advertising and sponsorship rates
TRANSCRIPT
A d v e r t i s i n g & S p o n s o r s h i p R a t e s Page 1
Edupoll Standard Media Kit
Advertising
and
Sponsorship
Rates
Edupoll
A d v e r t i s i n g & S p o n s o r s h i p R a t e s Page 2
About Edupoll Launched in 2004, Edupoll is Asia-Pacific’s leading university and MBA search portal. As a pioneer in the establishment of a highly-focused vertical search portal in the fastest growing region of the world, our mission is to provide a reliable and trusted information resource for students, parents and industry stakeholders. Key features of the education portal are:
Guide to Recognised Universities MBA Guide which provides useful information on all MBA programs in
Asia-Pacific A regional degree course finder Study award guide A university glossary Information on studying abroad Information on scholastic tests ( SAT, GRE, GMAT ) Information on study loans Global university rankings Dynamic online polls Website search engine powered by Edugo Education forums and more
In addition to the above features, Edupoll is also an active aggregator of education news and information from across the world, with a strong focus on the Asia-Pacific region. Our customers are world-class universities with a global focus. As part of its mission of providing university and MBA information, Edupoll conducts proprietary research and surveys across the higher education industry worldwide. Edupoll’s primary target audiences are prospective students and parents. We are listed on Google, Bing, Yahoo and other major search engines.
Edupoll
A d v e r t i s i n g & S p o n s o r s h i p R a t e s Page 3
Why Edupoll is a good advertising platform Edupoll is the ideal complement to your mainstream advertising campaigns with major media like newspapers and magazines. It is probably the most cost-effective advertising medium for education marketers. Edupoll attracts visitors who are searching for university information and study options. These visitors represent a high-quality target audience for all education marketers, whether private schools, universities or business schools. Advertisers can leverage on the various sections within the Edupoll’s website to reach out to specific interest groups, for example, the prospective MBA students, by sponsoring the MBA Directory Being an Internet portal, it offers the advantage of round-the-clock exposure for your brand name, products and services and an unparalleled immediacy for visitors who are seeking timely and rapid information on the go. It is also an effective and efficient platform for impressing and influencing your core target audiences regardless of whether they are early or late in their buying cycles. By end-2011, Edupoll.org recorded over 400,000 visits which accessed over 1.6 million pages and generated over 4.3 million hits (AW Stats) Over 63% of visitors came via direct address/bookmarks and 30% came from search engines, mainly through Google. The rest are via external page links. More than half of our visitors are in the 25-34 age range (62%) and the top 6 source countries are Singapore, USA, India, Russia, Malaysia and China. As Edupoll is an Internet-based asset, we employ proprietary search engine optimsation methodologies and keyword links to enhance our online presence. We also seed our website with popular search terms relating to higher education so as to attract this targeted search traffic to our well-researched content.
Edupoll
A d v e r t i s i n g & S p o n s o r s h i p R a t e s Page 4
Where To Advertise
Type / Size
$ Per Month
Homepage ( Prime spot on first page )
Top banner
( 800 x 110 pixels )
$2950
Featured Links
Text only
$550
Any page within main website except homepage
Top banner
( 800 x 110 pixels )
$1550
Any page within main website except homepage
Side banner
(158 x 400 pixels )
$850
Sponsorship of MBA Directory ( Platinum Sponsor ) Benefit : At least 43 top banners
Top banners on all
MBA Directory pages ( 800 x 110 pixels )
$3750
Sponsorship of MBA Directory ( Gold Sponsor ) Benefit : At least 43 side banners
Side banners on all
MBA Directory pages ( 158 x 400 pixels )
$2750
Education Forum
Top banner on all
pages ( 800 x 110 pixels )
$1750
Featured University, Featured School, China MBA Guide, etc
Various sizes
available
Please enquire
For technical specifications and placement, please contact us at: [email protected]. Rates are commissionable to advertising agencies.