top 10 ibeacon trends by trendone

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BEST PRACTICES iBEACON REWARDS FOR ENTERING STORE DEPARTMENT STORE USES IBEACON TO TRACK CUSTOMERS IBEACON FEATURES IN THE CAR TOP 10

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Discover the top 10 iBeacon Best Practices! You can click on each single Trend to get even mor information on our online data base for free. Register for finding thousands of relevant trends with the potential to change your business. TrendONE is one of the leading trend and innovation research companies and offers executive trend services for nearly every industry.

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Page 1: Top 10 ibeacon Trends by TrendONE

BEST PRACTICESiBEACON

REWARDS FOR

ENTERING STORE

DEPARTMENT STORE USES

IBEACON TO TRACK CUSTOMERS

IBEACON FEATURES

IN THE CAR

TOP 10

Page 2: Top 10 ibeacon Trends by TrendONE

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Page 3: Top 10 ibeacon Trends by TrendONE

MAKING CONTENT AVAILABLE LOCALLY VIA IBEACON

The company Exact Editions plans to use Apple's iBeacons to make

publications automatically available at specific locations via apps. The

basic idea of "ByPlace" is that cafés and other locations can subscribe

to digital magazines and offer their customers access to them when

they are present. This access could be automatic via iBeacons without

users having to get their own entitlements. The possibility of being able

to make content available digitally and locally could also be an

interesting alternative for doctors and hairdressers.

http://blog.exacteditions.com

Exact Editions Ltd., UK 3trendexplorer send a trend PPT export

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Page 4: Top 10 ibeacon Trends by TrendONE

REWARDS FOR ENTERING STORE

"Yoints" is an application for smartphones that rewards users with

bonus points when they enter participating stores. The users are also

sent exclusive deals at these participating stores. The app uses

Apple's iBeacon technology which sends information via the Bluetooth

4.0 standard to mobile devices. Launched in Germany by the

Hamburg-based start-up Yoints, the bonus system for smartphone

users has been tested at the Budnikowsky pharmacy chain. The

company succeeded in doubling its sales during the testing phase.

http://www.yoints.com

Yoints GmbH, Germany 4trendexplorer send a trend PPT export video more pictures

Top 10 iBeacon Trends

TOP 10 IBEACON TRENDS

Page 5: Top 10 ibeacon Trends by TrendONE

DEPARTMENT STORE USES IBEACON TO TRACK CUSTOMERS

The US department store chain Macy's has launched a pilot program

to test Apple's Bluetooth-based system iBeacon. For this purpose, two

stores installed the iBeacon transmitters, known as "shopBeacons".

Macy’s can use them to track customers in the store and send deals to

their iPhones or iPads if they use Macy's app or Shopkick. Which deal

is sent depends on the customer's location. Macy's also uses iBeacon

so that customers can prepare their shopping at home and are then

reminded of their shopping items when in the store.

http://www.shopkick.com

Macy's Department Stores Inc., USA 5trendexplorer send a trend PPT export video

Top 10 iBeacon Trends

TOP 10 IBEACON TRENDS

Page 6: Top 10 ibeacon Trends by TrendONE

TAXI APP TURNS THE PHONE INTO AN ADVERTISER

An iOS and Android app developed by RideCharge called "TaxiMagic"

enables people to send a recommendation code to people in their area

by using Apple's iBeacon technology. Push notifications are only sent

to people who have also downloaded and opened the app, although

they may never have previously used it to call a taxi. If the contacted

person accepts the deal, the sender receives a voucher worth $10.

