Over 80% of Employers view Soft Skills

as Importantas a solid knowledge of a

new graduate’s field

Employers use the credential as a basis for advancement, and request or require certification uponemployment.Certified workers have the freedom to move to another place or country within the InternationalCertification framework standards and automatically be granted that country’s credential.Certification brings with it industry recognition, improved job opportunities, and improved pay.Folks who want to self-study for a certification can do so. They don't have to go to universities to get trained.Training that leads to certification is cheaper and of a shorter duration than comparable degree programs.Certifications allow an individual to focus on a topic of interest without HAVING to take non-essentialcourses. People who have experience in the field and love to teach generally teach instructor-led classes.The certification process is job- and skills-oriented. You learn how to do a task, how to troubleshoot aproblem, and how to reason through a design. It is real-world oriented. It is not an ivory tower exercise inkilling time.The training and certification industry is open to people of all ages and backgrounds. Anyone who wants tochange careers, wants to learn new skills, and is willing to learn and work hard can be successful in Biz. If youare 10 years old or 80 years old, you can have a good career in BIZ through the certification options available.Certification not only offers a means for communicating standards required and standards reached, it givesstudents an advantage when they enter the workplace.

Why Certification

What are the benefits of CBP Certification?

Benefits for individuals:• Confirms a working knowledge of business and technology skills• Career differentiator, with peer networking and added credibility• Broadening expectation of credentials• Proof of professional achievement• Enhanced Employability• A business foundation to pursue additional corporate career paths

Benefits for organizations:• Establishes best practices• Access to a network of global industry and subject matter/domain experts• Adds to credibility with the rigor and regimen of the certification examinations• Simple and reliable program that can be integrated into recruitment and staffing processes• Increase your skilled workforce at reduced costs training costs• Enhance production and performance levels• Greater customer satisfaction

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Track Learning Solutions (Track LS ), is a RegionalLeader in delivering Innovative and CERTIFIED professionalPrograms and Solutions in Learning, E-Learning andTraining Contents Development.

TRACK believes that human capital is the mostvaluable asset in the 21st century and this is why It aims todeliver Soft-Skills Training programs which in turn havedirect impact on development of human resources withinorganizations.

TRACK Profile

TRACK Solutions

• Contents Development Solutions

• Training Business Development Solutions

• Developing and providing Pre – Assessmentsand Post Assessments certified international exams.

• Marketing and Training Support Solutions

www.ibta-arabia.com

The International Business Training Association IBTA specializesin providing professional vocational accreditation through TRACKLearning Solutions in MENA region for training institutes andcontinuous education centers in universities that qualify traineeswho wish to obtain business certifications- through more than 18programs in English and Arabic Languages beside thecustomized\tailor-made certifications as well as developing theinternational exams.

IBTA is a global organization dedicated to:

• Maintaining a common body of knowledge for business professionals

• Providing global leadership in soft-skills for business professionals

• Certifying business professionals to international standards

• Administering training and certification examinations

www.ibta-arabia.com

IBTA Profile

What is CBP™ ?• An International Industry Credential in Soft-Skills , Official

Curriculum.

• World Leaders in Essential Business Skills

• 350 + Authorized Centers Globally

• The certification measures the Skills & Knowledge of a CBPCandidate within a Specific Field.

• The Leading International Soft Skills Certification delivered inARABIC.

• The only Certificate Delivered through Prometric Prime inArabic Language.

Why is CBP™ ?

• Provides differentiator by certifying that the professionalcan demonstrate specific skill sets that every job requires.

• Develops important life‐skills that go beyond the workenvironment into many aspects of living.

• Global Standards: Best Practices , Industry Specific.

• Global Work force: CBP Certified Professionals

• Global Recognition: One of the fastest growingcertification around the globe.

Certification Track DetailsA credential for who wish to demonstrate expertise in a defined

Subject

A credential for who wish to demonstrate executive expertise in allfive (5) CBP™ Professional areas of Leadership, Customer Service,Sales, Business Etiquette and Business Communication.

A credential is for professional executives who wish to specialize inspecific business segment skills such as Project Management, BusinessManagement, Tourism & Hospitality, Marketing & ComputerTechnology Specialist.

Foundation Level

CBP™ Leadership

CBP™ Customer Service

CBP™ Sales

CBP™ Business Etiquette

CBP™ Business Communication

Master Level CBP™ Project Management

CBP™ Marketing

CBP™ Business Management

CBP™ Computer Technology (Industry Specific )

CBP™ Tourism & Hospitality (Industry Specific)

CBP™ Human Resources Management Specialist

Business Improvement Series

CBP™ Conflict Management

CBP™ Dynamic Decision Making

CBP™ Leading Through Change

CBP™ Motivating Employees

CBP™ Secrets of Management Success

CBP™ TOT

• The Certified Young Business Professional program is aninternational industry-neutral high school class that validates anddevelops young business professionals. A typical candidate is a highschool student in pursuit of excellence and is committed to exceedingall standards for young business professionals

• The CYBP program establishes a foundation-level, industry neutralcurriculum for high school students, enabling employers and thecandidate to have a platform to develop the CYBP for targeted positionswithin businesses

• The program was developed by industry-wide and cross-platformjob task analysis, and by consultation with key high school teachersand educators to ensure the program’s effectiveness and applicabilityfor high school students entering the business world

What is CYBP™ ?

