Lights, Camera … ENGAGE!

Connecting with Learners Through Video

Greg Owen-BogerCopyright 2012

@TurpinComm

• We live in a world of eLearning, social

media, & yesterday-deadlines

• Video is everywhere

• Being on camera is extremely challenging

• Coaching an SME is …

However …

• It doesn’t have to be so scary or difficult

As We Know …

Practical hands-on strategies for

engaging learners through a

camera's lens.

Today’s Goal

• Who’s currently producing video?

• What’s your experience in front of the

camera?

• What successes and/or challenges are

you facing?

About You

Actor, Director, Producer

Presentation & Facilitation Skills Trainer

Led Turpin’s eLearning & blended

learning initiative

Led our latest endeavor:

Find Your Focus Video Production

About Me

Agenda

Guiding Principles

Engaging the Camera

Camera Basics

Bloopers

Your Turn (time permitting)

Guiding Principles of our Work

ComfortWritingorganized

data

accurate

structure

Conversationspontaneous

interactive

non-linear

engagement

Orderly Conversations

Presentations & training sessions are conversations

Video should feel conversational

Speakers must be self-aware & engaged

Only better.Be yourself.Find your focus.

Adapt to the environment

you’re in.

Allow your personality to shine through.

Take control of your

thoughts.

Self-aware & Engaged

High self-consciousness

Low self-awareness

Racing mind

Nervous

Not in control

Out-of-body experience

The Funhouse

Engaged

PausingSettle thoughts

Eye ContactConnect with the individual

Funhouse

Speak to one

person

Friendly

relationship

Solid eye contact

to camera

Be Specific

& Get Personal

http://youtu.be/P2p2I_MPing

Terry Gsell,

Director

• Sounding spontaneous is necessary

for learner engagement

• Perfection is not desired

• Keep your enthusiasm up

• Instructor must know & understand the content,

but not recite a script

• Well-thought-out & detailed instructional design

are critical for context & connecting dots

Additional Thoughts

• Follow the instructional design?

• Deliver the learning objectives?

• Be clear & concise?

• Engage your friend through the camera?

• And sound conversational?

So … How Do You

Create Notes &

Improvise Around Them

http://youtu.be/wzsAezUbAvQ

Refer to sample

script, page8

The Process

Smile, Engage Your Friend, and … Action!

Review Out Loud

Create Notes that you May or May Not Use

Gather Thoughts, Make Connections

Write Script or Outline for Video Portions

Start with Excellent Instructional Design

Prep

The

Shoot

• Learn to sneak a peek

• Be patient & ask it of others

• Take breaks

• Break it down into manageable clips

• Understand what can be edited & what can’t

• Do as many takes as it takes

• Do not settle for just OK, but do not strive for perfection either

Other Recommendations

• Using a TelePrompTer

• Memorizing

• Performing

Beware …

Direction/Coaching should come from only one

person

Help them understand

• Don’t have to be memorized or be perfect

• Should sound conversational

• Let their personalities shine & keep their

enthusiasm up

Coach them

• To pause, to think, to breathe

• Engage the camera

(one person, friendly relationship)

Coaching Others

Keep things pleasant

Be patient

Take breaks

Help them break it down into

manageable clips

Keep things pleasant

Be patient

Take breaks

Help them break it down into

manageable clips

Agenda

Guiding Principles

Engaging the Camera

Camera Basics

Bloopers

Your Turn (time permitting)

Placement

Angle

Framing

Headroom

Looking room

Tilt

Camera Basics

http://youtu.be/Im-d5sFe2GQ

Agenda

Guiding Principles

Engaging the Camera

Camera Basics

Bloopers

Your Turn (time permitting)

For Fun …

http://youtu.be/jAF5uYwx2Ls?t=2s

Agenda

Guiding Principles

Engaging the Camera

Camera Basics

Bloopers

Your Turn (time permitting)

• Name

• Role

• Responsibilities

• What brought you here today

Write Your Script

Your Script

8

A former actor and director, Greg Owen-Boger is now the Vice President of

Turpin Communication, a presentation and facilitation skills training company

based in Chicago. Schooled in management and the performing arts along

with his entrepreneurial spirit, Greg brings a diverse set of skills and

experiences to the organization. He joined Turpin in 1995 as a camera man

and quickly worked his way up. He now serves as a communication trainer

and coach for Turpin’s largest clients. Since 2006, he has overseen all aspects

of their eLearning and blended learning platforms including instructional

design, script development, video production, on-camera coaching and LMS

deployment. He also appears on camera as a subject matter expert.

Earlier this year Greg led an initiative to launch Find Your Focus Video, a

production wing of Turpin Communication, which helps eLearning

professionals and small businesses create effective web-based videos on a

budget.

Greg is the Director of Technology for the Chicagoland Chapter of ASTD and

is the Managing Director of Interrobang Theatre Project.

Greg Owen-Boger

TurpinCommunication.com FindYourFocusVideo.comTurpinCommunication.com FindYourFocusVideo.comTurpinCommunication.com FindYourFocusVideo.comTurpinCommunication.com FindYourFocusVideo.com

greg@turpincommunication.com

linkedin.com/in/gregowenboger

@TurpinComm

facebook.com/TurpinCommunication

Greg Owen-Boger