kerrang analysis

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Masthead Button Main Cover Line Cover Lines Competition Price

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Page 1: Kerrang Analysis

Masthead

ButtonMain Cover

Line

Cover

LinesCompetition

Price

Page 2: Kerrang Analysis

Masthead:The masthead is in a grungy font, which automatically

attracts the readers as this magazine is known to

feature more rock orientated artists and bands.

The font of the title is also informal, which is again

appealing to the readers as a magazine is supposed

to be for leisure which they may get the feeling from

when looking at the type of font.

Kerrang, unlike NME always change the colour of their

font to fit in with the general colour scheme, which

although may flow better, I feel the masthead may not

stand out as much, due to everything being colour

coordinated. But as it is against a dark grey

background it is does stand out more.

Also the masthead like a lot of magazine covers, goes

in front and behind the image which looks better as it

doesn’t interfere with the image as much, but I feel it

has been done less successfully here as one of the

band mates has the masthead covering half his face.

Front Cover Image:Like all music magazines having a band or artist on the

cover, follows convention, but from this image there is

an obvious hierarchy as the lead singer is in the front,

dressed in colourful clothing, whereas the rest of the

band have been dressed in darker clothing, drawing

more attention to the lead singer.

Although it works well as it signifies the obvious

between who’s the lead singer, as her hair is a

dominant part of the image to complement this they

should have put the cover lines in orange.

Page 3: Kerrang Analysis

Cover linesUnlike the other magazine I analysed, this

magazine follows the usual convention of a

magazine where there is a cover lines and the

explanatory text follows.

The main cover line is obvious instantly as it is a

different font to the rest of the cover lines and is

big on the cover. The placing of the main cover

line is also successful as they placed it on a

slant, where the lead singer is sloping her head,

which by doing this the reader then knows that

the band on the cover must be ‘Paramore’.

Around this main cover line is the explanatory

text which not only includes a quote from the

band, but also what the interview may imply. By

having a quote of the interview on the front

cover, it makes the reader want to buy the

magazine as because the band have said it, the

reader feels obliged to read it as they may think

they must be some truth in it.

The cover lines all follow the same colour

scheme throughout, where the cover lines are in

yellow, in a black box. By doing this it heightens

the impact of the font as by putting it in a black

box, the extent of you now seeing these cover

lines is improved.

The explanatory text are then in white also in the

black box, which is again very clear to see.

Main Cover Line

Cover Lines

Page 4: Kerrang Analysis

Competitions:Readers like to receive

extra pleasure from the

magazine they buy, and

by featuring a competition

on the cover, the reader

may feel more obliged to

buy the magazine, as they

gain an extra positive.

Freebies with

the magazine:By having a feature on

the cover, saying that

there will be a ‘poster

pull out’ it draws in

readers as they enjoy

receiving freebies.

Button:By having a button it is often

used when making a cover

line look more appealing and

is used to add more variety

to the front cover

Additional

Information:This is also like a

button where extra

information is added

to make the

magazine look more

appealing to read.

Also by having it in

a different colour to

the cover lines, it

may make the

reader want to read

it more as it may be

seen as important

information.

Other areas on the

magazine.

Page 5: Kerrang Analysis

Colour scheme

Layout: Although this magazine has a sense of order and plan. When looking at it, it seems very busy and over designed.Due to the bombardment of cover lines, competitions and button, you can instantly tell that this is a weekly magazine as it has less order.

Language:The language used in all indirect and there is no form of colloquial language used

Eye flow