The new feature also rewards long-standing customers and makes the

new ones more active.

https://taximagic.com

RideCharge Inc., USA 6trendexplorer send a trend PPT export more pictures

Top 10 iBeacon Trends

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Page 7: Top 10 ibeacon Trends by TrendONE

BEACONS IN TROLLEYS MONITOR SHOPPERS

The British start-up Proximus has fitted stores belonging to the

supermarket chains Carrefour in Madrid and Nisa in London with its

beacon technology to monitor the routes that shoppers take through

stores. This technology represents an alternative to the tracking of

WiFi signals and iBeacon technology. Instead, it lets the beacons

integrated in shopping trolleys and baskets transfer location data to the

sensors on the roof. This information is analysed by a cloud server in

order to give the provider data on the average amount of time spent

shopping and checking out goods in specific aisles.

http://www.proximus.io

Proximus Inc., UK 7trendexplorer send a trend PPT export more pictures

Top 10 iBeacon Trends

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Page 8: Top 10 ibeacon Trends by TrendONE

IBEACONS FOR BETTER OFFICE SPACE PLANNING

Knoll office space planner is working with iBeacon technology

integration provider Estimote to allow the company to plan the layout of

office premises with the help of staff's mobile devices. iBeacons are

being installed at the company and staff must install the "Bounce"

smartphone app, which is able to receive the iBeacon signal. This will

make it possible to analyse how space is used and the working

patterns of teams in order to make changes to optimise teamwork and

the layout of office space.

http://www.knoll.com

Estimote Inc., USA 8trendexplorer send a trend PPT export video

Top 10 iBeacon Trends

TOP 10 IBEACON TRENDS

Page 9: Top 10 ibeacon Trends by TrendONE

IBEACONS FOR SURPRISING FESTIVAL MOMENTS

As a sponsor of the Northside Festival in Brooklyn, MasterCard has

installed iBeacons at festival locations to offer some special deals to

the visitors. People who installed the festival app on their smartphones

and were also MasterCard customers, automatically received

notifications to enable them to get things like backstage tickets,

coupons for restaurants and signed records from the participating

artists. MasterCard, in turn, gained useful insights into the number of

visitors using the app or making the most of the MasterCard deals.

http://northsidefestival.com

R/GA New York, USA 9trendexplorer send a trend PPT export more pictures

Top 10 iBeacon Trends

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Page 10: Top 10 ibeacon Trends by TrendONE

COMMUNICATIVE BASKETBALL ARENA WITH IBEACONS

The Orlando Magic is the first NBA basketball team to integrate

iBeacon technology into the communication system with its fans and

spectators in the stadium. Around 20 iBeacons were fitted into the

Amway Center in Orlando to welcome fans entering the basketball

arena and then provide them with team news and deals inside the

stadium via push notifications. What's more, fans could use the

accompanying app to access their tickets more quickly and upgrade

their seats more easily.

http://www.nba.com

National Basketball Association, USA 10trendexplorer send a trend PPT export more pictures

Top 10 iBeacon Trends

TOP 10 IBEACON TRENDS

Page 11: Top 10 ibeacon Trends by TrendONE

IBEACON APPLICATION PROTOTYPE IN BUSES

As part of a hackathon, the Japanese creative company Alliance Port

from Tokyo has installed a system for information sharing via iBeacon

in a bus route. The small transmitters were placed at the front, middle

and back of buses, as well as at several bus stops. Using a prototype

app, the distance to the next Beacon and the position in the bus was

displayed. Timetables could also be transferred from the Beacon at the

bus stop. Some potential applications include providing information

based on the bus position, as well as ticketing services and marketing

platforms in buses.

http://blog.allianceport.jp

Alliance Port LLC, Japan 11trendexplorer send a trend PPT export more pictures

Top 10 iBeacon Trends

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Page 12: Top 10 ibeacon Trends by TrendONE

IBEACON FEATURES IN THE CAR

The connected car system from the American company Automatic has

been updated by a feature similar to Apple's iBeacon system. Vehicles

equipped with this new feature can now communicate wirelessly with

sensors and nearby devices, and exchange information. The

manufacturer believes the system will make it possible to pay for things

like parking and petrol fill-ups. In general, this development represents

even further connectivity between cars, and Automatic plays a key role

in this field.

http://www.automatic.com

Automatic Labs Inc., USA 12trendexplorer send a trend PPT export video

Top 10 iBeacon Trends

TOP 10 IBEACON TRENDS

Page 13: Top 10 ibeacon Trends by TrendONE

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Page 14: Top 10 ibeacon Trends by TrendONE

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Page 15: Top 10 ibeacon Trends by TrendONE

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