welcome to our elevator speech

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OVERVIEW OF MARKET OPPORTUNITY: BetterDogFood (.Com!) 08/27/22 10:06 AM We give you the dog…and then sell you the dog food! Slide 1 Welcome to Our Elevator Speech BetterDogFood (.COM!!) A Hot Internet Startup Experienced Management Original Idea Ability To Execute (The Idea, Not the Dog) At BetterDogFood (.COM!!) We GIVE you the dog and then SELL you the dog food.

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Welcome to Our Elevator Speech. At BetterDogFood (.COM!!) We GIVE you the dog and then SELL you the dog food. BetterDogFood (.COM!!) A Hot Internet Startup Experienced Management Original Idea Ability To Execute (The Idea, Not the Dog). The Basic Idea. The Idea: - PowerPoint PPT Presentation

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Page 1: Welcome to Our Elevator Speech

OVERVIEW OF MARKET OPPORTUNITY: BetterDogFood (.Com!) 04/22/23 10:00 PM

We give you the dog…and then sell you the dog food!

Slide 1

Welcome to Our Elevator Speech

BetterDogFood (.COM!!) A Hot Internet Startup Experienced Management Original Idea Ability To Execute

(The Idea, Not the Dog)

At BetterDogFood (.COM!!) We GIVE you the dog and then SELL you the dog food.

Page 2: Welcome to Our Elevator Speech

OVERVIEW OF MARKET OPPORTUNITY: BetterDogFood (.Com!) 04/22/23 10:00 PM

We give you the dog…and then sell you the dog food!

Slide 2

The Basic IdeaThe Idea:

We give you the dog and then sell you the dog food!

Our Value Proposition: Everybody Likes Dogs

Our Unfair Competitive Advantage: We Thought of the Idea First!

Our Sustainable Competitive Advantage: Everybody Likes Dogs Everybody Else Likes Cats

Page 3: Welcome to Our Elevator Speech

OVERVIEW OF MARKET OPPORTUNITY: BetterDogFood (.Com!) 04/22/23 10:00 PM

We give you the dog…and then sell you the dog food!

Slide 3

The CompanyProven Ability To Execute

Founded Two Months Ago Experienced Management Team With Unrivaled

Commitment All Employees Have Stock Options All Employees Own Dogs

.COM Experts! Our Team Members Have Worked In 30 Startups

Over the Last TWO YEARS!

Page 4: Welcome to Our Elevator Speech

OVERVIEW OF MARKET OPPORTUNITY: BetterDogFood (.Com!) 04/22/23 10:00 PM

We give you the dog…and then sell you the dog food!

Slide 4

The Market• The Centers for Disease Control estimates that dogs bite

more than 4.7 million people a year in the U.S., with more than 800,000 attacks serious enough to warrant medical care and more than half involving children. This Proves the Market WANTS a BetterDog! Our Dogs Carry Bite Insurance: We Address the Market

Need!

• In 1996 there were approximately 52.9 million dogs and 59.1 million cats living in households in the United States. Since People Like Dogs Better, We Will Attack This 6.2

Million Dog Market Gap!

Page 5: Welcome to Our Elevator Speech

OVERVIEW OF MARKET OPPORTUNITY: BetterDogFood (.Com!) 04/22/23 10:00 PM

We give you the dog…and then sell you the dog food!

Slide 5

The Product CyclePeople Want Dogs

We Go For the Kids: “Hey Kids? Want a Dog?We Ship The Dog

A State-of-the-Art Logistical Center Dogs Are Shipped Hungry: They WANT food!

We Sell The Dog Food The Sweet Spot! Dog Food Has a 39% Gross Margin!

We IPO!

Page 6: Welcome to Our Elevator Speech

OVERVIEW OF MARKET OPPORTUNITY: BetterDogFood (.Com!) 04/22/23 10:00 PM

We give you the dog…and then sell you the dog food!

Slide 6

Market ExpansionDogs Are Just the Beginning!

We’ve Developed a General-Purpose Paradigm Dogs Test The Paradigm

Amazon Started With Books, We Start With DogsMarket Expansion

Cats Birds

“Save the Owl” Campaign Seeds Market Unlimited Potential!

No Technical Limitations Ability To Scale!

Page 7: Welcome to Our Elevator Speech

OVERVIEW OF MARKET OPPORTUNITY: BetterDogFood (.Com!) 04/22/23 10:00 PM

We give you the dog…and then sell you the dog food!

Slide 7

Developer RelationsInternet-Savvy Community Relations

www.DoggieBlog.Com: Award-Winning Daily Diary (“Blog”) by a Dog

We Pioneered the Blogs for Dogs Concept www.DoggieRing.Com: We Coalesce the

Marketplace by Linking Internet Content Developers Into Our “Web Ring.”

Edog! Partner With Epinions.com

Love It! Hate It!

Page 8: Welcome to Our Elevator Speech

OVERVIEW OF MARKET OPPORTUNITY: BetterDogFood (.Com!) 04/22/23 10:00 PM

We give you the dog…and then sell you the dog food!

Slide 8

InvestorsPioneering Investor Relations Program

“You give us your dog and we give you stock!” Loyal Investor Base Supply of Dogs!

Company Has Raised 3 Rounds Name-Brand Investors! Ready To Go Public!

Albanian SEC S-1 Filed Road Show Scheduled

Page 9: Welcome to Our Elevator Speech

OVERVIEW OF MARKET OPPORTUNITY: BetterDogFood (.Com!) 04/22/23 10:00 PM

We give you the dog…and then sell you the dog food!

Slide 9

SummaryRun With the Pack!

BetterDogFood Is a Better .Com! A Clever Idea A Commitment to Quality Cute Dogs

Unrivaled Market Opportunity Everybody Likes Dogs All Dogs Eat Dog Food

BetterDogFood (.Com!): We give you the dog and then sell you the dog food.