budget plan coca cola

Upload: darshan1793

Post on 02-Mar-2016

119 views

Category:

Documents


3 download

DESCRIPTION

Budget Plan Coca Cola

TRANSCRIPT

Slide 1

ACTIVITYMARAPRMAYJUNJULAUGSEPOCTNOV DECOUTDOOR ADVXXXXXXMAGAZINE INSERTSXXXXXXTV ADSXXXXXXXRADIOXXXXXX IN-STORE SAMPLINGXXXXXXBuDGET FOR 2012ACTIVITY IN 000 (DOLLARS)OUTDOOR51517TV318832MAGAZINE18865RADIO25441TOTAL414655 ( IN 2010- 291,830)ADVERTISEMENT EXPENSES IN 2012AD SPENDING BY MEDIUM

ADVERTISEMENT EXPENditure in 2008 & 2010OVERALL340,886 249,555(-27%)ACTIVITY IN 000 (DOLLARS)OUTDOORMAGAZINE 34,428TV 176,996RADIO 9,977 2008 2010 3310By 2020 Coca Cola will going to spend more than $500000(000)