websitecriteria1
DESCRIPTION
website evaluationTRANSCRIPT
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E VA LU AT I O N O F W E BS I T E S
WEBSITE CRITERIA
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WEBSITE URL: SOURCE OF WEBSITE
• Government site?• www.whitehouse.gov www.state.gov
• Organizational?• www.peta.org www.occupywallst.org
• A dotcom site?• www.disney.com www.microsoft.com
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.EDU = ACADEMIC, COLLEGES/UNIVERSITIES
www.ucla.edu
www.csulb.edu
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.GOV = GOVERNMENTwww.whitehouse.gov
www.cdc.gov
http://www.usda.gov/
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.ORG = ORGANIZATIONScharitable, religious or lobbying group
www.peta.org
www.nra.org
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OTHER URLS
http://www.army.mil/
.mil = military site
.net = network
http://www.whois.net/
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WEBSITE CRITERIA
• Authority• Sponsor/organization: who sponsors the site? Govt,
organization, business, educational, or other?
• Contact Information• Is there an ‘About Us’ tab? Very important!
• Audience• Specific group or audience [edu site directed to students] • Specific age group? Other focus on specific audience
• Currency• Updated regularly [see date at bottom of first page of
site]
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OTHER CRITERIA
• Authorship of material on site• Who writes material, entries or articles for the site? • Who is featured on the site [experts in the field, governmental
representatives, or other?]• Objectivity --- Factual/Biased• Advocacy : emotional appeals, biased language• Factual: statistics, facts, government information
• Coverage• Presents updated perspective on topic• How far back is information kept on the site? [backlog of articles or
entries]
• Appropriateness/Revelance• Is the website relevant to your topic? Why, or why not? [don’t choose
‘just a website’ about your topic. Find a specific article or entry pertaining to your topic]
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ORGANIZATIONS = OBJECTIVITY?
Animal Rights www.peta.org
• Organizations present specific perspectives on issues they represent
• Language Use [emotional versus factual]
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EMOTIONAL APPEAL• Organizational site:• Weighted language• Biased perspective
Example of emotional appeal and weighted language from www.peta.org
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ADVOCACY WITHOUT STRONG EMOTIONAL APPEAL
Sometimes advocacy sites do not feature weighted language.You must still evaluate the information on advocacy websites carefully
www.englishfirst.org
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BIASED PERSPECTIVE [EVEN IF YOU AGREE WITH CAUSE]
www.occupywallstr.org
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AUTHORITY [UNIQUE TO WEB – CELEBRITIES AND CAUSES]
Celebrity endorsementwww.peta.org www.water.org
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AUTHORITY IS OFTEN MORE DEFINED IN PUBLISHED SOURCES
Writer• Editor• Board Audience
Writer Audience
Published Sources
Web Resources:
• Website author
• Website Publisher
• No one!
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VALUE OF ORGANIZATIONAL WEBSITES
• Sometimes questions existing information [even factual] • Presents alternative perspectives on topics• Examines conflicting/opposing viewpoints on topics
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EXAMPLES
• Cigarette smoking: although an issue before websites, 30 years ago official government sources supported smoking as a non harmful, or neutral activity [supported by cigarette manufacturers]
• Food safety/GMOs: although government websites maintain the safety of GMOs, independent websites may question this stance
CorporationsGovernment
Public
Where advocacy meets conflicting motives
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ACADEMIC/NONACADEMIC?
Sources for scholarly information include govt and educational websites:
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ACCURACY
Is this information found and verified in other sources?
USDA
PETA
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APPROPRIATENESS, RELEVANCY
• How relevant is the information to your topic?
• How would you use www.occupywallst.org in a research paper?
• How does this compare to other sources of verified information: books, reference sources,
reports
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CURRENCY
Look at bottom for date. This usually indicates last updated version of site.
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LIST OF WEBSITES FOR EXERCISE
• Government• www.whitehouse.gov• www.state.gov• www.cdc.gov• http://www.cdph.ca.gov/programs/dcdc/pages/default.aspx
• Organizational• www.occupywallst.org • www.peta.org• http://www.understandinganimalresearch.org.uk/• http://water.org/• www.englishfirst.org• www.nra.org