kerrang analysis

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Masthead Button Main Cover Line Cover Lines Competition Price

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Page 1: Kerrang Analysis

Masthead

ButtonMain Cover

Line

Cover

LinesCompetition

Price

Page 2: Kerrang Analysis

Masthead:The masthead is in a grungy font, which automatically

attracts the readers as this magazine is known to

feature more rock orientated artists and bands.

The font of the title is also informal, which is again

appealing to the readers as a magazine is supposed

to be for leisure which they may get the feeling from

when looking at the type of font.

Kerrang, unlike NME always change the colour of their

font to fit in with the general colour scheme, which

although may flow better, I feel the masthead may not

stand out as much, due to everything being colour

coordinated. But as it is against a dark grey

background it is does stand out more.

Also the masthead like a lot of magazine covers, goes

in front and behind the image which looks better as it

doesn’t interfere with the image as much, but I feel it

has been done less successfully here as one of the

band mates has the masthead covering half his face.

Front Cover Image:Like all music magazines having a band or artist on the

cover, follows convention, but from this image there is

an obvious hierarchy as the lead singer is in the

front, dressed in colourful clothing, whereas the rest of

the band have been dressed in darker clothing, drawing

more attention to the lead singer.

Although it works well as it signifies the obvious

between who’s the lead singer, as her hair is a

dominant part of the image to complement this they

should have put the cover lines in orange.

Page 3: Kerrang Analysis

Cover lines

Unlike the other magazine I analysed, this

magazine follows the usual convention of a

magazine where there is a cover lines and

the explanatory text follows.

The main cover line is obvious instantly as it

is a different font to the rest of the cover lines

and is big on the cover. The placing of the

main cover line is also successful as they

placed it on a slant, where the lead singer is

sloping her head, which by doing this the

reader then knows that the band on the

cover must be ‘Paramore’. Around this main

cover line is the explanatory text which not

only includes a quote from the band, but also

what the interview may imply. By having a

quote of the interview on the front cover, it

makes the reader want to buy the magazine

as because the band have said it, the reader

feels obliged to read it as they may think they

must be some truth in it.

The cover lines all follow the same colour

scheme throughout, where the cover lines

are in yellow, in a black box. By doing this it

heightens the impact of the font as by putting

it in a black box, the extent of you now

seeing these cover lines is improved.

The explanatory text are then in white also in

the black box, which is again very clear to

see.

Main Cover Line

Cover Lines

Page 4: Kerrang Analysis

Competitions:Readers like to receive

extra pleasure from the

magazine they buy, and

by featuring a competition

on the cover, the reader

may feel more obliged to

buy the magazine, as they

gain an extra positive.

Freebies with

the magazine:By having a feature on

the cover, saying that

there will be a ‘poster

pull out’ it draws in

readers as they enjoy

receiving freebies.

Button:By having a button it is often

used when making a cover

line look more appealing and

is used to add more variety

to the front cover

Additional

Information:This is also like a

button where extra

information is added

to make the

magazine look more

appealing to read.

Also by having it in

a different colour to

the cover lines, it

may make the

reader want to read

it more as it may be

seen as important

information.

Other areas on the

magazine.

Page 5: Kerrang Analysis

Colour scheme:The colours used on this cover is mainly

yellow, pink, black and white. These colours

will not necessarily, be seen as

complementing each other but may in some

sort of element seem to work. But if the cover

lines were in orange it may have worked

better as it would have balanced out with her

hair colour.

Layout: Although this magazine has a sense of order and

plan. When looking at it, it seems very busy and

over designed.

Due to the bombardment of cover lines,

competitions and button, you can instantly tell that

this is a weekly magazine as it has less order.

Language:The language used in all indirect and there is

no form of colloquial language used. Overall

the language is kept simple and easy to

understand, as the cover lines are kept short

and sweet.

Eye flow