rankwatch brief - seo

17
 MAKING SEO SIMPLER EVERYDAY... because life is complicated enough!  HELLO & WELCOME TO

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  • MAKING SEO SIMPLER EVERYDAY...

    because life is complicated enough!

    HELLO & WELCOME TO

  • RankWatch was founded by Sahil Kakkar in

    university while completing his Bachelors in

    Computer Science and has become driven

    to help Companies & Agencies understand

    their marketing eorts in more detail and aid

    them in growing their online business.

    Sahil surrounded himself with like minded

    people that have an array of skills to create

    a rounded digital agency.

    RankWatch is a completely automated digital platform that focuses mainly on SEO and provides actionable data on everything related to Search.

    We have a client base of more than 37,000 Users across 119 countries and track over 5 million

    Keywords to date on a DAILY basis!

    RankWatch is a completely automated digital platform that focuses mainly on SEO and provides actionable data on everything related to Search.

    0 1 / I N T R O D U C T I O N

    RankWatch was founded by Sahil Kakkar while in university.

  • RankWatch is a completely automated digital platform that focuses mainly on SEO and provides actionable data on everything related to Search.

    Sahil KakkarFounder | CEO

    Vaibhav Kakkar

    Co-Founder

    Devanshu Arora

    Head Of Strategies &

    Planning

    Vidhatanand

    CTO

    Matthew Booth

    Strategy & Marketing

    Director

    Sarthak Sawhney

    Technical & Marketing

    Geek

    Sidhant Vats

    Marketing Communications

    Manager

    "RankWatch will provide companies and

    brands to stay ahead of the game, with

    the Internet marketing landscape by

    collecting and analysing statistics that

    harness the power of big data to provide

    easy steps, helping you promote your

    business by driving higher ROI out of

    organic, paid and social networks."

    0 2 / T E A M

  • RankWatch is a completely automated digital platform that focuses mainly on SEO and provides actionable data on everything related to Search.

    Here is how RankWatch can help you and your clients grow.

    As you are aware there are a multitude of softwares in the market, so why not capitalize on having all of that data under one dashboard?

    0 3 / A B O U T

  • Lead generation :

    API available to place on your website which enables potential

    clients to download a report of the quality score of their website.

    Sales sta :

    NO excuse from sales agents about the time taken to create

    reports and not having enought time to acquire new business.

    Create branded reports within 60 seconds to share with your

    clients.

    Show the client the areas of improvement in one simple document.

    Competitor analysis - Show them you on their websites what their

    rivals are doing!

    Customizable Reports - You can show them as much or as little as

    you want.

    HOW IT HELPS AGENCIES?

    RankWatch is a completely automated digital platform that focuses mainly on SEO and provides actionable data on everything related to Search.

    RankWatch helps you look at your content marketing strategy from the SEO prism. It oers great insights into the sort of content that can deliver solid SEO benefit.

    0 4 / A G E N C Y

  • Conversions :

    Prove to potential clients you have the information to hand and the

    knowledge to transform their online business.

    SEO / Account management :

    Complete dashboard designed for your specific requirements.

    Email Triggers to notify your account managers of the keyword

    flactuations ! Be proactive instead of reactive. Always stay one step

    ahead!

    Detailed on-page analysis of the whole website.

    Backlink dashboard enables you up to load the links from

    webmaster tools so you are aware when links fall out of google's

    index or become toxic.

    Review your Google local rankings.

    Retention :

    Spend more time on the high value activities rather than hunting for

    errors. RankWatch takes the pain out of managing BIG data.

    Measure the Ranking results in real time.

    Google analytics integration so you can show whats working for

    your client in PPC vs SEO.

    Hidden opportunities let you prospect for addition keywords to

    enable your team to easily upsell additional keywords.

    Give clients access and be 100% transparent with your activities.

    Team Management

    RankWatch have specifically made a dashboard

    with you in mind. Did you ever want to know how

    your clients as a whole are operating for you? Well,

    you no longer need to worry or play guesswork!

    RankWatch is a completely automated digital platform that focuses mainly on SEO and provides actionable data on everything related to Search.

    0 5 / A G E N C Y

  • RankWatch is a completely automated digital platform that focuses mainly on SEO and provides actionable data on everything related to Search.

    Most of the sta at RankWatch have worked in a plethora of Digital Agencies over the years and understand what the clients are looking for.

