facebook posting guide

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FACEBOOK POSTING GUIDE Presented by: Gary J. Nix BLUE FOUNTAIN MEDIA | 102 MADISON AVENUE NEW YORK, NY

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Simple tips on how to create posts on Facebook

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Page 1: Facebook Posting Guide

FACEBOOK POSTING GUIDEPresented by: Gary J. Nix

BLUE FOUNTAIN MEDIA | 102 MADISON AVENUE NEW YORK, NY

Page 2: Facebook Posting Guide

The Purpose

The purpose of this guide is to assist in making our Facebook posts, across the board, look cleaner, more inviting and follow best practices. The instructions in this guide follows that which the majority of Facebook users are used to seeing.

BLUE FOUNTAIN MEDIA | 102 MADISON AVENUE NEW YORK, NY

Page 3: Facebook Posting Guide

TaggingTagging is a technique used to properly credit a business person or entity. It also puts on that business person’s or entity’s radar that you are speaking about them and makes it easier for them to respond. You will notice the tagged business in blue text in the illustration to the right bounded by the yellow box.

BLUE FOUNTAIN MEDIA | 102 MADISON AVENUE NEW YORK, NY

Page 4: Facebook Posting Guide

How To Tag1. The first and unspoken step is to

identify the correct business person or brand name on Facebook.

BLUE FOUNTAIN MEDIA | 102 MADISON AVENUE NEW YORK, NY

Page 5: Facebook Posting Guide

How To Tag2. When tagging we begin in our

Status box.

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Page 6: Facebook Posting Guide

How To Tag3. The first step is to start with the

at symbol similar to how we do on Twitter.

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Page 7: Facebook Posting Guide

How To Tag4. When you enter the brand

name to whom you are looking to credit, you are likely to get a number of choices. Select the correct one and…

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Page 8: Facebook Posting Guide

How To Tag5. The brand name will be

bounded by a blue box. Once your post is completed, press post and that brand will be tagged.

BLUE FOUNTAIN MEDIA | 102 MADISON AVENUE NEW YORK, NY

Page 9: Facebook Posting Guide

LinkingLinking on Facebook is a very common practice and a wonderful way to share information. If you take a look to the right, however, you will notice that you do not see the URL you only see a clickable link on both the regular link and video. This is how you can clean up these types of posts.

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Page 10: Facebook Posting Guide

How To Link1. Once again, we begin with our

Status box.

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Page 11: Facebook Posting Guide

How To Link2. When we are ready, we start

entering the URL for the article or video we want to share.

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Page 12: Facebook Posting Guide

How To Link2. Upon the completion of

entering the full URL, you will notice the link preview. This preview is the draw for the user and what we want the user to see.

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Page 13: Facebook Posting Guide

How To Link3. Once the preview is up and

ready, remove the written URL from your copy. The link preview will remain live for users. This also works for YouTube videos which have a history of performing well on Facebook.

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Page 14: Facebook Posting Guide

How To Link4. Please note: Facebook

EdgeRank presently favors visual posts. When looking to share a link it is, when applicable, good to provide an image and a link. The image will help increase the chance of a post show in a user’s Newsfeed and in this case we provide link for a user to click. Also note: on Facebook’s mobile platform, the link in this post is not always easy for the user to reach.

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