a lean-ish approach to innovation

A Lean-ish Approach to InnovationAdopting Lean Thinking for a Corporate Setting

Thomas Wendt Surrounding Signifiers @thomas_wendt [email protected] srsg.co

mailto:[email protected]

Thomas Wendt Surrounding Signifiers @thomas_wendt

Thomas Wendt

UX Strategist and Researcher !

Founder of Surrounding Signifiers, a strategy and design consultancy !

Background in continental philosophy, psychology, and literary theory !

Lean UX is not all that different from plain old UX done well.



https://www.google.com/url?sa=i&rct=j&q=&esrc=s&source=images&cd=&docid=Hhn8W7mPY-w5IM&tbnid=X388i42hiDhnbM:&ved=0CAUQjRw&url=http%3A%2F%2Fwww.basilsblog.net

%2F2013%2F01%2Frur.html&ei=Er92Uu2oMK6gsASB0IDABw&bvm=bv.55819444,d.cWc&psig=AFQjCNGRK74pjpSTiG8Pz0VqDlLqHiekOQ&ust=1383600228645092

Innovation labs spawn mad scientists.

https://www.google.com/url?sa=i&rct=j&q=&esrc=s&source=images&cd=&docid=Hhn8W7mPY-w5IM&tbnid=X388i42hiDhnbM:&ved=0CAUQjRw&url=http%3A%2F%2Fwww.basilsblog.net%2F2013%2F01%2Frur.html&ei=Er92Uu2oMK6gsASB0IDABw&bvm=bv.55819444,d.cWc&psig=AFQjCNGRK74pjpSTiG8Pz0VqDlLqHiekOQ&ust=1383600228645092


Build Measure

Learn

Thomas Wendt Surrounding Signifiers @thomas_wendt http://upload.wikimedia.org/wikipedia/commons/c/c3/Raphael_School_of_Athens.jpg

“Labs” are ideal settings. Real innovation happens in the real world.



Build Measure

Learn

YOU ACTUALLY

HAVE TO DO

THESE THINGS!


There will always be bosses...


You’re forced to recognize disorder and uncertainty.

http://jennymackness.files.wordpress.com/2013/09/jackson-pollock.jpeg



Rethink the UX process.

http://www.boxesandarrows.com/files/banda/card_sorting_a_definitive_guide/designProcessDiagram.jpg



The truth is (not) out there.

http://www.chrisdevlinwrites.com/blog/wp-content/uploads/2013/09/x_files_30.jpg



There are MANY truths.

Lean thinking is actually about thinking.

http://norsight.connectivitybiz.com/wp-content/uploads/2010/11/Thinking-Man-Stock_000005908297Medium11.jpg



Sketching is simply thinking on paper.

http://media.smashingmagazine.com/wp-content/uploads/2011/12/IMG_1334.jpg



Everything is a secret.

http://theinsuranceblogger.co.uk/wp-content/uploads/2011/03/black-box.jpg

http://theinsuranceblogger.co.uk/wp-content/uploads/2011/03/black-box.jpg


Give users something to use.


http://upload.wikimedia.org/wikipedia/commons/1/1b/OCD_handwash.jpg

Corporate compulsions.

http://upload.wikimedia.org/wikipedia/commons/1/1b/OCD_handwash.jpg


Abductive thinking.

http://dthsg.com/wp-content/uploads/2011/01/abductive.png

http://dthsg.com/wp-content/uploads/2011/01/abductive.png

Thanks!

Thomas Wendt Surrounding Signifiers @thomas_wendt [email protected] srsg.co

mailto:[email protected]

a lean-ish approach to innovation

Technology