    0 6 / A G E N C Y

    Proper link building still remains one of the few ways to get inbound links. Tools like RankWatch help you get a birds eye view of your links, and know how your search keywords perform.

    Smallbiztrends.com

  • RankWatch is a completely automated digital platform that focuses mainly on SEO and provides actionable data on everything related to Search.

    AS A MARKETING MANAGER, HAVE YOU ASKED YOURSELF THESE QUESTIONS?

    What backlinks are my agency building?

    What have they done with my money this month?

    Are these reports factual? Am I being shown the correct information?

    Are my rankings going up and down?

    Could my agency be doing more for me?

    How are my competitors ranking above me?

    Is PPC or SEO bringing in a higher ROI if any!

    What can I do to help my agency?

    Are the rankings on google.com the same as the Google local listing?

    0 7 / M A R K E T I N G M A N A G E R

    Well, this is why YOU need RankWatch!

  • RankWatch is a completely automated digital platform that focuses mainly on SEO and provides actionable data on everything related to Search.

    You will have a lot more questions running through your mind.

    But dont worry, this is exactly why RankWatch is here to help you.

    OUR FLAGSHIP FEATURES

    Sim

    ple

    & E

    ect

    ive S

    EO

    Man

    agem

    ent

    100%

    Whi

    te L

    abel

    sol

    utio

    n fo

    r Clie

    nts

    Keyw

    ord

    Arc

    hive

    CEO

    Das

    hboar

    dA

    dva

    nced R

    eport

    ing

    City

    Bas

    ed R

    ank

    Trac

    king

    Em

    ail A

    lert

    s

    Com

    petit

    ors

    Inte

    gra

    te w

    ith G

    oogle

    Ana

    lytic

    s

    Websi

    te A

    naly

    zer

    Bac

    klin

    ks

    Keyw

    ord

    Sug

    gest

    ions

    Sal

    es

    Pro

    spect

    ing

    Low

    Han

    gin

    g F

    ruits

    (LH

    F)

    0 8 / M A R K E T I N G M A N A G E R

  • RankWatch is a completely automated digital platform that focuses mainly on SEO and provides actionable data on everything related to Search.

    Keyword Archive

    Go back to any past date and check what the

    Google Page looked like. RankWatch through

    Keyword Archive gives you access to

    historical data for your keywords by keeping

    a screenshot of the Google SERP for you to

    refer to when you need it.

    Simple & Eective SEO Management

    RankWatch is a unique and elegant SEO

    Management Platform that allows users to

    gain a birds eye view of all their digital

    marketing campaigns and provides them

    with actionable data to work on.

    100% White Label solution for Clients

    The 100% White Label interface allows clients

    to access their Ranking information at any

    time of the day by using their own unique

    login credentials to generate unlimited

    reports, which in turn increases transparency

    and creates better relations with clients.

    0 9 / M A R K E T I N G M A N A G E R

  • RankWatch is a completely automated digital platform that focuses mainly on SEO and provides actionable data on everything related to Search.

    CEO Dashboard

    The success of business decisions depends on the quality of information available to the decision maker of the company. And the decision maker is usually the company CEO. The CEO Dashboard lets your control this!

    Top client performance

    Worse client performance

    Organic keyword review of your whole client base

    Analyse trends

    Understand sta training needs

    1 0 / M A R K E T I N G M A N A G E R

  • RankWatch is a completely automated digital platform that focuses mainly on SEO and provides actionable data on everything related to Search.

    CEO Dashboard

    The success of business decisions depends on the quality of information available to the decision maker of the company. And the decision maker is usually the company CEO.

    Integrate with Google Analytics

    RankWatch also allows you to integrate

    Google Analytics, so that you do not spend

    your precious time on dierent platforms.

    Along with, we provide a simpler interface to

    access your most important data related to

    trac such as :

    Page Views

    Time on Site

    Bounce Rate

    New Visitors

    Advanced Reporting

    One of RankWatchs strongest areas is its

    Reporting structure, which can be accessed

    from almost every page on the tool and can

    be exported in multiple formats such as the

    basic Excel, CSV and PDF that can be

    customized completely to match your

    requirements.

    Schedule Reports to be sent

    CSV, Excel and PDF

    Fully Customizable

    City Based Rank Tracking

    Get your rankings as precise as possible with

    location-based tracking and see what results

    your customer sees. Choose the search

    engine along with the specific city on which

    you want to monitor your keyword rankings.

