kerrang analysis
TRANSCRIPT
Masthead
ButtonMain Cover
Line
Cover
LinesCompetition
Price
Masthead:The masthead is in a grungy font, which automatically
attracts the readers as this magazine is known to
feature more rock orientated artists and bands.
The font of the title is also informal, which is again
appealing to the readers as a magazine is supposed
to be for leisure which they may get the feeling from
when looking at the type of font.
Kerrang, unlike NME always change the colour of their
font to fit in with the general colour scheme, which
although may flow better, I feel the masthead may not
stand out as much, due to everything being colour
coordinated. But as it is against a dark grey
background it is does stand out more.
Also the masthead like a lot of magazine covers, goes
in front and behind the image which looks better as it
doesn’t interfere with the image as much, but I feel it
has been done less successfully here as one of the
band mates has the masthead covering half his face.
Front Cover Image:Like all music magazines having a band or artist on the
cover, follows convention, but from this image there is
an obvious hierarchy as the lead singer is in the
front, dressed in colourful clothing, whereas the rest of
the band have been dressed in darker clothing, drawing
more attention to the lead singer.
Although it works well as it signifies the obvious
between who’s the lead singer, as her hair is a
dominant part of the image to complement this they
should have put the cover lines in orange.
Cover lines
Unlike the other magazine I analysed, this
magazine follows the usual convention of a
magazine where there is a cover lines and
the explanatory text follows.
The main cover line is obvious instantly as it
is a different font to the rest of the cover lines
and is big on the cover. The placing of the
main cover line is also successful as they
placed it on a slant, where the lead singer is
sloping her head, which by doing this the
reader then knows that the band on the
cover must be ‘Paramore’. Around this main
cover line is the explanatory text which not
only includes a quote from the band, but also
what the interview may imply. By having a
quote of the interview on the front cover, it
makes the reader want to buy the magazine
as because the band have said it, the reader
feels obliged to read it as they may think they
must be some truth in it.
The cover lines all follow the same colour
scheme throughout, where the cover lines
are in yellow, in a black box. By doing this it
heightens the impact of the font as by putting
it in a black box, the extent of you now
seeing these cover lines is improved.
The explanatory text are then in white also in
the black box, which is again very clear to
see.
Main Cover Line
Cover Lines
Competitions:Readers like to receive
extra pleasure from the
magazine they buy, and
by featuring a competition
on the cover, the reader
may feel more obliged to
buy the magazine, as they
gain an extra positive.
Freebies with
the magazine:By having a feature on
the cover, saying that
there will be a ‘poster
pull out’ it draws in
readers as they enjoy
receiving freebies.
Button:By having a button it is often
used when making a cover
line look more appealing and
is used to add more variety
to the front cover
Additional
Information:This is also like a
button where extra
information is added
to make the
magazine look more
appealing to read.
Also by having it in
a different colour to
the cover lines, it
may make the
reader want to read
it more as it may be
seen as important
information.
Other areas on the
magazine.
Colour scheme:The colours used on this cover is mainly
yellow, pink, black and white. These colours
will not necessarily, be seen as
complementing each other but may in some
sort of element seem to work. But if the cover
lines were in orange it may have worked
better as it would have balanced out with her
hair colour.
Layout: Although this magazine has a sense of order and
plan. When looking at it, it seems very busy and
over designed.
Due to the bombardment of cover lines,
competitions and button, you can instantly tell that
this is a weekly magazine as it has less order.
Language:The language used in all indirect and there is
no form of colloquial language used. Overall
the language is kept simple and easy to
understand, as the cover lines are kept short
and sweet.
Eye flow