Why is CYBP™ ?Global Business World Standard:• Millions of new workers enter the workforce each year

• Many have technical or industry-specific skills, but lack thebasic essential business skills

• Employers’ challenge is to identify the most qualifiedindividual to employ requiring the least amount of training

• CYBP provides a quick and economical solution to advanceand measure the business skill sets of high school students

Why is CYBP™ ?Benefits of CYBP:

• Greater student and parent satisfaction about future careeroptions

• Enhances student employability• Simple and reliable program that can be integrated into high

school curriculum in one (1) school year; for example• Establishes best practices for essential business skills• Proof of business training achievement• Certified individuals can demonstrate service skills

CYBP™ Modules1. Marketing2. Human Resources3. Finance and Budget4. Technology in Business5. Introduction to Business6. Starting a Business7. Leadership8. Sales9. Customer Service10. Business Communication11. Business Etiquette12. Management

Internationally Customized Training Programs with International Exams

Developed by TRACK

Basic Administrative Skills – Core Course and soft skills - TANMIA / UAE

Diploma in Excellence of Customer Service - Ministry of Interior - UAE

The Emirates Program for Excellent Governmental Services - PMO

Prime Minister’s Office (UAE)

Track Learning Solutions have developed new contents under “Emirate’s governmentservice Excellence program” partnered with Etisalat academy, which was designed to The PrimeMinister’s Office (UAE). This program provides a training to 6,000 government employees so far underthe CBP certification accredited by IBTA. The 6,000 employees are spread over approximately 400customer service centers across the UAE. Ms. Alamery - Customer Service Development - Announcedthat the program was designed to support the government effort to improve the customer service

level and increase the customer satisfaction Read the entire story HERE

Ministry of Interior – MOI (UAE)

Lt. General HH Sheikh Saif bin Zayed Al Nahyan, Deputy Prime Minister and Minister ofInterior, witnessed the signing ceremony of an agreement between the Ministry of Interiorand Etisalat Academy (IBTA Authorized Training Provider in UAE). The agreement introducesa diploma on client service excellence. It aims to improve the skills of front-desk employeeswho provide services to the public and elevate them to international standards..

Read the entire story HERE

Experts’ Feedback

Corporate Feedback

“With over 80,000 employees globally, it is essentialfor an organization of our magnitude to ensure that we havea standardized yet internationally aligned approach toproviding solutions to our diverse customer base, regardlessof what region or continent we are operating in. It is for thisreason that we strive to associate the Ricoh Group, withinternational bodies who are experts in setting internationalstandards,” said Norbert van Halderen – Director, RicohLearning & Development

Students’ Feedback

Student Gwendolyn Evans said the skills she is learningare applicable in both her business and personal life.“Coming from a background of customer service, I feel thatthe skills acquired through this course are valuable.Understanding the difference in personality, behavioral, andworking styles will make life much easier as well as lessstressful. My intent is to use these skills in both businessand everyday life,” said Evans

Trainers’ Feedback

“I feel strongly that the material covered onCustomer Service is right on point, easy to read andrelevant,” said Diana Hoover, lead instructor of the ITCCommunications and Professional Development

HR Training Feedback

“We are excited with this joint venture. It iswonderful to be in the forefront of providing training inessential business skills. The courses in IBTA’s program areshort, relevant, well-structured and in demand. Each moduleengages the student and allows them to come out with real-world business principles. The program should be a corecomponent for every employee in all areas of industry,” saidLarry Granville, General Manager, CCT

Certified Students Feedback

• “Its feed My Needs, And It’s Very Good To gain Skills“ said by : Mubarak Al Nuaimi, certified in PMO program- Dubai.

• “The test was very easy and it covered the whole subject , I have enjoyed thesubject, I start practicing it at my work - Thanks a lot“ said by : Abir Kanoo, certified in CBP Customer Service - Arabic - KSA.

• “The test was indeed very interesting and easy. It has allowed to gain a wholeprospective on leadership and on how to become a leader“ said by : Yehya Bahsoun, certified in CBP Leadership - KSA.

• “It was an amazing test , it helped me understand the material even more “said by : Khaled Abu Zarifeh, certified in CBP Bus. Communication - Dubai.

• “The training was useful and we've learned lots of new things which we'relooking forward to do them.“ said by : Maitha Al Amira, certified in

Customer Service - Dubai.

Testimonials“Certified Business Professional CBP training programs, Professional and Master levels,considered as valuable learning experience, packed with gems of insight and wisdom,furthermore; dynamic and exciting programs focuses on both the theoretical and thepractical”

"The CBP Program is a State of Mind and Art. It offers the most essential skills and conceptsrequired by graduate youth and business owners using the most modern, practical andprofessional approaches and techniques that do not only meet customers' needs but alsoexceed their expectations. CBP can be consider a distinguished and unique program in theArab World since it makes a difference in our trainees' performance, capacities andattitudes."

"CBP programs are helping our customers in creating and developing applicableconcepts & skills, in the context of their self improvement to push their career forward."

How to Become Certified?

• Study CBP or CYBP Course at an AuthorizedTraining Providers (ATP).

• Register & Pass the Online CBP / CYBP Exam.

• CBP / CYBP Certificate will Be delivered to thetesting Center at which the candidate sat forthe exam within 45 to 60 days.

Candidates should:

How to be Certified Instructors?

Instructors should:

• Submit their CV to the CBP / CYBP Evaluation Committee.

• Achieve the CBP / CYBP Professional Credentials with an Exam Score of 90% and Above.

To be Authorized Training Provider (ATP)?

Training Centers should:

• Fill in Application form and send it to TRACK.

• Sign the Authorization Agreement.

• Certify an Instructor with Three months of Operations.

Visit us at

www.ibta-arabia.com

Or Email

Cbp.cbp@ibta-arabia.com

“We look forward to serving you!”Many Thanks