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Presentation from Creation Wines' marketing supremo - Carolyn Martin at the Sauvignon Blanc Interest Group Marketing Seminar 2016 held on April 21, 2016! #wine #SBIG #SouthAfrica

TRANSCRIPT

  • Chardonnay the prom queen

    Sauvignon Blanc the flirt

  • SWOT Analysis - Sauvignon Blanc

  • 1850 1875 1900 1925 1950 1975 2000 2025 2050

    SauvignonBlanc

    Media

  • What createsBrandSouth Africa?

    Wine qualityDiversityServiceCommunication of offer


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