trends in payment innovation - pham tien dung, banknetvn
TRANSCRIPT
1. Banknetvn Introduction
• Overview
• Members and Partnerships
• Main Products and Services
2. Vietnam Retail Payment Market
• Payment Instruments
• Payment Network
3. Road Map
Content
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Banknetvn Introduction
VISION
MISSION
To be the national financial
switching organization and the
leading payment company in
Vietnam
• Focus on the success and interest of customers
• Sustainable development with disciplinary expertise, creativity and responsibility
Vietnam National Financial
Switching Joint Stock
Company was established on
July 19th, 2004 with 08
shareholders including 07 of
Vietnam’s leading banks and
Vietnam Data
Communication Company.
On April 1st, 2015, Banknetvn
merged with Smartlink to
become the national
switching facility in Vietnam
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Members and Partnerships
MEMBER BANKS 49 member banks and inter-
connected with other switching
networks
PARTNERSHIPS Working partnerships with
numerous international
organizations
MERCHANTS & SERVICE PROVIDERS Serving hundreds of merchants and
service providers in several industries
including airlines, telecommunication,
digital wallet, etc.
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Main Products and Services
Banknetvn acts as the hub connecting and facilitating the operation of all parties participating in the payment market 5
Intl. Switching organizations
Intl. Card Schemes
Payment facilitator
Banks
State Bank of Vietnam
E-payment solution
POS
Mobile
Internet
Banking
ATM
Chip card services
Payment processors
Main Products and Services Switching Connecting 49 local banks in Vietnam Connecting with intl. switching company: DFS, UPI, KFTC, ITMX, MEPS, UC.
Fund transfer Real-time domestic and cross-border fund transfer between domestic cards/accounts service provided to more than 30 banks in Vietnam
TopUp and Billing TopUp and Bill payment service connecting 23+ Banks with goods and service providers
Mobile Banking Mobile banking solution allowing customers to carry out e-banking transactions on smartphone application
SMS Banking SMS banking solution allowing customers to receive Banks’ notification through SMS
E-commerce E-com service allowing 200+ merchants to accept online payments made with international and domestic cards with a single connection to Banknetvn
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Market Status: Payment Instruments
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INTERNATIONAL CARD
• 8 million international cards / 80
million current cards
• Various product lines with
diversified functions for different
customers
• Diversified technologies: magnetic
card, chip, contactless
• Focus on building brand
recognition
• Not largely popular with the
customers
DOMESTIC CARD OTHERS
• 72 million cards
• Well-known and suitable to most
Vietnamese people, largely used
• Limited product lines and
functions
• Only mag stripe card
• No brand recognition with
individual customers yet
• E-wallet, e-money, payment
services via accounts on banks’
electronic channels
• Developed spontaneously,
asynchronously
• Lack of common standards for
service quality, information
security, risk management
• Lack of interoperability
between services
Source: Vietnam Card Association report Jun 2014
DV TT khác POS ATM
Market Status: Payment Network
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• Number of ATM: 15.694
• Banks maintain, operate and
manage separately
• The growth rate of number of
machines decreases in recent
years
Locations of the ATMs focus on
large cities
• Number of POS: 151.876
• POS number grows averagely
30%/year
• The proportion of POS
transactions in the total number
of Switching transactions is still
low
Banks only focus on merchants with
high revenue.
• Number: 100+
• Main industries:
Telecommunication, Airlines,
Television, e-commerce…
• Billers connect directly to banks
or through a payment
intermediary
No common infrastructure yet,
which causes waste in bank
resources. Lack of general standards
for services.
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Strategic Directions
Banknetvn’s goal is to develop and
continuously improve the
infrastructure for Vietnam’s non-cash
payment market
• Develop the national switching
system in the direction of
diversifying products and services
• Establish the standards for card
service and non-cash payment
services
• Build a national card scheme
• Build the national Automated
Clearing House (ACH) for electronic
retail transactions
• Develop and manage ATM network
• Develop and manage POS network
With the national switching system,
member banks only need a single gateway
connected to Banknetvn to use all basic
and value-added card products/services of
the Company.
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1. Complete the national switching system
• International cards -
Domestic cards
• Mag stripe cards – Chip cards
(contact and contactless)
• Debit/Credit/Prepaid cards
• ATM
• POS
• Internet/Mobile
• Fund transfer via
card/account
• Integrate card and e-
wallet
• Other payment services
Support all cards and card standards
Support various transaction channels
Support value-added payment services
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2. Standards for Card Services and Non-cash Payment Services Banknetvn will develop and
promulgate the standards for technical/operational specifications and product functions for various card products, which will satisfy the expectations of card holders and member banks
Card Issuing Standards
Card Acquiring Standards
Build and publish the standards for all local
debit cards: mag-stripe cards/chip cards,
debit/credit/prepaid cards…
• Card transaction standards at ATM/POS
• Card transaction standards on the
Internet and other card-not-present
environments
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3. Implement National Card Scheme
• A brand strategy in tune
with the development of
card products and multi-
channel, multi-instrument
payments
• Brand activation and
recognition
implementation on all
transactional channels
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4. Build the National Automated Clearing House
Service provided: • Clearing transactions for member
banks, intermediaries, and service providers.
• Process fund transfer and payment transactions between member banks, member companies
Create a unified infrastructure for collaborating and sharing a retail payment services between payment intermediaries as well as banks
Customer: • Banks • Payment
Intermediaries/Processors • Companies with incoming
payments from customers via banks
High standardization: • Flexible and open platform to
easily support new products and services
• Support both real-time, 24/7 and batch processing
• No need to maintain several connections to merchants
• ISO 20022
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5. Develop and manage the POS network
Banknetvn will implement network management and
development service for member banks’ ATM/POS
network.
Service:
• Invest, develop and maintain
merchant network.
• Develop payment and value-added
services on POS
• Develop other value-added services.
Service:
• ATM management service
• Locate and install ATM at suitable
locations
• Invest and maintain the ATM
network
• Develop payment and value-added
services on ATM
• Other relevant services
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6. Develop and manage the ATM network
Banknetvn will implement network management and
development service for member banks’ ATM/POS
network.
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Công ty chuyển mạch tài chính quốc gia VN
BanknetVN │Platform for Retail Payment Services in Vietnam