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University of Southern CaliforniaSpring, 2007

New Media, New Literacies

What is Literacy?Understandings required to function within a given contextA historically specific termA social technology that produces cultural fitnessA community-specific metric

What is Multimedia Literacy?Traditional Literacies: remain foundationalCultural, Social, Economic, Institutional, National Media Literacy: analytic and criticalDigital Literacy:

Analog, binary logic, integrative, non-linear: parallel processing, multitaskingTechnological Literacy: Tool use, devices, applicationsCombinatory Modes of Expression: image, sound, dynamic mediaInteractive Paradigms: Interface design, Gaming

Training the Student-ScholarThe Importance of Multidisciplinarity

Working the Paradigm ShiftTransforming Literacy in a Digital Age

Teaches intellectual flexibility, intellectual confidence,and intellectual generosity

Engages multiple intelligences

Teaches important skills of synthesis and critique(what’s been done, what’s missing)

Requires students to demonstrate deep knowledge:that they know something from multiple perspectives

IML Educational Programs

IML Educational ProgramsGE Courses: Multimedia Across the Curriculum

Honors Program in Multimedia Scholarship

Faculty Workshops:Transforming Teaching Using Multimedia

Transforming Scholarship Using Multimedia

Digital Dissertation Fellowships

Working the Paradigm ShiftTransforming Literacy in a Digital Age

IML Educational ProgramsHonors Program in Multimedia Scholarship

Working the Paradigm ShiftTransforming Literacy in a Digital Age

Year 1: IML 101 and 104 The Languages of Multimedia I and II

Year 2: IML affiliated GE course

Year 3: IML 346Multimedia Project Methodology

Year 4: IML Senior Thesis

IML Educational ProgramsGE Courses: Multimedia Across the Curriculum

Works from a foundation of Core literacies;these are then adapted to particular courses

2006-07: 7 Classes/300 students

2007-08: 10 classes/400 students

2008-09: 20 classes/800 students

Working the Paradigm ShiftTransforming Literacy in a Digital Age

IML Educational ProgramsTwo Faculty Workshops:

(1) Transforming Teaching Using Multimedia(2) Transforming Scholarship Using Multimedia

(1) To TEACH with multimedia materials

(2) To CREATE multimedia educational materials

(3) To TEACH students how to CREATE multimedia scholarship

Working the Paradigm ShiftTransforming Literacy in a Digital Age

Transforming Scholarship across the DisciplinesThe Importance of Multi-disciplinarity

IML Educational Programs

Working the Paradigm ShiftTransforming Literacy in a Digital Age

To create new knowledge across the disciplines

To identify the horizons of new research

To create deep knowledge: to know something is to“know it” from multiple perspectives

To be a leader among peers

To create the institutional foundation for the trainingof the next generation of scholars, scientists, engineers,

humanists, teachers, artists, and global citizens

Working the Paradigm ShiftTransforming Literacy in a Digital Age

Educational Programs

Transformative Research

Publication &Outreach

Technologiesof Literacy

How the UniversityContributes to

Significant CulturalChange

When Old Technologies Were NewMobile Multimedia, circa 1784

www.iml.annenberg.edu

1Traditional Literacy Cultural Literacy Critical Media Analysis

Dynamic Media Multimodal Expression Interactivity Design Gaming

0Digital Literacy Technological Literacy