This billboard uses colour well as it stands out from the white background and contrasts against the white shirts the models are wearing. The company’s logo is visible although not the main focus. There is also text involved that explains the advert to the viewer which is quite helpful but it does not ruin the advert. One of the models has a direct mode of address which further involves the audience with the advert.

This billboard is very bright and colourful which easily catches the attention of the viewer. Its colour palette is quite simple yet works well together. There is not much text on this billboard but the company’s name is easily readable and one of the first things the viewer will notice. The image is quite large and eye catching and the colours fit well with the scheme of the background.

This billboard uses a very simple, minimalistic colour scheme which does work well and looks very professional. The brand name is displayed in the center with a large slogan or product name which is the main focus. The image is smaller than others and is there to accompany the text unlike in others where it has been the other way around.