilha Sahakari Dudh Utpadak Sangh Maryadit, Wardha.

Yavatmal Dist Coop Milk Federation Ltd, Yavatmal.

Chalisgaon Taluka Sahakari Dudh Utpadak Sangh Ltd, Chalisgaon.

Chandrapur Zilla Dudh Utapadak Sahakari Sangh Maryadit, Chandrapur.

Dhule Taluka Dudh Utpadak Krishipurak Udyog Sahakari Sangh Ltd, Dhule.

Godavari Khore Sahakari Dudh Utpadak Sangh Ltd, Shingnapur, Dist Ahmednagar.Jalgaon Jilha

Sahakari Dudh Utpadak Sangh Ltd, Jalgaon.

Osmanabad Zilla Sahakari Dudh Utpadak Va Purvatha Sangh Maryadit,. Osmanabad Patoda Taluka

Dudh Vyavasaik Sahakari Sanstha Dudh Utpadak Va Purvatha Sangh Maryadit, Patoda.

Phalton Taluka Sahakari Dudh Purvatha Sangh Ltd, Satara.

Pune Zillha Sahakari Dudh Utpadak Sangh Maryadit, Katraj Dairy, Pune.

Rajarambapu Patil Sahakari Dudh Sangh Maryadit, Islampur.

Sangamner Taluka Sahakari Dudh Utpadak Sangh Ltd, Sangamner.

Shri Vasantada Dudh Vyavasay Vikas Zilha Sahakari Sangh Maryadit, Tasagaon.

Shrirampur Dudh Zilla Madhyavarti Sahakari Dudh Vyavasaik & Prakriya Sangh

Adivasi Taluka Dudh Utpadak Va Krishipurak Udyog Sahakari Sangh, Dhule.

Ahmednagar Zilha Sahakari Dudh Vyavsayik Sangh Ltd, Ahmednagar

Shahada Taluka Dudh Utpadak Va Krishipurak Udyog Sahakari Sangh Ltd, Sahada.

Shetkari Sahakari Dudh Utpadak Va Purvatha Sangh Ltd, Mahankal.

Shivamrut Dudh Utpadak Sahakari Sangh Maryadit, Akluj.

Shree Warana Sahakari Dudh Utpadak Prakriya Sangh Ltd, Warananagar

Shri Hanuman Sahakari Dudh Vyavasayik & Krishipurak Sewa Sanstha

Sindhkheda Taluka Dudh Utpadak Va Krishipurak Udyog Sahakari Sangh Ltd,Solapur Dist Coop Milk

Producers' Union Ltd, Solapur.

Growth of dairy industry in Maharashtra

The dairy industry is performing extremely well specially in the western part of Maharashtra. Eighty per cent of

the total quantity of milk comes from the western part of the state and the remaining 20 percent is contributed by

Marathwada and Vidarbha. The milk industry in Vidarbha in particular has not done too well mostly because

farmers in this part of the country concentrate more on agriculture. The Vidarbha region produces about 12 lakh

liters of milk daily out of which 1.5 lakh is being consumed by the co-operative sector and the government.

Orissa Milk Co OperativesAbout Orissa Milk Co Operatives

Milk Co Operatives in Orissa channelize an access to cattle feed and fodder and help in honing the managing

skills of the milk producers so that the dairy industry can flourish. The course of action of the cooperative diaries

are directed by the co-operative law, which is not so in the case of private dairy companies. The private dairy

enterprises are bound by the company law.

The Orissa State Cooperative Milk Producers' Federation Limited (OMFED) is the topnotch dairy cooperative

society. The cooperative has been registered under Cooperative Society Act – 1962. This cooperative society

has been formed to establish a relationship between the milk producers in rural areas and urban consumers in a

highly professional way.

Functions of Orissa Milk Co Operatives The roles and responsibilities of the dairy cooperative societies in Orissa

are quite challenging and encompass the following activities relating to milk and milk products:

Procurement

Production

Processing

Promotion

Marketing

Objectives of Orissa Milk Co Operatives

Some of the key objectives of the milk cooperatives in Orissa can be classified as below:

To ensure procurement, production, processing, promotion and marketing of milk and milk related items

for economic betterment of the farming community in rural areas

To develop and expand such allied activities, which prove beneficial for the dairy industry in Orissa

For the purpose of development and expansion, the cooperatives may have to involve in purchasing or making

plant machinery, analyze issues in the areas of procurement and marketing of milk and allied items, buy

commodities and then process, produce, distribute and sell them. The dairy cooperative societies in Orissa are

also responsible for facilitating animal health care disease control systems. These associations have also been

built with an objective to provide assistance to the member unions in the areas of finance, administration and

technology.

Dairy Co Operatives/ Plants in Orissa

Some of the major Orissa milk co operatives and dairy plants are as given below:

Orissa State Cooperative Milk Producers' Federation Ltd

Cuttack Dist Coop Milk Producers' Union Ltd, Cuttack

Greater Ganjam Gajapati Coop Milk Producers' Union Ltd, Berhampur

Sambalpur Dist Coop Milk Producers' Union Ltd, Sambalpur

Keonjhar Dist Coop Milk Producers' Union Ltd, Raisuan

Dhenkanal Dist Coop Milk Producers' Union Ltd, Dhenkanal

Puri Dist Coop Milk Producers' Union Ltd, Bhubaneswar

Amrutha Foods & Beverages Ltd

Prithviraj Dairy Products Pvt Ltd

Vita Products