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Progress Corporate PowerPoint Template
Unleashing Digital Customer Experience
Day 1
2016 Progress Software Corporation and/or its subsidiaries or affiliates. All rights reserved.#Templates 2003 - 2016 Chasm Institute LLC. All rights reserved. Permission granted for use by Progress.
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The Problem with Customer Experience
2016 Progress Software Corporation and/or its subsidiaries or affiliates. All rights reserved.#Templates 2003 - 2016 Chasm Institute LLC. All rights reserved. Permission granted for use by Progress.Poll who is using both PC/laptop, a mobile device AND social networks?
Poll who of you is a marketing professional in a similar situation?Progress2
What We Heard from the MarketImproving customer experience is the #1 priority for organizations and digital is the big focus in achieving this.Key make or break stakeholders are CEO, CMO, CIO. Barriers to delivering improved customer experience are lack of centralized strategy, reliance on IT team, cultural resistance and lack of digital skills. Organizations say they have 1 or 2 years at best to make significant inroads with digital transformation before they suffer financially / competitivelyProgress & LoudHouse Survey707 decision makers who are involved with the digital strategy for their organizationMarch 2016
2016 Progress Software Corporation and/or its subsidiaries or affiliates. All rights reserved.#Templates 2003 - 2016 Chasm Institute LLC. All rights reserved. Permission granted for use by Progress.
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2016 Progress Software Corporation and/or its subsidiaries or affiliates. All rights reserved.#Templates 2003 - 2016 Chasm Institute LLC. All rights reserved. Permission granted for use by Progress.
That Lead us to Digital TransformationFocused on optimizing business outcomesWith an initial focus on customer engagementWhile continuing to support operational efforts
2016 Progress Software Corporation and/or its subsidiaries or affiliates. All rights reserved.#Templates 2003 - 2016 Chasm Institute LLC. All rights reserved. Permission granted for use by Progress.
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Many organizations struggle providing a compelling website experience, and while they experiment with mobility, supporting a dynamic omni-channel engagement model is beyond their reach.
Omni-Channel Engagement
2016 Progress Software Corporation and/or its subsidiaries or affiliates. All rights reserved.#Templates 2003 - 2016 Chasm Institute LLC. All rights reserved. Permission granted for use by Progress.
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Develop & Manage Mobile Apps & ProjectsRapidly Build & Deploy Cloud Applications
Leading UX support for compelling Apps
Optimize Customer Experience & Manage High-Fidelity, Web Sites
Foundation for Digital BusinessCUSTOMER CHALLENGE
PROGRESS SOLUTION
RAD
Mobile
Develop
CMS & Digital Experience
Sophisticated rules, operational analytics & reportingSUPPORTED BY RICH BUSINESS RULES & ANALYTICS
Data connectivity and integration to any cloud or on-premise data sourceLEVERAGING ANY DATA
2016 Progress Software Corporation and/or its subsidiaries or affiliates. All rights reserved.#Templates 2003 - 2016 Chasm Institute LLC. All rights reserved. Permission granted for use by Progress.
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2016 Progress Software Corporation and/or its subsidiaries or affiliates. All rights reserved.#Templates 2003 - 2016 Chasm Institute LLC. All rights reserved. Permission granted for use by Progress.Progress DigitalFactory is a digital acceleration platform that optimizes customer engagement:across all digital channels, tracking a comprehensive view of the customer journey, optimizing engagement with actionable insights Organizations can now engage with customers in the right way at the right time driving conversions & revenue
What are we doing about it? Our value proposition.We make IT AND Marketing heroesWe help them work togetherBuilding the Front-end ERP of the future: tying experience management, engagement, inbound marketing and commerce and aligning that to all the back-end systems and functions so that:You can serve the customers in a consistent way, across all journeys and all channelsAlign the whole company and systems to do the above fast, really fast
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2016 Progress Software Corporation and/or its subsidiaries or affiliates. All rights reserved.#Templates 2003 - 2016 Chasm Institute LLC. All rights reserved. Permission granted for use by Progress.