christian steffensen speaks at nordic growth hackers event oct. 1st 2015

15
The road to automation with lots of manual work

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The road to automation with lots of manual work

THE LARGEST CULTURE & ENTERTAINMENT INDUSTRY

CHRISTIAN DONATIONS

$370

billion

CHURCH BUDGETS

$140 billion

$16.5 billion

MUSIC

$93 billion

VIDEO GAMES

“Growth”

3. Sales

2. Product

1. Customers

“Network Effects”

We asked ourselves…1. We want to automate - but where do we begin?

2. We have (some) data - but what do they tell us?

3. We want to streamline onboarding - but what if the customers are not streamlined?

Case 1How are you guys doing?

Case 2What do you guys expect?

14% replied

Case 3Where did you get stuck?

6% replied

What did we learn?• We are not quite ready to automate :-)

• The open questions do somewhat scale

• We need to segment our customers and users

• The users love that we are personal