1 a service inditex insight deck growth markets and strategic initiatives april 2013 isabel cavill...
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1A Service
INDITEX INSIGHT DECKGrowth markets and strategic initiatives
April 2013ISABEL CAVILL
Senior Retail Analyst
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1. Introduction
2. Major Strategic Initiatives
3. Key Markets
4. Conclusions & Implications
5. Further Reading
ContentsContents
All data correct at time of publishing.
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1. Introduction
Inditex
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Corporate Structure
1. Introduction1. Introduction
E-commerceITX Fashions Ltd 100% (Ireland)
Manufacturing
InternalChoolet SA, Confecciones Fios,
Gonfecciones Goa, Denlio, Hampston, Jema Creacione
Infantiles, Samlor, Stear, Trisko, Zintura,
Glencare, Indipunt (all based in La Coruňa)
ExternalInditex works with around
1,500 external suppliers around the world.
Industria de Diseño Textil, S.A. (Inditex) and its subsidiaries form the Inditex Group. Inditex manages these companies on a centralised basis by applying policies and strategies at group level. The head office in La Coruňa (Spain) sets Inditex strategy, co-ordinates the brands and provides centralised IT, HR, Logistics, design and real estate functions.
Zara Home
Uterqüe
Logistics (Zara)
Zara Logistica SA (La Coruňa, Spain) - 50% of Zara women
and menswear, serving Iberia, Americas and Middle East
Plataforma Europa SA (Zaragoza, Spain) - 50% of Zara women and menswear, serving
non-Iberian Europe, Russia and Asia
Plataforma Logistica Leon SA (Leon, Spain) Zara Home and
Zara distribution
Plataforma Logistica Meco SA (Madrid, Spain) manages Zara
childrenswear
Textile Sourcing
Comditel S.A (La Coruňa,)
Tempe S.A. (Alicante)
Nikole S.A (La Coruňa)
Zara Asia Ltd (Hong Kong)
ITX Trading S.A (Freiburg, CH)
Uterqüe S.A (La Coruňa)
Lefties Espaňa (La Coruňa,)
Tempe, Inditex’s footwear company is only 50% consolidated at corporate level, but is solely responsible for sourcing, manufacturing and distributing footwear for the group.
Brand Divisions
Zara
Oysho
Stradivarius
Pull & Bear
Bershka
Massimo Dutti
Zara Home
Uterqüe
Each Inditex brand is managed independently with its own logistics and production facilities.
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Traditional modelThe Inditex model of production is a reversal of traditional clothing cycles as it is a ‘pull’ type production process rather than ‘push’.
1. Introduction1. Introduction
Design
Sourcing
Store
Customer
Inditex model
Zara responds quickly to demand via a pull model which responds to real-time sales information from its stores.
Small batch quantities allow the retailer to see what items are working with shoppers.
A central distribution centre in Arteixo, with strong IT systems developed by Inditex and third parties, back up its supply chain model. All items are shipped back to Spain where they are then shipped out to stores around the world.
Sourcing
Design
Store
Customer