star2com credentials 2016

Star Com

2 0 1 6 C r e d e n t i a l s

C o m p a n y p r e s e n t a t i o n

a b o u t s t a r 2 C o m

Star2Com S.r.l. is a well-known and recognized brand in Italy, and at an international level, as a PR agency knowing exactly what to offer to its customers.Star2Com is specialized in Digital PR strategies, campaigns with Influencers, more “traditional” PR campaigns, Media Plans, Social campaigns, in order to reach millions of users interested in its customers.

Email: [email protected] Web: http://www.star2com.it

Doing Digital PR means providing practical support to the Business Goals of customers. We help them achieving success in the best possible way, thanks to complex and structured strategies of Digital PR and Marketing.

In 2007, Luca Monticelli, after spending more than 20 years in the gaming journalism and in the consumer/corporate PR world, founded his own agency with the aim of offering communication at 360°, focusing in particular on the online gaming market.

Star Com

s t a r 2 C o m s t a f f


Luca Monticelli (CEO)More than 20 years’ experience in journalism and PR for the ICT and gaming sectors:16 years as Account Manager and Account Director in international PR agencies8 years as technical and gaming journalist, and editor-in-chief of the magazine “K”, one of the most important magazines in Italy in the videogame market published by RCS (Rizzoli Group) and Italian Publishers Magazine (Foreground Publishing).Today also Blogger (http://www.lucamonticelli.it) and present in the most important Social channels, Twitter, Google+, Facebook, YouTube and Telegram.Professor of Digital PR and Marketing at Link University in Rome – Vigamus Academy for the Bachelor Degree in Digital Communication specialising in L20 Videogames.

Sara Magri (Account Director)STAR2COM TEAMPresent in Star2Com since June 2012 with the role of Account Director.In the past she worked for prestigious international PR agencies like Ketchum, Pleon, Text 100 and Business Press. Her skills range from B2B to B2C customers in different sectors including: consumer electronics, IT, food&beverage, music, fashion, design and architecture, gaming.She provides her daily support to customers in their communication activities, maintains and develops relations with the Italian press in a constant and proactive way.She has a Degree as Interpreter (languages: English - French - Italian) and a Master in Online/Offline Communication & Unconventional Marketing & Communication.

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C l i e n t p o r t f o l i o


Star Com

p r e s e n t p o r t f o l i o

W e W o r k e d f o r

s k i l l s

Strong technical background and trusted skills in the management of PR projects, Digital PR for gaming companies (both from a technical point of view, and from a more corporate point of view) and companies in the sector of Electronic Entertainment.Nowadays the “clipping=buyers” formula does no longer work. Customers must be able to sell their products and services and the PR agency must be able to provide not only campaigns to promote and increase brand awareness and reputation of customer’s brands, but also “ensure” to reach the highest number of possible customers. Star2Com is able, through dedicated campaigns of Strategic Digital PR, to reach millions of users highly interested in the products and services of its customers thanks to the support of the most important “Influencers” of the market.


Star Com

b u s i n e s s t r a v e l d i v i s i o n


Our aim is to meet the needs of our clients and to reach this we collaborate with the best tour operators and partners, taking care of all the aspects of a process planning: budgeting, scheduling, site selection, permits, transportation, arranging for the best speakers and entertainers, arranging décor, catering, etc. so that our clients can market themselves, build interesting business relationships or celebrate achievements and improve team-building within their groups in the best way.

Star Com


An efficient communication supports the promotion of the event and its development, also with ad hoc logos, brochures and programs, customized letters, press kits, leaflets and total branding of the location with any kind of technical equipment.

Our team is able to analize the real needs of a company and build a comprehensive program of communication: from initial briefing to the end of the project, ensuring maximum professionalism in the choice of contents and tools.

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G r a p h i C s a n d C o m m u n i C a t i o n


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Graphic supervision and onsite assistance

Coordinated creativity and graphic image

Video direction and production with assistant

Project and production of emotional theme songs or videos

Innovative presentations and projections, touch, leap

Creation of a website or a special page dedicated to the event

G r a p h i C s & C o m m u n i C a t i o n

The combined activities of digital communication in Social channels and the creative one to be transmitted in different channels like YouTube or TV (also in online streaming) allows to get the maximum in terms of visibility and reach of target audience for each campaign of Digital PR. Star2Com sets up partnerships with professionals of the sector to meet these needs.

t h a n k s !

LUCA MONTICELLICEO & FOUNDER

Tel. +39 0341 1881168 Mob. +39 349 1514702
