meddy

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Find Best Doctors in Qatar

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Brief History of MeddyProduct Evolution

Tech StacksLean Product Development

ChallengesTools and Frameworks

Lessons Learned

Team

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Haris AghadiProduct Management,

Online Marketing

Abdulla AlkhenjiWeb Development, Information Security

Brief History

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• Started as a class project at CMU in Spring 2014

• Original Idea: LinkedIn for Doctors

• Why: We didn’t like doctors here

• We observed that our parents kept talking about doctors and clinics

• Finding a good doctor was always a top concern for them

• Lot of new expats in the country

• Beta launched on June 2014

• Product launched on September 2014

• Around 400 Doctors from 70 clinics

Product

Select a Specialization

Choose a Doctor

Send Booking Request

Product Evolution

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Iteration 1

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Photoshop Mockup

Adwords and Fb Ads

Iteration 2

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- Bootstrap

- HTML/CSS

- JS

Iteration 3

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- Bootstrap

- HTML/CSS

- JS

- Google Forms

Iteration 4

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- Bootstrap

- HTML/CSS

- JS

- Google Forms

- Django

- Sqlite 3

- AWS

Tech Stack

vs

‣ Bored with Rails

‣ Both have a strong community

‣ Didn’t like Ruby Syntax

‣ Python has a clean syntax that resembles English

‣ Ruby is implicit and Python is explicit.

‣ Django has a built-in CMS!

Lean vs Waterfall

Lean vs Waterfall

Lean vs Waterfall

‣ Quicker release cycle

‣ More customer feedback driven

‣ More intense and rapid product development

‣ Eliminate waste whenever possible

Challenges

‣ Getting Data from SCH

‣ Learning Django and launching the product in 6 weeks!

‣ Deploying Django app on AWS

‣ Deprecated Features

‣ Growing a marketplace startup

‣ Doing lean with only 3 people

‣ SEO for a new site

Communication Tools

Before

After

Collaboration & Task Management

Design

Reporting & Analytics

Dev Ops

SEO

Email, Blogging, Social sharing

Lessons Learned

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Talk to customers before start building anything.

Figure out how they are currently solving the problem

Don’t jump to coding immediately.

Build the product on something you’re already familiar with.

Ship Fast; Ship Early; Iterate Quickly.

Don’t build what you can build, but what needs to be build.

Don’t reinvent the wheel.

Questions

Contact: haris@meddy.co

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