    Geo-Specific Results

    Thousands of Cities can be added

    1 1 / M A R K E T I N G M A N A G E R

  • RankWatch is a completely automated digital platform that focuses mainly on SEO and provides actionable data on everything related to Search.

    Email Trigger

    Instant notication of Rank Fluctuations

    Unlimited Email Addresses of Recipients

    Notications as soon as your keyword enters or

    leaves top 1/10/100 ranks.

    1 2 / M A R K E T I N G M A N A G E R

    Email Alerts

    Dont waste time in searching for position fluctuations of your keywords. Get automated E-mail notifications of any change in your rankings by setting specific conditions on when you want to be notified of such changes through RankWatch Email Triggers.

  • RankWatch is a completely automated digital platform that focuses mainly on SEO and provides actionable data on everything related to Search.

    Backlinks

    On RankWatch, Backlinks are calculated in seconds and are displayed

    according to dierent parameters such as Newly Added Backlinks,

    Most Frequently Used Links to the Top Linking Domains.

    Deep Link Ratio

    Site Wide Vs. Non Site Wide

    Do Follow Vs. No Follow

    Image Vs. Text

    TLD Distribution

    Strongest Page

    Keyword Suggestions

    On RankWatch, you are not restricted to a certain number of keywords

    that you can track. But rather, we encourage you to track as many as you

    can, as it will not only allow you to identify but also provide you with more

    actionable data to carry on a successful SEO Campaign.

    Having an array of keywords will also allow you to monitor their

    performance over a period of time and optimize them instantly when the

    time is right.

    Long Tailed Keywords

    Similar Phrases

    City- Specific Results

    1 3 / M A R K E T I N G M A N A G E R

  • RankWatch is a completely automated digital platform that focuses mainly on SEO and provides actionable data on everything related to Search.

    Low Hanging Fruits (LHF)

    RankWatch has an awesome feature, which

    helps you identify hidden opportunities i.e. it

    will suggest those keywords, which you are

    not optimizing, however are ranking well &

    should be suggested to your clients to

    consider tracking them as well. These will

    show up under the LHF page along with their

    broad-match search volume, their trend over

    a period of 6 months and their respected

    CPCs.

    Competitors

    SEO is all about going above your

    competitors website. RankWatch will assist

    you in doing just that by keeping a close eye

    on their online activities, organic or paid and

    report to you on a timely basis. We find out

    who your toughest competitor is and what

    ads they are running and how many

    keywords of yours they are ranking on. On

    top of that, we will give you a trend of what

    their online presence has been like and

    suggest you keywords that will give you an

    edge over them.

    Website Analyzer

    Get your website audited and evaluated by

    RankWatch with a comprehensive in-depth

    analysis on what you are doing right and

    wrong with your website.

    RankWatch has just introduced its new

    version of Website Analyzer, a module that

    focuses on conducting research into what

    makes a website stand out or makes it

    unnoticeable.

    1 4 / M A R K E T I N G M A N A G E R

  • RankWatch is a completely automated digital platform that focuses mainly on SEO and provides actionable data on everything related to Search.

    Low Hanging Fruits (LHF)

    RankWatch has an awesome feature, which

    helps you identify hidden opportunities i.e. it

    will suggest those keywords, which you are

    not optimizing, however are ranking well &

    should be suggested to your clients to

    consider tracking them as well. These will

    show up under the LHF page along with their

    broad-match search volume, their trend over

    a period of 6 months and their respected

    CPCs.

    Sales Prospecting

    RankWatch has always been known as a

    complete SEO Management Platform,

    providing a 360-degree solution to all your

    SEO requirements. However, it has been

    proven to be an eective Sales Prospecting

    tool as well, where sales representatives use

    its various USPs to their advantage, such as

    Website Analysis, Competitor Analysis and

    most importantly, Research to create an

    extensive sales pitch.

    1 5 / M A R K E T I N G M A N A G E R

    Staying on top of Google search results plays a vital role in boosting online trac of all business even remotely dependant on online sales leads.

  • RankWatch is a completely automated digital platform that focuses mainly on SEO and provides actionable data on everything related to Search.

    1 6 / C L I E N T S

    SOME OF THE CLIENTS THAT USE RANKWATCH

    We have a plethora of Digital Agencies Globally but as you can imagine they like to stay anonymous.