kerrang analysis

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Kerrang! magazine analysis

Author: kamil-burczyk

Post on 13-Apr-2017




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  • Kerrang! magazine analysis

  • Front cover - coloursThe front cover uses black as the main background colour which helps the white masthead and main cover line stand out. The black also gives us connotations of the genre; rock and heavy metal, wed associate black with this genre. It also uses colours which contrast the background well, such as the orange highlights.

  • Contents page - coloursThe contents page doesnt have many colours as most of the contents page is covered by an image relating to a main story. The main colour in this image is black, which, like the front cover give us connotations of the genre; rock and heavy metal. The contents listing is on a white background, which is a good choice as it stands out against the black background on the photograph. There is a use of contrast colours again, yellow, for the main headings. This allows the reader to easily locate the section theyre looking for.

  • DPS - coloursOn the double page spread, the colours used are mainly what we can see in the background of the photograph. There are few connotations we can draw from this.

  • Front cover - designThe font used for the masthead is uniform throughout and uses a font which we would expect to see on CDs/vinyls of the genre which helps the target audience pick the magazine out on the shelf. The fonts used for the names of bands are the fonts used by the bands themselves which, like the masthead, helps the target audience locate the magazine on the shelf. The images fit around the text, with the main parts of the image remaining unobscured. The use of this fills the page well and makes good use of the space available.

  • Contents page - designThe attention is drawn to the main image as it takes up the majority of the page. There is still, however, enough room for detail not to be lost in the main contents part. The Contents part at the top of the page gives us strong connotations of a rock/heavy metal genre. The small pictures of the skull, cross, snake etc. give us these connotations. The main story is named in capital letters as are the subheadings of the various sections which suggests they are of more importance or exclusivity than the others.

  • DPS - designThe images and text all work around each other. We are given a large image of the band with a full page background. The addition of the shaded box allows the text to be seen clearly but still allows the background to show through. The title Roots Bloody Roots suggests the story is about the bands beginning, we would refer to this as their roots. The bottom line of the title also has physical roots on the bottom of the letters which works well with the background, being mainly grass, leaves and shrubbery.

  • Front cover - imagesThe main photograph on the front cover refers directly to the main story. This particular edition is dedicated to an anniversary of a popular band and they feature on the front cover. A main photograph of a popular band on the front cover makes it easy for the target audience to pick out the magazine in a crowd and also has the potential to attract new people. They may be unaware of the magazine but may see their favourite band and buy the magazine for that reason.

  • Contents page - imagesThe main photograph on the contents page shows a performer on a stage at a gig/concert. Research will have been conducted and the choice of this suggests the target audience for this magazine enjoy going to gigs and performances.

  • DPS - imagesThe image on the double page spread directly relates to the story on the double page spread. Its quite basic, which enforces that the story is about the bands beginning the photograph is outdoors, not in a studio etc.