SOCIAL MEDIA What’s Your Recipe?

LET’S BE HONEST

MEASURE YOURSELF How Comfortable Are You With Social Media?

WHAT ARE 2 OF YOUR SOCIAL MEDIA CHALLENGES?

Take 3 Minutes to Write Them Down

SHARE A CHALLENGE Let’s Talk About Them

SOCIAL MEDIA RECIPE What Goes in it?

WHAT INGREDIENTS DO YOU NEED•Social Media

•Time

•Planning & Consistency

•Content

•Audience

•Goals

•Resources

WHAT CAN YOU MAKE? •Styles:

•Visuals: Video + Photo

•Engagement: Questions/Trivia

•Combo

•Content:

•Your website

•Industry sources

•Your blog

WHAT CAN YOU MAKE?

LET’S COOK TOGETHER Ready to Try One?

LET’S COOK TOGETHERYour Ingredients:

• Business: Yummylicious Cupcakes (One location bakery)

• Scenario: You have a brand new flavor (PB&J) to introduce to the public on Friday, July 22.

• Available Social Media: Social Media: Facebook, Twitter & Instagram

• How Will You Leverage Social Media to Announce the New Flavor?

Social Media Site

Sun Mon Tues Wed Thurs Fri Sat

Facebook

     

           

Twitter      

           

Instagram

     

           

Option:      

           

LET’S COOK YOUR MEAL Ready to Try Your Recipe?

LET’S CREATE YOUR RECIPE1. Let’s partner/group up.

2. Create one week of social media content. Use the template. Use the tools we talked about. Brainstorm different approaches/options. Be creative, resourceful, relevant & reasonable.

3. Time: 20 minutes

4. Goal: Everyone to leave with one week of social media content!

SHARE YOUR RECIPE What’d You Cook Up?

WRAP UP & TAKEAWAYS Ready to Get Cooking?

TAKEAWAYS•Be on social media•Utilize free resources•Make time•Strategize•Be consistent•Promote your social media•Measure

Q & A: READY TO CONQUER?

LET’S SEE WHAT YOU MAKE!1. Tag FunnelCake in one

of your social media messages next week.

Facebook Twitter Instagram

2. We’ll reshare you!

THANKS FOR JOINING US! See You on Social Media!